We Value Our Customers Quotes & Sayings

Soul can't exist unless you have active, meaningful dialogue with stakeholders: employees, customers, the community, suppliers, and investors. When you launch a business, your job as the entrepreneur is to say, 'Here's a value proposition that I believe in. Here's where I'm coming from. This is my point of view.' At first, it's a monologue. Gradually it becomes a dialogue and then a real conversation. Like breaking in a baseball glove. You can't will a baseball glove to be broken in; you have to use it. Well, you have to use a new business, too. You have to break it in. If you move on to the next thing too quickly, it will never develop its soul. Look what happens when a new restaurant opens. Everyone rushes in to see it, and it's invariably awkward because it hasn't yet developed soul. That takes time to emerge, and you have to work at it constantly. — Anonymous

As much as possible, connect your offer to the direct benefits customers will receive. Like the Alaska coupon books, a compelling offer pays for itself by making a clear value proposition. What people want and what they say they want are not always the same thing; your job is to figure out the difference. When developing an offer, think carefully about the objections and then respond to them in advance. Provide a nudge to customers by getting them to make a decision. The difference between a good offer and a great offer is urgency (also known as timeliness): Why should people act now? Offer reassurance and acknowledgment immediately after someone buys something or hires you. Then find a small but meaningful way to go above and beyond their expectations. — Anonymous

Profit isn't and shouldn't be the mission of business. The mission of business is to help people. To help your customers, your co-workers, your employees, and your partners. Success is not a number - it's not X dollars or Y customers - it's a measurement of VALUE. — Fran Tarkenton

The Virgin brand is not a product like Coca-Cola or Famous Grouse whisky; it's an attitude and a way of life to many. That attitude is about giving customers a better time and better value in a fun way that embraces life and seeks to give the customers something new. — Richard Branson

At a time when all the other builders were selling homes with basements but without carports, we would sell homes without basements and with carports. This allowed us to provide a more appealing product at a lower price. In other words, we felt we would be giving customers greater value. — Eli Broad

Before you can pick a social-media strategy, you have to think of your customer and what the value proposition is for them. Social media is a way to engage customers, not to give your business a 'shout out.' — Carol Roth

I am concerned about any attrition in customer traffic at Starbucks, but I don't want to use the economy, commodity prices or consumer confidence as an excuse. We must maintain a value proposition to our customers as well as differentiate the Starbucks Experience. That is the key. — Howard Schultz

Shareholder value is the result of you doing a great job, watching your share price go up, your shareholders win, and dividends increasing. What happens when you have increasing shareholder value? You're delivering better employees to their communities and they can give back. Communities are winning because employees are involved in mentoring and all these other things. Customers are winning because you're providing them new products. — Jack Welch

Your customers are the judge, jury, and executioner of your value proposition. They will be merciless if you don't find fit! — Alexander Osterwalder

Archipelago was created with the vision of making markets better for all investors, a vision that we share with the NYSE and has led us to this historic day. I am extremely proud of the innovation, the technology and the value Archipelago has brought to its customers and shareholders and am excited about combining our strengths with those of the NYSE. — Robert D. Putnam

The business of selling is not just about matching viable solutions to the customers that require them. It's equally about managing the change process the customer will need to go through to implement the solution and achieve the value promised by the solution — Jeff Thull

Great salespeople are relationship builders who provide value and help their customers win. — Jeffrey Gitomer

Why It Matters: Clarity Reduces Friction AWeber conducted a study to determine what kinds of email subject lines performed best. They tested 20 subject lines, sent to a list of over 45,000 subscribers and found that clear subject lines out performed catchy ones by 366 percent. Overall, maintaining clarity is a good policy for any experience, and the principle holds true for confirmation emails from the subject line, to the CTAs and everything in between. Be clear with your new subscribers (potential customers) about how you'll communicate with them, what they've subscribed to and what value you hope to add with your email communications. — Anonymous

It all comes back to the basics. Serve customers the best-tasting food at a good value in a clean, comfortable restaurant, and they'll keep coming back. — Dave Thomas

