Quotes & Sayings About New Product Development

Fact is, the work place to a great extent is "where we live." We need star accountants. Boffo saleswomen. Over-the-top creatives in marketing and new product development. And so on. But, since we're effectively talking about "where we live," good sense and good business and "good" engagement throughout the "supply chain," from vendor's vendor to customer's customer, we would benefit mightily-including on the P & L-if we insisted (!) on: "Pleasant." "Caring." "Engaged." — Tom Peters

As for opportunities, there is room for improved product quality and better service and raising our technology standard. In addition, we should have a certain share of the global market. However, we should consider new industries, such as resource development. — Liang Wengen

But ideal cities are very much the product of their own ages. Designed as complete urban statements, they bear the unmistakable imprint of their own culture and world view in every street and building. And yet to be successful a city has to be open to continuous development, free to evolve and grow with the demands of new times. Like science fiction accounts of the future, ideal cities quickly become outmoded. — P.D. Smith

Fairchild Parent rewarded Fairchild Child's success the way all East Coast companies of the era did: it kept a sizable chunk of the profits to fund other company operations, and it promoted the people at the top of the division to a fancier position and a better salary for a job well done. Back in New Jersey, it didn't cross anyone's mind that this was exactly the wrong response to an egalitarian company that shared both risk and reward among all of its employees, whose executives had moved to California precisely to get away from the Old World of business, and which needed to plow most of its profits back into product development to stay ahead of the competition in a fast-moving take-no-prisoners industry. — Michael S. Malone

Focus is scary - until you realize that it only means turning your back on markets you could never have anyway. Sharp focus on jobs that customers are trying to get done holds the promise of greatly improving the odds of success in new-product development. — Clayton Christensen

As new mainstream customers are acquired and new markets are conquered, the product becomes part of the public face of the company, with important implications for PR, marketing, sales, and business development. In most cases, the product will attract competitors: copycats, fast followers, and imitators of all stripes. — Eric Ries

The strategic stimulus to economic development in Schumpeter's analysis is innovation, defined as the commercial or industrial application of something new
a new product, process or method of production, a new market or source of supply, a new form of commercial, business or financial organization. — Joseph A. Schumpeter

The essence of Agile movement, whether in new product development, new service offerings, software applications, or project management, rests on two foundational goals: delivering valuable products to customers and creating working environments in which people look forward to coming to work each day. — Jim Highsmith

We all must determine what types of anatomical castanets vest in our central core. For aught we know, we still tend to think of ourselves as a complete and fixed product. In reality, analogous to an unfinished paper, working from the inside out, we are retooling ourselves every day whether we recognize the minor or major tinkering taking place or not. In a neurological sense, the brain is constantly working to build and rebuild itself. In a psychological sense, every day the human mind is altering who we are. We constantly take in new information that modifies and enhances our understanding of the world and our place in the environment. Every day we are using the sense of self and our accumulated knowledge to adapt to our world and modify our thinking and behavior. — Kilroy J. Oldster

Creating change requires innovation: developing new products, creating new sales channels, reducing product development time, customizing products for increasingly smaller market segments. In addition, your company must be able to respond quickly to both anticipated and unanticipated changes created by your competitors and customers. — Jim Highsmith

Scrum embraces the fact that in product development, some level of variability is required in order to build something new. — Kenneth S. Rubin

Fifty years later, in the 1920s, the American DuPont Company independently set up a similar unit and called it a Developmental Department. This department gathers innovative ideas from all over the company, studies them, thinks them through, analyses them. Then it proposes to top management which ones should be tackled as major innovative projects. From the beginning, it brings to bear on the innovation all the resources needed: research, development, manufacturing, marketing, finance, and so on. It is in charge until the new product or service has been on the market for a few years. — Peter F. Drucker

At Google, operations are not just an afterthought: they are critical to the company's success, and we want to have just as much effort and creativity in this domain as in new product development. — Eric Schmidt

To graduate, Miller added, all Olin students "must complete a yearlong engineering design project in small teams with a corporate sponsor that provides financial support for each project. The projects require a corporate liaison engineer and often involve nondisclosure agreements and new product development." Olin — Thomas L. Friedman

APM's core purpose of creating innovative new products and services means dealing with constant technological and competitive change, generating novel ideas, and continually reducing product development schedules. — Jim Highsmith

Let us summarize these three points more concisely:

(a) The rejection of art as a mere emotional, individualistic, and romantic affair.
(b) "Objective" work, undertaken with the silent hope that the end product will nevertheless eventually be regarded as a work of art.
(c) Consciously goal-directed work in architecture, which will have a concise artistic effect on the basis of well-preparated objective-scientific criteria.

Such an architecture will actively raise the general standard of living. This represents the dialectic of our development process, which purports to arrive at the affirmative by negation - a process similar to melting down old iron and forging it into new steel. — El Lissitzky

As your product evolves, adding new features becomes as easy as it was in the good old days of greenfield development. — Scott Millett

Greatest risk is not development of new product, but development of customers and markets — Steve Blank

Growth hackers resist this temptation (or, more appropriate, this delusion). They opt, deliberately, to attract only the early adopters who make or break new tech services and seek to do it as cheaply as possible. In fact, part of the reason the scrappy start-ups, services, and apps in this book might not always be well-known or topics of daily conversation is because their founders have focused their energies on product development with an eye toward growth - they're now millions of members strong without any superfluous "buzz." They got to mass market by ignoring the urge to appeal to the mass market, at least to start with. — Ryan Holiday