Quotes & Sayings About Advertising

Politicians, real-estate agents, used-car salesmen, and advertising copy-writers are expected to stretch facts in self-serving directions, but scientists who falsify their results are regarded by their peers as committing an inexcusable crime. Yet the sad fact is that the history of science swarms with cases of outright fakery and instances of scientists who unconsciously distorted their work by seeing it through lenses of passionately held beliefs. — Martin Gardner

TV is just advertising for your live gig, so I'm playing whichever show is gonna get me the biggest crowd. — Lenny Bruce

Scientific advertising has altered many old plans and conceptions. It has proved many long established methods to be folly — Claude C. Hopkins

In his 1903 book 'Psychology of Advertising', [Walter Dill Scott] argued that 'the effect of modern advertising is not so much to convince as to suggest.' So-called reason-why advertising was a blunt instrument compared with 'atmosphere advertising', which would associate a product with the viewer's subconscious desired: to be well liked, to be healthy, to possess, to succeed. — Michael Blanding

The irony is, the advertising industry knows everyone hates what they produce. This is why they keep looking for new ways to force people to stay tuned. — Simon Sinek

I think we have to recognize as an industry that users have a lot more choices and can click away to a lot more media. As a result, the advertising we create really needs to be something users want to see. — Susan Wojcicki

We should all reevaluate advertising that contradicts what we know to be the truth; especially when the ads are harmfully manipulative. — Christy Turlington

Advertisement ... has brought our disregard for truth into the open without even a figleaf to cover it. — Freya Stark

Advertising is the tax you pay for being unremarkable. — Robert Stephens

Everybody's enamored of the iPhone, the Google phone. But the applications are going to change. You know, we're going to start using our phones for shopping. It's going to change the nature of advertising. — Tim O'Reilly

I started noticing a lot of big companies are bored with ads; they feel sort of lost in the advertising world. They're not into magazines anymore. — Gavin McInnes

Radio is paid by advertising. They decide what songs to play that'll keep people listening. And that's what promoters and the Classic Rock people do. — George Thorogood

Narcissism is as profitable to a model as scruffiness is to a homeless person. — Mokokoma Mokhonoana

Advertising is the very essence of democracy. — Anton Chekhov

advertising is a subset of communication. Sales is a subset of advertising. Persuasion is a subset of sales. And psychology is a subset of persuasion. — Drew Eric Whitman

See we just had a misunderstanding. I thought we lived in the U.S. of A., the United States of America. But actually we live in the U.S. of A., the United States of Advertising. Freedom of expression is guaranteed? If you've got the money! — Bill Hicks

The officious swagger in her gait might have been some flavor of self-possession or the cool skedaddle of a shoplifter making for the door. In either case, the streamer of toilet paper that trailed from the waistband of her tiny skirt like the banner of an advertising airplane pretty much spoiled the effect. — Michael Chabon

Given that the majority of communication to which we are subjected in a day consists of advertising, if nearly all of that advertising insists on regarding us as pampered children, what does that do to us? It winds us up with a godforsaken second term of smarmy granddad President Ronald Wilson Reagan for one. — Kathleen Rooney

The tricks and artifices of advertising are available to the seller of the better product no less than to the seller of the poorer product. But only the former enjoys the advantage derived from the better quality of his product. — Ludwig Von Mises

The distinctions between advertising and marketing are blurring, requiring new roles and new forms of consumer-centric marketing. — Saul Berman

Joe Louis and I were the first modern national sports figures who were black ... But neither of us could do national advertising because the South wouldn't buy it. That was the social stigma we lived under. — Jesse Owens

Data matters. It's the very essence of what we care about. Personal data is not equivalent to a real person - it's much better. It takes no space, costs almost nothing to maintain, lasts forever, and is far easier to replicate and transport. Data is worth more than its weight in gold - certainly so, since data weighs nothing; it has no mass. Data about a person is not as valuable as the person, but since the data is so much cheaper to manage, it's a far better investment. Alexis Madrigal, senior editor at The Atlantic, points out that a user's data can be purchased for about half a cent, but the average user's value to the Internet advertising ecosystem is estimated at $1,200 per year. Data's value - its power, its meaning - is the very thing that also makes it sensitive. The more data, the more power. The more powerful the data, the more sensitive. So the tension we're feeling is unavoidable. — Eric Siegel

My one great fear about advertising and media is that they, too, will become irrevocably unbundled, that marketers will no longer have need of media, — Jeff Jarvis

Online advertising may not be much more successful than an old double-barrel, but - like a good spray of buckshot - it makes up for its lack of accuracy with sheer volume. There are 10 unique ads listed with every Gmail message in your queue, each tied to the message content. And a paying sponsor. — Douglas Rushkoff

