Quotes & Sayings About Marketing Change

The mantra should change from 'Always Be Closing' to 'Always to helping'. — David Hahn

The best ads are about the customer and how the product will change his life. — Roy H. Williams

Hollywood is the perfect conduit for the urgent message about climate change. We raise awareness all the time. We routinely take a film that nobody knows about and get 80 percent of the public to know about it in just 30 days. That's called marketing. We need to harvest Hollywood for climate change awareness. — Marshall Herskovitz

Good SEO work only gets better over time. It's only search engine tricks that need to keep changing when the ranking algorithms change. — Jill Whalen

Andreasen wanted to know why these people had deviated from their usual patterns. What he discovered has become a pillar of modern marketing theory: People's buying habits are more likely to change when they go through a major life event. When someone gets married, for example, they're more likely to start buying a new type of coffee. When they move into a new house, they're more apt to purchase a different kind of cereal. When they get divorced, there's a higher chance they'll start buying different brands of beer.7.7 Consumers going through major life events often don't notice, or care, that their shopping patterns have shifted. However, retailers notice, and they care quite a bit. — Charles Duhigg

Marketing's illusive promise is that this one product will change your life, make you feel more sexy, satisfy all your heart's desires. — L.G. Durand

We react very quickly in the market. We can make quick changes. — John Ilhan

People LOVE change (when it's about changing others). People HATE change (when it's about changing themselves). — Richie Norton

The pace of change means that relationship is more important than ever before. — Dave McLaughlin

Every book you've ever read on LEADERSHIP will finally make sense (and become practical) if you change the word "leader" to INFLUENCER. — Richie Norton

Search is the means through which we navigate the Web. If your business is not visible in search it is difficult for it to be found by your customers. Search, above all else, is marketing, and it is undergoing a massive change. — David Amerland

Amazon has well passed any expectations of its ability to change distribution and marketing. — Eric Schmidt

I want to change how women think of and feel about marketing. It not only helps women get the results they want, but marketing brings out our best human attributes: true listening, compassion, honesty, and a spirit of service. — Marie Forleo

Well I think the problem is, is that ... what people don't realize is they're gonna get away from the people that they're marketing with now. They're tryna change everything about the format of the NBA, the imaging and everything. This is more about control you know what I'm saying? This has nothing to do with clothing. This is a control issue. — Bun B.

Network Marketing is a flexible, credible and exciting way to build a business and change your life. But it isn't a get rich quick scheme that will transform your life overnight with no effort or commitment on your part. People fail in Network Marketing just as they do in every part of life because they fear their own dreams, they fail to plan and they allow apathy and self-doubt to keep them firmly stuck in their comfort zone. — Dave O'Connor

In 1980, a woman promised her dying sister to change how Americans thought about breast cancer. Thirty years later, the result - the Susan G. Komen for the Cure Foundation - is one of the nation's largest non-profits, and one of the most successful triumphs in public health marketing and changing health habits. — Charles Duhigg

Learn the rules and learn the game, before you start breaking the rules and changing the game.
Your education, experience and understanding of what was and what is, will give you the best foundation to change what will be. — Loren Weisman

This is known in economics as the "decoy effect." What it demonstrates is that the presence of an irrelevant alternative can change how you view your choices. It has been exploited by marketing experts for decades. — Hannah Fry

Companies that cannot successfully answer what they do fail to then understand how they can continue to do it in the face of change. — David Amerland

What we're now starting to see, as online retailers begin to capitalize on their extraordinary economic efficiences, is the shape of a massive mountain of choice emerging where before there was just a peak ... By necessity, the conomics of traditional, hit-driven retail limit choice. When you dramatically lower the costs of connecting supply and demand, it changes not just the numbers, but the entire nature of the market. This is not just a quantiative change, but a qualitative one, too. Bringing niches within reach reveals latent demand for noncommercial content. Then, as demand shifts toward the niches, the economics of provided them improve further, and so on, creating a positive feedback loop that will transform entire industries - and the culture - for decades to come. — Chris Anderson

What he wasn't so good at was manipulating the internal states of other humans, getting them to see things his way, do things for him. His baseline attitude toward other humans wass that they could all just go fuck themselves and that he was not going to expend any effort whatsoever getting them to change the way they thought. This was probably rooted in a belief that hed been inculcated to him from the get-go: that there was an objective reality, which all people worth talking to could observe and understand, and that there was no point in arguing about anything that could be so observed and so understood. — Neal Stephenson

In few other marketing activities does the phrase "the more things change, the more they remain the same" hold as much meaning as it does in search. — David Amerland

Marketing is not an event, but a process It has a beginning, a middle, but never an end, for it is a process. You improve it, perfect it, change it, even pause it. But you never stop it completely. — Jay Conrad Levinson

WE MAY FEEL...BUT WE DON'T

We may feel the need to change employment, but we don't.

