Disruptive Technologies Quotes & Sayings

Disruptive technologies typically enable new markets to emerge. — Clayton M Christensen

The reason is that good management itself was the root cause. Managers played the game the way it was supposed to be played. The very decision-making and resource-allocation processes that are key to the success of established companies are the very processes that reject disruptive technologies: listening carefully to customers; tracking competitors' actions carefully; and investing resources to design and build higher-performance, higher-quality products that will yield greater profit. These are the reasons why great firms stumbled or failed when confronted with disruptive technological change. — Clayton M Christensen

When commercializing disruptive technologies, they found or developed new markets that valued the attributes of the disruptive products, rather than search for a technological breakthrough so that the disruptive product could compete as a sustaining technology in mainstream markets. — Clayton M Christensen

Smart technologies are not just disruptive; they can also preserve the status quo. Revolutionary in theory, they are often reactionary in practice. — Evgeny Morozov

For instance, the need of large corporations to analyze market opportunities according to established metrics prevented them from grasping the contours of nascent markets emerging around new technologies. Lower short-term profits from these new markets go against the culture of maximizing quarterly share prices. And the dilemma replicates itself with each wave of innovation: as the first companies to exploit disruptive technologies gain and grow, "it becomes progressively more difficult for them to enter the even newer smaller markets destined to become the large ones of the future."47 — Moises Naim

A company at the top of its game has accumulated a number of rules of thumb - implicit assumptions and beliefs about what has been central to its success. New technologies and business models belie or change some of those assumptions, but they only seem sensible if the management team can become aware of those implicit assumptions and mind-sets and suspend them for a moment to contemplate the change. It's very hard to do that with the inherited wisdom, experience, and lore of a company. This is why the failures of incumbents to capture the benefits of disruptive innovations are a result not of bad managers, but of good managers practicing what they have done best. Incremental innovations can quickly be scaled and incorporated. Disruptive innovations require changes in customer sets, business models, or performance metrics that are no longer consistent with what led to success in the past. — Stefan Heck

Disruptive technologies bring to a market a very different value proposition than had been available previously. Generally, disruptive technologies underperform established products in mainstream markets. But they have other features that a few fringe (and generally new) customers value. Products based on disruptive technologies are typically cheaper, simpler, smaller, and, frequently, more convenient to use. There — Clayton M Christensen

But any big change is more likely to result if there is a disruptive event such as new technologies or platforms that have a surprising effect on market share. — Trip Hawkins

We need to transform
the current scientific worldview
into a modern metaphysical
worldview in order to survive
the exponential disruptive technologies
we are about to
unleash upon ourselves — Jonathan R. Banks