Attempt to influence public opinion by means of newspapers, radio, television, and advertising are based on two factors. On the one hand, they rely on sampling techniques that reveal the trend of "opinion" or "wants"-that is, of collective attitudes. On the other, they express the prejudices, projections, and unconscious complexes (mainly the power complex) of those who manipulate public opinion. But statistics do no justice to the individual. Although the average size of stones in a heap may be five centimeters, one will find very few stones of exactly this size in the heap. — C. G. Jung

There's no such thing as bad publicity, — P.T. Barnum

The general advertisers and their agencies know almost nothing for sure, because they cannot measure the results of their advertising. They worship at the altar of creativity, which really means 'originality': The most dangerous word in the lexicon of advertising — David Ogilvy

My mother worked in advertising and my father was a journalist. But they split up when I was three and I grew up in a single-parent family. My mum brought my brother and I up. — Felicity Jones

Advertising is the ability to sense, interpret ... to put the very heart throbs of a business into type, paper and ink. — Leo Burnett

Millions of dollars' worth of advertising shows such little respect for the reader's intelligence that it amounts almost to outright insult. — James Randolph Adams

We need to make some dramatic, concrete moves to escape the materialism that seeps into our minds via diabolically clever and incessant advertising. We have been brainwashed to believe that bigger houses, more prosperous businesses, and more sophisticated gadgets are the way to joy and fulfillment. As a result, we are caught in an absurd, materialistic spiral. The more we make, the more we think we need in order to live decently and respectably. Somehow we have to break this cycle because it makes us sin against our needy brothers and sisters and, therefore, against our Lord. And it also destroys us. Sharing with others is the way to real joy. — Ronald J. Sider

We are publishers of content and consumers of content at the same time. (D. Abbot, J.Hegarty) — Gordon Torr

When I first started writing, I was in advertising at the time, I was doing most of my writing on weekends. I had studied most of the other series heroes and I figured it would be fun for mine to be different and put him in and around water. So I dreamed up Dirk Pitt. — Clive Cussler

I saw on HBO they were advertising a boxing match "It's a fight to the finish". That's a good place to end. — Mitch Hedberg

Sometimes when you work in advertising you'll get a product that's really garbage and you have to make it seem fantastic, something that is essential to the continued quality of life. — Augusten Burroughs

Prostitutes are paid for taking their clothes off. Celebrities are paid for putting others' clothes on. — Mokokoma Mokhonoana

Poetry is a street fighter. It has sharp elbows. It can look after itself. Poetry can't be used for manipulation; it's why you never see good poetry in advertising. — David Whyte

When I give talks like the one I'm going to give at the Changing Advertising Summit, one of the points I often make to the audience is that I'm not one of those speakers who stands in front of the audience and pontificates - everything I talk about I'm actually doing myself. I'm living it. — Cindy Gallop

The realization had brought with it a sudden stark insight into another kind of glamour. It was quite a long time ago now, but he saw it quite clearly: how the media and the advertisers had created their own kind of glamour to seduce whole populations into a kind of insanity. Food that was bad for people, drink that turned them into mindless thugs, countless tons of useless rubbish, all dressed up by advertising glamour to appear like things people couldn't live without. And the human race had fallen for it hook, line, and sinker, becoming....[c]onsumers of limitless glamour, all of it ultimately worthless. — Kate Thompson

Any fool can write a bad advertisement, but it takes a genius to keep his hands off a good one. — David Ogilvy

CBS is the largest out-of-home advertising company in the U.S. — Leslie Moonves

A lot of people will say, "what's Facebook's business model?" I always find that a kind of funny question. Our business model is out there, which is: we monetize largely through advertising and a little bit through the gift revenue, the virtual gifts we have on our site. I think those continue to be the most promising avenues going forward. — Sheryl Sandberg

Certainly, it seems true enough that there's a good deal of irony in the world ... I mean, if you live in a world full of politicians and advertising, there's obviously a lot of deception. — Kenneth Koch

In the advertising business, a good idea can inspire a great commercial. But a good insight can fuel a thousand ideas, a thousand commercials. — Phil Dusenberry

Consumerism is the worship of the god of quantity; advertising is its liturgy. Advertising is schooling in false longing. — John O'Donohue

Advertising agencies don't care about a better world in the end. They are servants of their client: what the client wants is what they get. Their only problem is to not lose the budget. I think its a shame because advertising is so boring and it can be so interesting. They should ask more artists to make interesting campaigns. — Oliviero Toscani

Companies spend twenty, thirty, forty percent of revenues on advertising to brand their product and to get, essentially, acquire customers cheaply. You get a lot of exposure on something like this. — Bill Wyman

If somebody says to you, 'MTV,' you think of Mick Jagger on a phone screaming at that phone: 'I want my MTV.' That, to me, was always the epitome of great advertising. — George Lois

