Quotes & Sayings About Intangible Assets
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Top Intangible Assets Quotes
The competitive advantage of the twenty-first century is increasingly derived from hard-to-copy intangible assets such as company culture and leadership effectiveness. — Scott Keller
The music industry is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically gaurantee hit records. — Richard Branson
The art of creating value from intangible assets (Liebowitz 1999; Nonaka — Anonymous
Any CEO who cannot clearly articulate the intangible assets of his brand and understand its connection to customers, is in trouble. — Charlotte Beers