We may feel the need to start a specific project, but we don't.

We may feel the need to pursue higher education, but we don't

We may feel the need to heal a broken relationship, but we don't.

We may feel the need to work to improve our spiritual lives, but we don't.

We may feel the need to take steps toward a healthier physical or emotional life for ourselves and/or our family, but again, we don't.

(This list could likely go on for eternity.)

The desire for progression is innate, but the problem we face is that the actual act of progression is also a choice.

Without embracing our inherent need for progress, for positive growth and/or change, we'll still go on living.

...But at what cost? — Richie Norton

100% of a Guru's marketing plan depends on you holding the belief that you are not enough; that you were created less equipped than necessary to fulfill your purpose. What if you let go of that belief and connected with the truth of your innate power to change and shape your life? You ARE enough. You CAN change and shape your own life. Anyone who tells you different is simply lying. Your life has immeasurable potentiality for greatness; act accordingly. — Steve Maraboli

It's always the same war. Only the names of the dead change. It's always about one thing: which group of rich men get to divvy up the spoils. They call it 'The Great War' - clever marketing. — A.G. Riddle

Old marketing was dictation ... new marketing is communication. Change from Convince & Convert to Converse & Convert! — Ted Rubin

All true artists in the world from all countries and all genres are influenced by Michael Jackson. There were music videos before Michael Jackson, and there were music videos after Michael Jackson. He brought such a huge change in the marketing and positioning of the music video. — Sonu Nigam

Automation, big data and mobile are massive trends that will change the way we communicate from a Content Marketing perspective for years to come. — Communicate And Sell

So popular is alliteration that in the 1960s it actually made a grab for political power. In the 1960s a vast radical youth movement began campaigning to do things for the sole reason that they began with the same letter. Ban the bomb. Burn your bra. Power to the people. For a moment there it seemed as though alliteration would change the world. But then the spirit of idealism faded and those who had manned the barricades went off and got jobs in marketing. — Mark Forsyth

If the New Marketing can be characterized by just one idea, it's this: Ideas that spread through groups of people are far more powerful than ideas delivered at an individual.
Social change, education, new-product launches, religious movements ... it doesn't matter, the story is the same. Movements are at the heart of change and growth. A movement - an idea that spreads with passion through a community and leads to change - is far more powerful than any advertisement ever could be.
As you consider what to do next, you're faced with a difficult choice. It's difficult because it represents giving up something you may be quite comfortable with, and it's difficult because it requires an all-or-nothing commitment. — Seth Godin

One of his friends, a marketing professor at Stanford, said, "Think about this from a marketing perspective. We can change behavior in a short television ad. We don't do it with information. We do it with identity: 'If I buy a BMW, I'm going to be this kind of person. — Chip Heath

I hear loads of cynics saying that I'll never be able to change anything. They say that junk food marketing and the ready availability of fast food is just too powerful. But I'd say in response, screw you. I know that most people, if they're really honest, are fed up with the same old rubbish — Jamie Oliver

AI is not just heading for our industry, it will radically change the machinery we use in marketing. — Tim Berners-Lee

Here we will see that pharmaceutical companies spend tens of billions of pounds every year trying to change the treatment decisions of doctors: in fact, they spend twice as much on marketing and advertising as they do on the research and development of new drugs. Since we all want doctors to prescribe medicine based on evidence, and evidence is universal, there is only one possible reason for such huge spends: to distort evidence-based practice. — Ben Goldacre

Any change in form produces a fear of change, and that has accelerated. Marketing is the death of invention, because marketing deals with the familiar. — Nicolas Roeg

The Internet is going to change marketing before it changes almost anything else, and old marketing will die in its path. — Seth

How to "change the world" in two words: S.T.A.R.T. N.O.W.

1. START - Serve. Thank. Ask. Receive. Trust.

2. NOW - No Opportunity Wasted — Richie Norton

I'm going to be bringing people into the public diplomacy function of the department who are going to change from just selling us in the old USIA way to really branding foreign policy, branding the department, marketing the department, marketing American values to the world and not just putting out pamphlets. — Colin Powell

Our songs did not transcend being R&B hits. They were R&B hits that white kids were attracted to. And if people bought it, it became rock & roll. That's marketing. Why couldn't it still be R&B? The bass pattern didn't change. The song didn't change. It was still 'Yakety Yak' and 'Searchin'.' — Jerry Leiber

The single most wasteful thing you can do in marketing is try to change a mind. — Al Ries

Knowing that an asteroid is going to hit the earth is not really useful if you are not planning to launch missiles to knock it out of the sky. You have to work massively overtime on the belief that innovation or massive change is going to happen.' - Tom Martin, former VP of marketing — Heather Simmons

People change, and so do their aspirations, and so should brands. — Laura Busche