Quotes & Sayings About Brand Names

Catch a customer with emotion and you will have a customer for a day; but, capture a customer with value and you will keep a customer for a lifetime. I truly believe in good, old-fashioned values when it comes to business. That is what timelessness is made of! At the end of the day, the question is, "Do you want to build a good hut for a day or do you want to build a good fortress for a lifetime?" Quality, value, understanding the needs of your clientele - that's how you build a legacy. Connect with people, because you can never underestimate just how many people out there are yearning for any form of good interpersonal connection that they can find and when you can provide that as a brand name, you can allow the person behind your business to shine through. That's how timelessness is created. It's not created by luring people into a myth; it's created by making connections, by remembering people's names, by being genuinely interested in everybody. — C. JoyBell C.

Even in name, he seems like a Victorian oddity. "Igor, fetch 'the Crouch' from the catacombs, we're going to the graveyard". — Russell Brand

The most effective way to build a brand is not by spending millions in advertising, but by finding a clever way to keep your name in the press. — Barbara Corcoran

"Filipino" is the Spanish side of our history. The islands were named after King Felipe, so we became known as Filipinos. It's a brand, it's a name. But we're Malays. Before colonizers came to our shores, we were Malays. My praxis is about being Malay - the struggle of the Malays before we became Filipinos. — Lav Diaz

Paris was all so ... Parisian. I was captivated by the wonderful wrongness of it all - the unfamiliar fonts, the brand names in the supermarket, the dimensions of the bricks and paving stones. Children, really quite small children, speaking fluent French! — David Nicholls

Like any big company, they've got a brand name, and they've got to keep extending it. Because the reality is, there's not a whole lot of difference between their search (engine) and anyone else's. — John Tinker

Brand-name growth stocks ordinarily command the highest p/e ratios. Rising prices beget attention, and vice versa - but only to a point. Eventually their growth rate can diminish as results revert towards normal. Maybe not in all cases, but often enough to make a long-term bet. Bottom line: I wouldn't want to get caught in a rush for the exit, much less get left behind. Only when big growth stocks fall into the dumper from time to time am I inclined to pick them up - and even then, only in moderation. — John Neff

Multinationals are more sensitive to public pressure because they have bigger brand names, and they have made commitments to be environmentally sensitive. Chinese firms are not used to this kind of pressure yet. — Ma Jun

Like 90 percent of the television they watch, it comes from the south and is shown dubbed into Yiddish. It concerns the adventures of a pair of children with Jewish names who look like they might be part Indian and have no visible parents. They do have a crystalline magical dragon scale that they wish on in order to travel to a land of pastel dragons, each distinguished by its color and its particular brand of imbecility. Little by little, the children spend more and more time with their magical dragon scale until one day they travel off to the land of rainbow idiocy and never return; their bodies are found by the night manager of their cheap flop, each with a bullet in the back of the head. Maybe, Landsman thinks, something gets lost in the translation. — Michael Chabon

To become a celebrity is to become a brand name. There is Ivory Soap, Rice Krispies, and Philip Roth. Ivory is the soap that floats; Rice Krispies the breakfast cereal that goes snap-crackle-pop; Philip Roth the Jew who masturbates with a piece of liver. — Philip Roth

Only brand names register in the mind ... What you should generally do is take a regular word and use it out of context to connote the primary attribute of your brand. — Al Ries

The Chinese are quite entrepreneurial. Remember when Lenovo bought IBM's PC division. It was said that China didn't need a brand name, China didn't need to buy Lenovo to get into the PC business, I remember reading a one-liner somewhere which struck me as quite possibly true, it said the one thing that the Chinese had not been able to copy or figure out was the way, in terms of systems, that Americans - it probably would be true for Europeans as well - that Americans install and live by their management systems, while China is still quite half-assed. Perhaps that is a true statement. — Tom Peters

I turn off my cell and drive to the most anonymous place I could think of: Walmart. You'd be surprised at how much time you can spend wandering through the aisles looking at Corelle dinnerware with lemon and lime patterns and comparing the prices of generic vitamins to brand names. I fill up a car with things I do not need; dishtowel, a camping lantern and a bedazzler. Three Jim Carey DVDs packaged together for ten dollars, crest white strips. Then I abandon the cart somewhere in the fishing and hunting section and unfold a lawn chair. I sit down and try to read the latest People. — Jodi Picoult

Art is all about becoming a name, a brand; it isn't based on talent or creativity. — Betty Dodson

The music industry is a strange combination of having real and intangible assets: pop bands are brand names in themselves, and at a given stage in their careers their name alone can practically gaurantee hit records. — Richard Branson