Month after month, Wizard Academy equips people who want to make a difference. This is why journalists and scientists and artists and educators and business owners and advertising professionals and ministers are attracted to our little school. — Roy H. Williams

That's great advertising when you can turn Chicago into a city you'd want to spend more than three hours in. — Jerry Della Femina

As our initial click fraud research study showed last year, there is an obvious problem in the online advertising world. The challenge is that I'm not sure anyone really knows the extent of the click fraud problem. — Flint McGlaughlin

Rarely have I seen any really great advertising created without a certain amount of confusion, throw-aways, bent noses, irritation and downright cursedness. — Leo Burnett

You take one last look and think it would have been something to climb that silo and peek out the window before the interstate plowed through. To see the land unbroken. You are compelled, of course, to consider how the Ojibwe felt, returning to the campsites at Cotter Creek one day only to hear the sound of sawing and the lowing of oxen. Life will circle around on you. Also visible from the silo window is a gigantic billboard pointed at the interstate and advertising a casino owned by the Ojibwe. The billboard says, WINNERS, 24/7. — Michael Perry

The last bastion of competitiveness is local advertising sales. There's little being spent by local advertisers on the Internet. That's where local media have leverage. — Jerry Yang

Once in every few publishing seasons there is an Event. For no apparent reason, the great heart of the Public gives a startled jump, and the public's great purse is emptied to secure copies of some novel which has stolen into the world without advance advertising and whose only claim to recognition is that The Licensed Victuallers' Gazette has stated in a two-line review that it is 'readable'. — P.G. Wodehouse

There's much more money being brought into the advertising and communications business than in the music industry. — Steve Stoute

I liked taking the elements of roadside advertising out of context because it removes the imperative and just goes to the essence of it - the pure heart of advertising. — Stanley Donwood

Most agencies run scared, most of the time ... Frightened people are powerless to produce good advertising ... If I were aclient, I would do everything in my power to emancipate my agencies from fear, even to the extent of giving them long-term contracts. — David Ogilvy

It is flagrantly dishonest for an advertising agent to urge consumers to buy a product which he would not allow his own wife to buy. — David Ogilvy

When everything that matters can be bought and sold, when commitments can be broken because they are no longer to our advantage, when shopping becomes salvation and advertising slogans become our litany, when our worth is measured by how much we earn and spend, then the market is destroying the very virtues on which in the long run it depends. — Jonathan Sacks

Advertising shouldn't be like medicine. It should be like candy. — Jeff Goodby

Expensive advertising courts us with hints and images. The ordinary kind merely says, Buy. — Mason Cooley

The Department of Education should not be producing paid political advertising for the president, it should be helping us to produce smarter students. — Dick Gephardt

There's no one I trust in show business more than Sabrina Wind. She's my eyes and ears when I can't be there. She weighs in on everything, from scripts to sets to advertising. — Marc Cherry

So the dentist took a trip to his local supermarkets, brought seventy-eight brands of cereal back to his lab, and proceeded to measure the sugar content of each with damning precision. A third of the brands had sugar levels between 10 percent and 25 percent. Another third ranged up to an alarming 50 percent, and eleven climbed even higher still - with one cereal, Super Orange Crisps, packing a sugar load of 70.8 percent. When each cereal brand was cross-referenced with TV advertising records, the sweetest brands were found to be the ones most heavily marketed to kids during Saturday morning cartoons. — Michael Moss

Society drives people crazy with lust and calls it advertising. — John Lahr

Good advertising does not just circulate information. It penetrates the public mind with desires and belief. — Leo Burnett

That the child is the supreme aim of woman is a statement having precisely the value of an advertising slogan. — Simone De Beauvoir

There were all manners of souvenirs and trinkets for sale when Ciro and Luigi disembarked from the ferry into the port of lower Manhattan. Signs advertising Sherman Turner cigars, Zilita Black tobacco, and Roisin's Doughnuts graced rolling carts selling Sally Dally Notions and Flowers by Yvonne Benne. The stands competed for the immigrant business. Ciro and Luigi came face to face with the engine of American life: You work, and then you spend. — Adriana Trigiani

I don't know what young fellows want to go in for those sort of things for?" I said. "Wars are a waste of time; and advertising is all lies." "I am afraid, my dear Mister Le Page," he said, looking very sorry for me, "you are an anachronism. — G.B. Edwards

I view advertising as being this romanticizing element that helps us appreciate, understand and enjoy how remarkable it is that we've been able to do so much, and learn so much. I view it as really vital, even though sometimes it can be really annoying. — Jaron Lanier

The envied are like bureaucrats; the more impersonal they are, the greater the illusion (for themselves and for others) of their power. — John Berger

I went into journalism to do journalism, not advertising. — Michael Hastings

Will looked at Evie funny. "Advertising?"
"Yes. You've heard of it, haven't you? Swell modern invention. It lets people know about something they need. Soap, lipstick, radios - or your museum, for instance. We could start with a catchy slogan, like, 'The Museum of American Folklore, Superstition, and the Occult - we've got the spirit! — Libba Bray

