Commercial Express Quotes & Sayings

How does a successful television commercial affect the viewer?"
"It makes him want to change the way he lives."
"In what way?" I said.
"It moves him from first person consciousness to third person. In this country there is a universal third person, the man we all want to be. Advertising has discovered this man. It uses him to express the possibilities open to the consumer. To consume in America is not to buy; it is to dream. Advertising is the suggestion that the dream of entering the third person singular might possibly be fulfilled. — Don DeLillo

I have done a Hamburger Helper commercial, a Hardees commercial, a McDonalds commercial. American Express commercial. — Luke Benward

The only reason I made a commercial for American Express was to pay for my American Express bill. — Peter Ustinov

Everyone experiences grace, even if they don't realize it.
It's kind of like Moby's music. You could ask your average sixty-something-year-old retired banker in Connecticut if he's ever heard of Moby and/or his music and the response you'd receive more than likely would be a resounding, "No - what's a Moby?"
But if you say, "Remember that American Express commercial where Tiger Woods is putting around New York City? Remember the song playing? That was Moby."
"Oh, then, OK. I guess I have heard Moby," our theoretical retired banker in New Canaan might say.
"So ... what exactly is a Moby?"
That's like grace. Not that grace is a pretentious vegan techno-rocker, but you get the idea.
Grace is everywhere, all around us, all of the time. We only need the ears to hear it and the eyes to see it. — Cathleen Falsani

Remember, we all make our work available in a commercial transaction, the terms of which we, ourselves, dictate. If we give it away for free, that's our decision, and there is no refuge in the lame defense, "what do you want for nothing?" The buyer does not waive his right to express his opinion."
[Thick Skin and Bad Reviews, Blog post, June 26, 2013] — Pete Morin