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Quotes & Sayings About Creativity In Advertising

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Top Creativity In Advertising Quotes

Creativity In Advertising Quotes By Jef I. Richards

Creativity is an advertising agency's most valuable asset, because it is the rarest. — Jef I. Richards

Creativity In Advertising Quotes By David Ogilvy

The general advertisers and their agencies know almost nothing for sure, because they cannot measure the results of their advertising. They worship at the altar of creativity, which really means 'originality': The most dangerous word in the lexicon of advertising — David Ogilvy

Creativity In Advertising Quotes By George Lois

It's almost as if creativity is dead. The visual power of advertising was everywhere - now it's basically gone. — George Lois

Creativity In Advertising Quotes By John Hegarty

Always remember: a brand is the most valuable piece of real estate in the world; a corner of someone's mind. — John Hegarty

Creativity In Advertising Quotes By Neil Strauss

When the Internet first came into public use, it was hailed as a liberation from conformity, a floating world ruled by passion, creativity, innovation and freedom of information. When it was hijacked first by advertising and then by commerce, it seemed like it had been fully co-opted and brought into line with human greed and ambition. — Neil Strauss

Creativity In Advertising Quotes By Banksy

The thing I hate the most about advertising is that it attracts all the bright, creative and ambitious young people, leaving us mainly with the slow and self-obsessed to become our artists.. Modern art is a disaster area. Never in the field of human history has so much been used by so many to say so little. — Banksy

Creativity In Advertising Quotes By Walter Isaacson

Jobs and Clow agreed that Apple was one of the great brands of the world, probably in the top five based on emotional appeal, but they needed to remind folks what was distinctive about it. So they wanted a brand image campaign, not a set of advertisements featuring products. It was designed to celebrate not what the computers could do, but what creative people could do with the computers. " This wasn't about processor speed or memory," Jobs recalled. " It was about creativity." It was directed not only at potential customers, but also at Apple's own employees: " We at Apple had forgotten who we were. One way to remember who you are is to remember who your heroes are. That was the genesis of that campaign. — Walter Isaacson

Creativity In Advertising Quotes By James L. Brooks

You have more and more people coming into the tent with the creative guys [on Hollywood films]. You have marketing and concept testers, advertising people. What you find gets the high numbers is easily appealing subjects: a baby, a big broad joke, a high concept. Everything is tested. The effect is to lessen the gamble, but in fact you destroy a writer's confidence and creativity once so many people are invited into the tent. — James L. Brooks

Creativity In Advertising Quotes By Renzo Rosso

I'm tired of advertising! I'm looking for new solutions that make people laugh and amuse. Italian creativity is too narrow, it still hasn't overcome the dichotomy limits between heaven and hell. — Renzo Rosso