L. Jon Wertheim Quotes & Sayings

Time and again, we let the fear of loss overpower rational decision-making and often make ourselves worse off just to avoid a potential loss. Psychologists call this loss aversion, and it means we often tend to prefer avoiding losses at the expense of acquiring gains. — L. Jon Wertheim

Like a versatile baller, George Dohrmann swings seamlessly from position to position: investigative journalist, social critic, gifted storyteller. The result is a gem of a book that addresses THE question central to contemporary basketball: how does such an unseemly culture spring from such an essentially beautiful game? You'll come away rooting harder than ever for the kids and harder than ever against the basketball profiteers. — L. Jon Wertheim

As the late baseball manager Sparky Anderson put it: Losing hurts twice as bad as winning feels good. — L. Jon Wertheim

The pain of losing a dollar is far more powerful than the pleasure of winning a dollar. — L. Jon Wertheim

Maria Sharapova is her own empire. She herself personally makes more in revenue than the entire WTA tour. — L. Jon Wertheim

Inside the opponent's 45-yard line, facing anything less than fourth and eight, teams are better off going for it than punting. Inside the opponent's 33-yard line, they are better off going for it on anything less than fourth and 11.* Regardless of field position, on anything less than fourth and five, teams are always better off going for it. — L. Jon Wertheim

While THE NEW COOL takes the reader inside a season, limns a team and coaching staff, and masterfully recounts a gripping competition, this is anything but your conventional sports book. And not simply because the 'big game' is ... a curious robotics contest. Like the kids he vividly captures, Neal Bascomb has himself performed a masterful bit of engineering here. — L. Jon Wertheim