Understanding Consumers Quotes & Sayings

Profitably selling to the bottom of the pyramid is difficult, but it can be done. It requires companies to focus on business fundamentals and start their ventures with a rigorous understanding of two key challenges in low-income markets: changing consumers' behavior and changing the way products are made and delivered. — Anonymous

Teaching needs an ecosystem that supports evidence-based practice. It will need better systems to disseminate the results of research more widely, but also a better understanding of research, so that teachers can be critical consumers of evidence. — Ben Goldacre

This crisis is not just a crisis. Consumers are understanding for the first time that [their] degree of personal happiness doesn't rise past a certain earnings threshold. — Fernando Rodes Vila

The reason they outperformed her was that they accepted each new "product" without trying to understand it. They got behind the new pitch wholeheartedly, even when it was risible and/or made no sense, and then, if a prospective customer had trouble understanding the "product," they didn't vocally agree that it sure was difficult to understand, didn't make a good-faith effort to explain the complicated reasoning behind it, but simply kept hammering on the written pitch. And clearly this was the path to success, and it was all a double disillusionment to Pip, who not only felt actively punished for using her brain but was presented every month with fresh evidence that Bay Area consumers on average responded better to a rote and semi-nonsensical pitch than to a well-meaning saleswoman trying to help them understand the offer. — Jonathan Franzen

Most consumers are simultaneously neophilic, curious to discover new things, and deeply neophobic, afraid of anything that is too new. The best hit makers are gifted at creating moments of meaning by marrying new and old, anxiety and understanding. They are architects of familiar surprises. — Derek Thompson

our irrationality happens the same way, again and again. Whether we are acting as consumers, businesspeople, or policy makers, understanding how we are predictably irrational provides a starting point for improving our decision making and changing the way we live for the better. — Dan Ariely

Can a one judge sitting somewhere in a trial court issue an order that says nobody in the world is allowed to have, to use, to improve or to develop software for playing multimedia content without the permission of the manufacturers of the content themselves? .. This is an astonishing development in the course of our understanding of what we call the copyright bargain, the relationship between authors' rights, publishers' leverages and consumers' needs. — Eben Moglen

Probably the worst thing that has happened to our understanding of reality has been the acceptance of ourselves as consumers. — Madeleine L'Engle

It is true that there are important differences between that money which plays the chief part in domestic trade, is the instrument of most exchanges, predominates in the dealings between consumers and sellers of consumption goods, and in loan transactions, and is recognized by the law as legal tender, and that money which is employed in relatively few transactions, is hardly ever used by consumers in their purchases, does not function as an instrument of loan operations, and is not legal tender. In popular opinion, the former money only is domestic money, the latter foreign money. Although we cannot accept this if we do not want to close the way to an understanding of the problem that occupies us, we must nevertheless emphasize that it has great significance in other connexions. — Ludwig Von Mises

The dramatic threat of ecological breakdown is teaching us the extent to which greed and selfishness are contrary to the order of creation ... A given culture reveals its understanding of life through the choices it makes in production and consumption ... a great deal of educational and cultural work is urgently needed, including the education of consumers in the responsible use of their power of choice ... — Pope John Paul II

For innovators, understanding the job is to understand what consumers care most about in that moment of trying to make progress. — Clayton M Christensen

To effectively reach consumers in the new social environment, brand managers need to learn how to translate their budgets into the digital realm, which also means understanding the advantages that digital can provide over television advertising. — Jay Samit

As each wave of technology is released. It must be accompanied by a demand for new skills, new language. Consumers must constantly update their ways of thinking, always questioning their understanding of the world. Going back to old ways, old technology is forbidden. There in no past, no present, only an endless future of inadequacy — Richard Kadrey

Consumers get used to reading and understanding their credit card contracts, their mortgages, their check overdraft agreements, those are good things. That puts power back in the hands of consumers. — Elizabeth Warren