Relationship With Customer Quotes & Sayings

In order to sell a product or a service, a company must establish a relationship with the consumer. It must build trust and rapport. It must understand the customer's needs, and it must provide a product that delivers the promised benefits. — Jay Conrad Levinson

Customer relationships are defined by customers. — Jim Sterne

The relationship between nurturance and moral self-interest can be seen most clearly in nurturant forms of business practice. It involves the humane treatment of employees, the creation of a safe and humane workplace, social and ecological responsibility, fairness in hiring and promotion, the building of a work community, the development of excellent communication between employees and management and between the company and its customers, opportunities for employee self-development, a positive role in the larger community, scrupulous honesty, a regard for one's customers and for the public, and excellent customer service. Policies such as these have increased the productivity and success of many businesses. They are models of how Nurturant Parent morality can function to help businesses be successful and to allow owners, investors, and employees to seek their self-interest within this moral system. Moral — George Lakoff

People don't really trust advertisement they trust people. A large percentage of people make purchase decisions based on their friends review than just from advertisers. Brands that rely sole on adverts to sell, will eventually fade out. You need to get people to talk about your brand in a more positive manner without twisting their arms. If you fake it your will fade. So, focus on relationship marketing, because customers are the best brand ambassadors — Bernard Kelvin Clive

Corporations invest in sophisticated CRM, or Customer Relationship Management, programs to effectively oversee their relationship with their customers at every point during the buying process. — Marc Ostrofsky

If you want to experience dramatic growth within your organization, you must truly understand the relationship between profit, growth, longevity, customer relationships, employee empowerment, and customer service. — Anonymous

Don't make promises unless you will keep them. Not plan to keep them. Will keep them. Reliability is one of the keys to any good relationship, and good customer service is no exception. — Susan Ward

How many evangelism programs have you encountered in which sharing the gospel assumes no relationship with the customer and Jesus is sold like soap? — Reggie McNeal

Each brand leader is focused on ensuring that the brand relationship with its customer is strong and differentiated. To accomplish this differentiation, we plan to offer her even more unique product and talk with her in new and exciting ways. — Richard Hayne

The essence of Relationship Selling is when we convert a customer into a client and the seller gains the status of a supplier. It is really a process of forming a business partnership, where each partner not only transacts business but is interdependent in a mutually beneficial relationship, with a common growth objective. Sales can be: B2B (Business to Business) B2C (Business to Consumer) Direct or indirect selling — Shiv Khera

when a customer calls looking for a specific style of shoes in a specific size that we're out of stock on. In those instances, every rep is trained to research at least three competitors' Web sites, and if the shoe is found in stock to direct the customer to the competitor. Obviously, in those situations, we lose the sale. But we're not trying to maximize each and every transaction. Instead, we're trying to build a lifelong relationship with each customer, one phone call at a time. — Tony Hsieh

It is so much easier to be nice, to be respectful, to put yourself in your customers' shoes and try to understand how you might help them before they ask for help, than it is to try to mend a broken customer relationship. — Mark Cuban

Every interaction is a chance to strengthen the customer relationship. — Marilyn Suttle

Having your own store is one of the most immediate ways to connect with the customer, to really get to know her and develop a more intimate relationship. — Reed Krakoff

We used to get in some terrific fights. You have to be just as tough as they are. You can't let them get by with anything because they are going to take care of themselves, and your job is to take care of the customer. I'd threaten Procter & Gamble with not carrying their merchandise, and they'd say, 'Oh, you can't get by without carrying our merchandise.' And I'd say, 'You watch me put it on a side counter, and I'll put Colgate on the endcap at a penny less, and you just watch me.' They got offended and went to Sam, and he said, 'Whatever Claude says, that's what it's going to be.' Well, now we have a real good relationship with Procter & Gamble. It's a model that everybody talks about. But let me tell you, one reason for that is that they learned to respect us. They learned that they couldn't bulldoze us like everybody else, and that when we said we were representing the customer, we were dead serious." In — Sam Walton

We have a relationship with our customer, and that relationship translates into sales. — Richard Hayne

Everyone talks about building a relationship with your customer. I think you build one with your employees first. — Angela Ahrendts

If you deal with every customer in the same way, you will only close 25 to 30 percent of your contacts, because you will only close one personality type. But if you learn how to effectively work with all four personality types, you can conceivably close 100 percent of your contacts. — Rod Nichols

While paying attention to positive and negative feedback is very important, it is not enough. What also matters is acknowledging and responding to this feedback. This is how you nurture your relationship with your audience. — Cendrine Marrouat

Great companies know that customer relationships in these times call for more than just having a great product (or service) backed by a great sales team. Customers have to be wooed until they fall so deeply in love with your offering that they will ward off advances from potential suitors. No matter how well you perform as a business, there are little things that can cause the relationship with your customers to suffer. The companies, products and/or services that we love are those that "touch" us in the right places at the right times. After all, that is what "romancing" the customer is all about - feeing your way to the customer's heart. — J. N. HALM

In a very real sense, there are only two roles in organisations: customers and suppliers. Everybody functions simultaneously in both roles, whether inside or outside the organisation the essence of good business, therefore, is the quality of the relationship between customer and supplier. — Stephen Covey

THE DIFFERENCE If I buy a photocopier from you, I have made a transaction and am considered a customer. However, if I start buying all my office equipment from you, I have developed a relationship and have become a client. I have developed a relationship because of which I (the client) keep buying more and more. That's the difference between transactional and relationship selling. A salesperson's philosophy is reflected in his behavior and — Shiv Khera

The new structure of the U.S. stock market had removed the big Wall Street banks from their historic, lucrative role as intermediary. At the same time it created, for any big bank, some unpleasant risks: that the customer would somehow figure out what was happening to his stock market orders. And that the technology might somehow go wrong. If the markets collapsed, or if another flash crash occurred, the high-frequency traders would not take 85 percent of the blame, or bear 85 percent of the costs of the inevitable lawsuits. The banks would bear the lion's share of the blame and the costs. The relationship of the big Wall Street banks to the high-frequency traders, when you thought about it, was a bit like the relationship of the entire society to the big Wall — Michael Lewis

CRM Keeping track of conversations, agreements, deals and tasks can be done in a Customer Relationship Manager such as HighriseHQ. The free plan of this app, again by 37 signals, allows you to track up to 250 clients and build a file on your interactions with them over time. This is a great tool to use when calling a range of prospects and keen to record the interested parties. Alternatives are Salesforce, FatFreeCRM, Microsoft Dynamics, Zoho CRM and many more. Even an Excel spreadsheet can get you started, but a nice interface and interconnectivity between deals, projects and contacts is extremely useful. — Luke Spear

A complaint is a unique opportunity to strengthen the relationship with the client. — Kevin Kelly

I'm an independent artist, but I do have a good business relationship with Lego, since I'm a unique customer. They're aware of what I'm doing. A painter may not have a relationship with a paint maker, but there's only one company that makes Lego. — Nathan Sawaya

The big-ticket hardware folks invest the capital, take all the risks - which are huge - suffer the losses and the write-downs, and then let somebody else capture the business that has predictability, lower price sensitivity, higher margins, recurring revenue, and the opportunity to create an ongoing customer relationship, because the frequency of purchase is ten times greater than the frequency of the initial transaction. "So — Adrian J. Slywotzky

the naked approach is certainly not limited to our field. It applies to anyone who provides ongoing, relationship-based advice, counsel, or expertise to a customer, inside or outside of a company. Or better yet, it applies to anyone whose success is tied to building loyal and sticky relationships with the people they serve. — Patrick Lencioni