Wunderman Quotes & Sayings

Living meaningfully is what brings joy. — Marianne Williamson

Acquire with the intention to retain, and retain with the intention to grow. — Lester Wunderman

The most dangerous question a prospect or customer asks is "Why should I?" And he may ask it more than once ... The product and its communication stream must continue to provide him with both rational and emotional answers. — Lester Wunderman

Always try to turn a marketing disaster into a marketing opportunity. — Lester Wunderman

Arthur Hughes is one of the pioneers of modern database marketing. His new book, Strategic Database Marketing, Third Edition, contains the wisdom of twenty years of database marketing experience from scores of companies throughout the US. I can heartily endorse Arthur's book for anyone who wants to know the state of the art in database marketing today. — Lester Wunderman

James Brown hid everything, and in the game of instant information he lost big-time, because the information machine turns a truth into a lie and a lie into the truth, transforms superstitions and stereotypes into fact with such ease and fluidity that after a while you get to believing as I do, that the media is not a reflection of the American culture but rather is teaching it. As long as James Brown was selling records he let that craziness run. He didn't care. The media worked in his favor and helped fuel his success. But it killed his public reputation and once the success was gone once the head disappeared, the body followed. — James McBride

We belong to 2 different races, races that hate each other. There's no way to get around that — L.J.Smith

Food is not your remedy for problems. Food is not going to change your life. If you are lonely, food is not going to be your company. If you are sad, food is not going to give you solace. — Jean Nidetch

But her silence had played on the dark, vulnerable part of him, deep in his soul. — Aislinn Kearns

Advertising becomes a dialogue that becomes an invitation to a relationship. — Lester Wunderman