Digital Customer Experience Quotes & Sayings

Digital Masters spend time understanding customer behavior and designing the customer experience from the outside in. A Digital Master figures out what customers do and why, where, and how they do it. The company then works out where and how the experience can be digitally enhanced across channels. — George Westerman

The entire customer or user experience-from raising awareness, to buying a product / taking action, to getting customer support-is going digital. — Colleen Jones