Quotes & Sayings About Marketing Research

I can put tweets on a map to show who is saying what where, which could be used for marketing or social research. — Jack Dangermond

Definition destroys ... there's nothing definite in this world — Bob Dylan

Building on exhaustive research and probing into such diverse enterprises as textbook production and marketing, public education, and state-level politics, Adam R. Shapiro has situated the Scopes trial within a much broader context than any scholar before him. Trying Biology also demonstrates how ideologues have used differing interpretations of the Scopes trial to advance their agendas. By situating the trial within this much broader framework, the author has significantly enlarged our understanding of the conversations between religion and science in twentieth-century America. — Randall Balmer

Drug companies spend more on advertising and marketing than on research, more on research on lifestyle drugs than on life saving drugs, and almost nothing on diseases that affect developing countries only. This is not surprising. Poor people cannot afford drugs, and drug companies make investments that yield the highest returns. — Joseph Stiglitz

The diversity of networks in business and the economy is mindboggling. There are policy networks, ownership networks, collaboration networks, organizational networks, network marketing-you name it. It would be impossible to integrate these diverse interactions into a single all-encompassing web. Yet no matter what organizational level we look at, the same robust and universal laws that govern nature's webs seem to greet us. The challenge is for economic and network research alike to put these laws into practice. — Albert-Laszlo Barabasi

Beauty isn't between a size zero and a size eight, it is not a number at all. It is not physical. — Ellen DeGeneres

a significant amount of Conventional Wisdom about healthy eating is marketing fodder that grossly distorts the fundamental truth that humans thrive on natural plant and animal foods or that relies on gimmicks to support the dogma of flawed, manipulated "research. — Mark Sisson

In the Java world, security is not viewed as an add-on a feature. It is a pervasive way of thinking. Those who forget to think in a secure mindset end up in trouble. But just because the facilities are there doesn't mean that security is assured automatically. A set of standard practices has evolved over the years. The Secure Coding Standard for Java is a compendium of these practices. These are not theoretical research papers or product marketing blurbs. This is all serious, mission-critical, battle-tested, enterprise-scale stuff. — James Gosling

Money spent in complying with a regulation cannot be spent again on marketing or product research. — Joel Miller

Wealthy old woman + devious imagination - restraint = Aunt Agatha — Maya Rodale

Pray as flowers pray for beauty. — Debasish Mridha

Drug companies say they need to charge ever-higher prices to cover their research costs, but they spend far less on research and development than they do on marketing and administration, and afterwards they actually keep more in profits. — Marcia Angell

AS STRATEGY SESSIONS BEGAN IN HAWTHORNE, THE Handlers made a brilliant tactical move. They commissioned a toy study from Ernest Dichter, Ph.D., director of the Institute for Motivational Research in Croton-on-Hudson, New York. The study cost a staggering $12,000 and took six months to complete, but when it was finished the charge seemed low. Dichter had masterminded a cunning campaign to peddle Barbie. Dichter was already a legend when the Handlers approached him. Quoted on nearly every page of Vance Packard's The Hidden Persuaders, a bestseller in 1957, Dichter was hailed as a marketing Einstein - an evil Einstein, but an Einstein nonetheless. He pioneered what he called "motivational research," advertising's newest, hippest, and, in Packard's view, scariest trend - the manipulation of deep-seated psychological cravings to sell merchandise. — M.G. Lord

Science can have a purifying effect on religion, freeing it from beliefs of a pre-scientific age and helping us to a truer conception of God. At the same time, I am far from believing that science will ever give us the answers to all our questions. — Nevill Francis Mott

Here we will see that pharmaceutical companies spend tens of billions of pounds every year trying to change the treatment decisions of doctors: in fact, they spend twice as much on marketing and advertising as they do on the research and development of new drugs. Since we all want doctors to prescribe medicine based on evidence, and evidence is universal, there is only one possible reason for such huge spends: to distort evidence-based practice. — Ben Goldacre

conventional energy sources (while nonrenewable) will continue to be used for at least 50 years. Thus, if our definition of sustainable goes to 50 years in the future, conventional energy sources are sustainable. Indeed, because of the effects of financial markets, as the cost of conventional fuel increases because of its depletion, we can anticipate that its extraction will slow as it is replaced by renewable energy sources. Thus we can readily see the continued use of conventional fuels for the next 100 years - barring some type of unexpected scientific breakthrough. — Betty Simkins

At the end of the process we called a market research company to find out whom the film was for or what was the target audience. We didn't have a lot of money to release the film, so in order for it to play in cinemas, which are dominated by films with much larger marketing budgets, we had to discover whom the film was for. — Alex Abreu

You might be a redneck if taking a dip has nothing to do with water. — Jeff Foxworthy

Is the marketing effort designed to convey the candidate's convictions, or are the convictions expressed by the candidate the reflections of a "big data" research effort into individuals' likely preferences and prejudices? — Henry Kissinger

The notion of carefully wrought bullshit involves, then, a certain inner
strain. Thoughtful attention to detail requires discipline and objectivity. It entails accepting standards and limitations that forbid the indulgence of impulse or whim. It is this selflessness that, in connection with bullshit, strikes us as inapposite. But in fact it is not out of the question at all. The realms of advertising and of public relations, and the nowadays closely related realm of politics, are replete with instances of bullshit so unmitigated that they can serve among the most indisputable and classic paradigms of the concept. And in these realms there are exquisitely sophisticated craftsmen who - with the help of advanced and demanding techniques of market research, of public opinion polling, of psychological testing, and so forth - dedicate themselves tirelessly to getting every word and image they produce exactly right. — Harry G. Frankfurt

Fifty years later, in the 1920s, the American DuPont Company independently set up a similar unit and called it a Developmental Department. This department gathers innovative ideas from all over the company, studies them, thinks them through, analyses them. Then it proposes to top management which ones should be tackled as major innovative projects. From the beginning, it brings to bear on the innovation all the resources needed: research, development, manufacturing, marketing, finance, and so on. It is in charge until the new product or service has been on the market for a few years. — Peter F. Drucker

I believe that in a good collaboration, the authors bring their strengths to the story; one author's strength cancels the other author's weakness, and back and forth it goes. — Jack Dann

A research division develops marketing material for its deal makers. We have no policy position. If you have a policy position you can't possibly forecast. — George Friedman

When you are a great scholar of stupidity, logics and marketing, you can do practically everthing, from business to trading, from spiritual research to artistic criticism. — William C. Brown

Religious or biblical can sometimes be a little soft, but 'A.D.' doesn't shy away from the violence of the time, the political intrigue. The story is really about the resurrection of faith, which is how the disciples went about keeping the word of Christ. So, they found all kinds of trouble and problems and torture and persecution. — Juan Pablo Di Pace

Research conquers doubt. It aligns everyone around the incontestable. Research is the key to clarity - in startups, enterprises, and life itself. — Laura Busche

Babies and young children are like the research and development division of the human species, and we grown-ups are production and marketing. — Alison Gopnik

Spiritual renewal occurs in the wilderness. — Lailah Gifty Akita

Growing old is so darn unappealing until you consider the alternative. — David Baldacci

People don't know what they want until you show it to them. That's why I never rely on marketing research. Our task is to read things that are not yet on the page. — Steve Jobs

We are working to understand the tastes of people born in the 1980s and 1990s - it is very different from my generation. We do our own research. Marketing research companies, I think, are relatively academic. — Zong Qinghou