B. J. Fogg Quotes & Sayings
Enjoy the top 8 famous quotes, sayings and quotations by B. J. Fogg.
Famous Quotes By B. J. Fogg
Goals are harmful unless they guide you to make specific behaviors easier to do. Don't focus your motivation on doing Behavior X. Instead, focus on making Behavior X easier to do. — B. J. Fogg
People are generally resistant to teaching and training because it requires effort. This clashes with the natural wiring of human adults: We are fundamentally lazy. — B. J. Fogg
Persuading people through technology is the next social revolution. Facebook demonstrates just how powerful it will be. — B. J. Fogg
Design your site so it looks professional — B. J. Fogg
Persuading through Simplifying - Using computing technology to reduce complex behavior to simple tasks increases the benefit/cost ratio of the behavior and influences users to perform the behavior. — B. J. Fogg
Design your life to minimize reliance on willpower. — B. J. Fogg
Put hot triggers in the path of motivated people. — B. J. Fogg