Sally Hogshead Quotes & Sayings

Forbes describes how Daniel Kahneman, a Nobel Prize-winning psychologist, discovered that "people would rather do business with a person they like and trust rather than someone they don't, even if the likeable person is offering a lower quality product or service at a higher price. — Sally Hogshead

I'll do the black magic. Then, I'll hand you the wand. — Sally Hogshead

You don't need to find the light, you ARE the light; and when you let your personality shine you can light up the world. — Sally Hogshead

The addictive nature of Web browsing can leave you with an attention span of nine seconds - the same as a goldfish. — Sally Hogshead

You don't have to learn to be fascinating, you have to learn to be unboring. — Sally Hogshead

Messages that fail to fascinate will become irrelevant. — Sally Hogshead

Why would our brains throw us into a temporary insanity? What's the evolutionary purpose for this whacked-out loss of control? To understand why fascination grasps us so irresistibly, keep in mind the illogic of flirtation, and the lunacy of love. Fascination, as we've seen, is a visceral and primal decision-making process, one that's largely involuntary. Fisher says that our brains are literally "built to fall in love" because it's in our evolutionary best interest not to think clearly during the two-year time period it takes to meet, court, and produce a child, or else we might come to our senses and avoid the inconvenience of child rearing altogether. — Sally Hogshead

Psychologists suggest that when people are no longer in charge of basic elements of a situation (such as where they sit, or when they go to the restroom), they must give over some degree of control that they normally use to define their independence, and thus themselves. — Sally Hogshead

Any idea is only as valuable as its ability to solve a problem. — Sally Hogshead

When you stop trying to be all things to all people, you can stop worrying about being liked and start building relationships that allow you to be loved. If you are not creating a negative response from somebody, you're probably not very fascinating to anybody. — Sally Hogshead

But over time, people can lose their innate ability to fascinate. They acquire layers of boring. — Sally Hogshead

Fascination takes many forms, but all tap into instinctive triggers, such as the need to hunt, to control, to feel secure, to nurture and be nurtured. Some fascinations last only a heartbeat, while others last beyond a seventy-fifth wedding anniversary. — Sally Hogshead

fascination has little to do with what you say, and everything to do with what you inspire others to say about your message. Fascinating people, like fascinating companies, don't try to explain why they're fascinating. (Explaining to people why you're fascinating is about as effective as explaining to an employee why you deserve respect, — Sally Hogshead