Advertise, or go under. — Dorothy L. Sayers

In the end, advertising rests upon the fact that consumers are a fickle and superstitious mob, incapable of any real judgment as to what it wants or how it is to get what it thinks it likes. — Walter Lippmann

Advertising - A judicious mixture of flattery and threats. — Stephen Leacock

Advertising is just a symptom, a tactic. Marketing is about far more than that. — Seth

Big data is transitioning from a tool primarily for targeted advertising to an instrument with profound applications for diverse corporate sectors and for addressing chronic social problems. — Alec J. Ross

PricewaterhouseCoopers predicts that by 2017 the worldwide market for digital advertising will reach $185 billion. — Anonymous

It never ceases to amaze me how many Christians, in the North and the South, continue to refer to the former as the "developed" and the latter as the "developing" world. When we in the South use this term to describe ourselves, we are evaluating ourselves by a set of cultural values that are alien to our own cultures, let alone to a Christian world-view! All our normative images and yardsticks of "development" are ideologically loaded. Who dictates that mushrooming TV satellite dishes and skyscrapers are signs of "development"? Who, apart from the automobile industry and the advertising agencies, seriously believes that a country with six-lane highways and multi-story car-parks is more "developed" than one whose chief mode of transport is railways? Does the fact that there are more telephones in Manhattan, New York, than in the whole of sub-Saharan Africa, mean that human communication is more developed in the former than the latter? — Vinoth Ramachandra

I went out to some advertising agencies and asked if I could do anything. — Renny Harlin

At the turn of the [21st] century it was really Sergey Brin at Google who just had the thought of, well, if we give away all the information services, but we make money from advertising, we can make information free and still have capitalism. But the problem with that is it reneges on the social contract where people still participate in the formal economy. And it's a kind of capitalism that's totally self-defeating because it's so narrow. It's a winner-take-all capitalism that's not sustaining. — Jaron Lanier

The ordinary run of advertising is nothing more than an effort to sell something by yelling in print. — Samuel Hopkins Adams

What we'd like to think of YouTube as is a part of Google with very overlapping goals and values. We're a fundamental part of the advertising business for Google. — Salar Kamangar

As long as the attitude is to only show the sheet metal, then automobile advertising will continue to be wretched. — Jerry Della Femina

Though you can get smart from reading everything that a smart person writes, you cannot get famous from reading about everything that a famous person does or is said to have done. — Mokokoma Mokhonoana

The news is glorified gossip. — Mokokoma Mokhonoana

I think of Google as a set of overlapping things. It's a consumer platform, consumer phenomenon of which search is its fundamental activity, but there are many other things you can do than search ... I think of Google as an advertising company who services the broader advertising industry in the ways that you know. — Eric Schmidt

Advertising and art are getting all mixed up. I think some of the most exciting pieces of TV are the commercials. — The Edge

Looking to hire best trade show models? Vantage Advertising can provide you with a free price quote if you're in need of promo,Miami models or booth hostesses. VFD Modeling Agency Provides best Trade show models for your events. — Ryan Williams

As God's children, we are to use our lives knowing they reflect back to him and bear his image. Too often, instead of acting like mirrors pointing back to Jesus, we try to act like billboards, advertising ourselves. — Jefferson Bethke

Although contemporary advertising is relatively young, it already has a considerable tradition. Each new ad is encountered against a background of thousands of earlier ads. — Guy Cook

Illusions are fabrications of fragmented data designed to appease the soul and entice the flesh. Even in the real world we're surrounded by illusions. Like false advertising and misrepresentations by people. Visual just created a world not so different from our own. Where such illusions are fulfilled and enjoyed vicariously." Spiral explained. — Jill Thrussell

The attempt to force human beings to despise themselves is what I call hell. — Andre Malraux

Advertising is prima facie evidence that the man who pays believes that advertising is good. It has brought great results to others, it must be good for him. So he takes it like some secret tonic which others have endorsed. If the business thrives, the tonic gets the credit. Otherwise, the failure is due to fate. — Claude C. Hopkins

Who are the advertising men kidding, besides the European tourist? Between the tired, sad, gentle faces of the subway riders and the grinning Holy Families of the Ad-Mass, there exists no possibility of even a wishful identification. — Mary McCarthy

The printed newspaper is a powerful showcase for news, opinion and advertising. — Jill Abramson

Original Sin has great marketing potential. — Gene Edward Veith Jr.

Chicago at the time owned a lake the size of a sea, several advertising firms, at least six tribes of marauding criminals, healthy herds of sailors grazing free, the first Ferris wheel in all the world, and more wind than it could care for. — Catherynne M Valente