Brand names are well known to business school professors, but only one professor is a brand name herself. Call her Professor Oprah. — Bill Dedman

Old money in Southeast Asia is much more discrete and low key. It's about not wearing brand names. It's about being invisible, almost. The billionaire can be taking the bus with you. — Kevin Kwan

The investments you make into a brand, makes its name worth it — Bernard Kelvin Clive

I never planned on becoming a brand name. The success of the Trump name worldwide has been a surprise. — Donald Trump

Now it's time to play a brand new game called Name That Barcode. Here's the first one: "Thick black, thin white, thick black, thick white, thick black, thin white." OK who's going to identify that? — Humphrey Lyttelton

[Socialists claim] that we reject fraternity, solidarity, organization, and association; and they brand us with the name of individualists. We can assure them that what we repudiate is not natural organization, but forced organization. It is not free association, but the forms of association that they would impose upon us. It is not spontaneous fraternity, but legal fraternity. It is not providential solidarity, but artificial solidarity, which is only an unjust displacement of responsibility. Socialism ... confounds Government and society. — Frederic Bastiat

What college boils down to is a brand name stamped on the graduate for the benefit of corporate consumers. — Theodore Beale

I always disagreed with the separation of the name and the brand and the person To build on that name and brand is one thing. To divorce the name and the brand from the person was not an approach that I agreed with. — Martha Stewart

Toy Story 3 is so besotted with brand names and product-placement that it stops being about the innocent pleasures of imagination
the usefulness of toys
and strictly celebrates consumerism. — Armond White

HELPED are those who live in quietness, knowing neither brand name nor fad; they shall live every day as if in eternity, and each moment shall be as full as it is long. — Alice Walker

I'm not a movie star. I'm a brand name. Van Damme is like Levi's. I go on vacation, and everywhere I go, people love me for my name, not for my movies. — Jean-Claude Van Damme

Too many commercials, too many lies Too many celebrities I don't recognize Too many brand names, too many magazines I got so much sensation, I can't feel a thing Simple living Got to get to simple living Simple living Simple ... simply living Too many things we just throw away If we put it in the garbage, we're gonna eat it someday We turn on the lights and a river dies We turn the TV on to see an eagle fly — Fred Small

Within a few years the name 'Maria Sharapova' will be a brand as universally recognized as Calvin Klein, BMW and Rolex. — Maria Sharapova

The bottom line in 2007 is that enrollment costs are going up substantially, drug coverage is declining and the brand name coverage in the doughnut hole is being eliminated ... Medicare D is an insurance program, not a benefit. As consumption increases, so too will cost. The changes in 2007 clearly demonstrate the limitations of the program. — David J. C. MacKay

I am involved in every step of the process [musicmaking]. Whether it is the production or the mixing or the visuals and music videos. I'm involved in every step of the way as far as the creative, directing and merchandise . Just making sure everything that falls in line with my brand is portrayed a certain type of way. It all about quality control and attention to detail, and making sure anything you put your name on is on point. — G-Eazy

THE LAW OF THE GENERIC: One of the fastest routes to failure is giving a brand a generic name. — Al Ries

The growth of markets in the region also provides opportunities for home-grown entities - whether established brand names like DBS, Singtel and Keppel Corporation, or SMEs - to establish and grow their presence in the region. — Tony Tan

Always be prepared if someone asks you what you want for Christmas. Give brand names, the store that sells the merchandise, and, if possible, exact model numbers so they can't go wrong. Be the type who's impossible to buy for, so they have to get what you want. — John Waters

Brand names aren't important to me at all. — Wiz Khalifa

Forget land, buildings, or machines-the real source of wealth today is intelligence, applied intelligence. We talk glibly of "intellectual property" without taking on board what it really means. It isn't just patent rights and brand names; it is the brains of the place. — Charles Handy

It was the first time I used that bat. A Yankee fan in Chicago gave it to me the last time we were there and said it would bring me luck. There's no brand name on it or anything. Maybe the guy made it himself. It had been in the bat rack, and I picked it up by mistake because it looked like the bat I had been using the last few days. — Graig Nettles

Luxury, by definition, means something that appears to be the best of whatever it represents. It's a word that raises people's expectations, whether talking about clothing for women or locations for people to live You pay for recognition, but probably the most important thing it represents is delivery on the promise of the brand's name. — Isadore Sharp

Brand is much more than a name or a logo. Brand is everything and everything is brand — Dan Pallotta

Thomas Merton to write: The modern child may early in his or her existence have natural inclinations toward spirituality. The child may have imagination, originality, a simple and individual response to reality, and even a tendency to moments of thoughtful silence and absorption. All these tendencies, however, are soon destroyed by the dominant culture. The child becomes a yelling, brash, false little monster, brandishing a toy gun or dressed up like some character he has seen on television. His head is filled with inane slogans, songs, noises, explosions, statistics, brand names, menaces, ribaldries, and cliches. Then, when the child gets to school, he learns to verbalize, rationalize, to pace, to make faces like an advertisement, to need a car and in short, to go through life with an empty head conforming to others, like himself, in togetherness.3 — Brennan Manning

For untold ages the Indian race had not used family names. A new-born child was given a brand-new name. Blue-Star Woman was proud to write her name for which she would not be required to substitute another's upon her marriage, as is the custom of civilized peoples. — Zitkala-Sa

If you want a good handbag and glasses, it's hard to get something without the brand name on it because it's so important to have the charmed inscription. The only way you do it ... This handbag was the only one in the shop without a charmed inscription. It's just an ordinary bag. I went into the department store in Sloane Square, because I needed a new bag, because my old one lost its handles. Then I found this one, and I said "Why is it so cheap?" and the seller said, "Because it doesn't have a name!" — Marina Warner

I just don't want to give them my name and say, 'Do whatever you want.' I am trying to create my brand. — Sofia Vergara

There are times when every act, no matter how private or unconscious, becomes political. Whom you live with, how you wear your hair, whether you marry, whether you insist that your child take piano lessons, what are the brand names on your shelf; all these become political decisions. At other times, no act
no campaign or tract, statement or rampage
has any political charge at all. People with the least sense of which times are, and which are not, political are usually most avid about politics. At six one morning, Will went out in jeans and a frayed sweater to buy a quart of milk. A tourist bus went by. The megaphone was directed at him. "There's one," it said. That was in the 1960's. Ever since, he's wondered. There's one what? — Renata Adler

Rosette disappeared onto the dance floor. Wells sat in silence for a minute, watching the dancers. The worldwide cult of fast money spent stupidly. The worldwide cult of trying too hard. Moscow, Rio, Los Angeles, Tokyo, New York, London, Shanghai--the story was the same everywhere. The same overloud music, the same overpromoted brand names, the same fake tits, about as erotic as helium balloons. Everywhere an orgy of empty consumption and bad sex. Las Vegas was the cult's world headquarters, Donald Trump its patron saint. Wells had spent ten years in the barren mountains of Afghanistan and Pakistan. He never wanted to live there again. But if he had to choose between an eternity there or in the supposed luxury of this club, he'd go back without a second thought. — Alex Berenson

The fastest-growing brand of religion is of the magical 'name it and claim it' variety, in which the deity exists only to meet one's immediate, self-identified needs. — Barbara Ehrenreich

When I abandoned the smoking habit of more than three decades I was given a supposedly helpful pill called Wellbutrin. But as soon as I discovered that this was the brand name for an antidepressant, I tossed the bottle away. There may be successful methods for overcoming the blues but for me they cannot include a capsule that says: 'Fool yourself into happiness, while pretending not to do so.' I should actually want my mind to be strong enough to circumvent such a trick. — Christopher Hitchens

The advertising profession transformed the capitalist model of buyers making
rational choices in a free market into a consumerist model where the buyer was
driven by irrational emotions associated with particular brand names and/or
products. — Joel Spring

Bond, especially Connery's Bond, was an existential hired gun with an aristocrat's tastes - just right for a time when class was a matter of brand names and insouciant gestures. — Richard Corliss

I want my name to be a brand in comedy. I hope my name stands for comedic excellence. — Chris Rock

Fentanyl is incredibly potent, approximately 80-100 times stronger than morphine and much more than heroin. Also known by the brand names Sublimaze, Duragesic, Actiq and others, fentanyl is commonly used to treat breakthrough pain in conjunction with surgical procedures. — Taite Adams

It seemed to me to be a parable of the exchange of goods, rather Marxist in some ways, in the new world of global forces. What the forgers do is write the brand name to try and change it, and it works! Loads of people buy fake Prada handbags, or Chanel sunglasses; they've been changed. They have been truly, really changed. — Marina Warner

A Killer Brand exists when an entity derives a disproportionate amount of success in its category because of a compelling and differentiated expectation that comes to be associated with its name. — Frank Lane

My own life has been doubly disconnected, as I've written books under two different names. As an author, your name almost becomes a brand; readers know what to expect. — Sophie Kinsella

Your brand or your name is simply your reputation, you have to fight in life to protect that as it means everything. Nothing is more important. — Richard Branson

Your brand name is only as good as your reputation — Richard Branson