SDN is a major shift in the networking industry. At Juniper, we think the impact of SDN will be much broader than others have suggested. It will redefine networking and create new winners and losers. We're embracing SDN with clearly defined principles, a four-step roadmap to help customers adopt SDN within their business, and the networking industry's first comprehensive software-centric business model. We're incredibly excited about the value that SDN will deliver to our customers and are committed to leading the industry through this transition. — Bob Muglia

Customer service will become the primary value added function of every business. — Bill Gates

Traditional sales and marketing involves increasing market shares, which means selling as much of your product as you can to as many customers as possible. One-to-one marketing involves driving for a share of customer, which means ensuring that each individual customer who buys your product buys more product, buys only your brand, and is happy using your product instead of another to solve his problem. The true, current value of any one customer is a function of the customer's future purchases, across all the product lines, brands, and services offered by you. — Seth Godin

For example, suppose you are seeking a job as a retail manager. You might bring added value by being fluent in English, Spanish, and French. Being trilingual may not be part of the job description but can be a valuable asset when working with diverse employees and customers who speak Spanish and French. This Value-Added message may tip the scale in your favor. Possibly you are seeking a job as a fifth grade teacher. If you are an expert in computers and computer programming, these skills may not be part of the job description but might be perceived as having high value to an academic institution. If you are an expert electrician, but you are also highly skilled in sales, this added value of contributing to new business development efforts might be the differentiator, the added skill that will help you land a job quickly in tough markets. — Jay A. Block

If you provide enough value, then you earn the right to promote your company in order to recruit new customers. The key is to always provide value. — Guy Kawasaki

What has changed in the meantime? Managers have become keenly aware that value alone does you little good unless you can communicate it successfully. That means that customers understand and appreciate what they are buying. Remember, the only fundamental driver of willingness to pay is the perceived value in the eyes of the customer. — Hermann Simon

Disruptive technologies bring to a market a very different value proposition than had been available previously. Generally, disruptive technologies underperform established products in mainstream markets. But they have other features that a few fringe (and generally new) customers value. Products based on disruptive technologies are typically cheaper, simpler, smaller, and, frequently, more convenient to use. There — Clayton M Christensen

I think one of the things people don't understand is we can build more shareholder value by lowering product prices than we can by trying to raise margins. It's a more patient approach, but we think it leads to a stronger, healthier company. It also serves customers much, much better. — Jeff Bezos

When leaders behave consistently with the expectations of customers, they are doing things inside their organization that deliver value outside. — Dave Ulrich

DaimlerChrysler made significant progress in the year 2005, but our earnings are still not where we want them to be. We intend to grow profitably and to create added value over the long term - for the benefit of our customers, employees and shareholders. — Dieter Zetsche

From an operational perspective, exports challenge companies to design, develop, manufacture and supply products to discerning customers in global markets. This, in turn, motivates companies to scale up the value chain, which results in higher realisations. — Baba Kalyani

For businesses to be successful, they need to constantly ask the question: 'How can we provide value to our customers?' At the end of the day, that is what matters. — Eli Broad

I feel constantly the tension of the quarterly cycles, the drive to produce shareowner value at the cost sometimes of customer value and employee value. [But] if you take equal care of the employees, they will take equal care of the customers and then we will get an equal or better opportunity for our shareowners. — Marilyn C. Nelson

Pap Machinery uses LubeMate products to keep our truck fleet moving so we can provide timely service to our customers. LubeMate has proven they manufacture quality products that meet our daily demands. The LubeMate team at Valley Industries has provided excellent service and their products are an exceptional value. — Greg Roberts

The point is ... you'd better figure out what your Customers - the Customers you want - value. Because that's what they'll buy. Anything else is a waste of their money, and they'll figure that out in a hurry. — Gordon Bethune

Pricing is actually a pretty simple and straight forward thing. Customers will not pay literally a penny more than the true value of the product. — Ron Johnson

Targeted marketing delivers a lower customer acquisition cost and gets you to profitable growth faster. The goal is to quickly identify the costs associated with acquiring your most profitable segment of customers and the incremental value - if any - of going beyond your core. — Jay Samit

Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test. — Guy Kawasaki

Like a lot of businesses, the more you can take care of high-value customers, the better return you get on it. — Anonymous

To gain paying customers you'll need to focus on attracting the right followers, and not just on attracting the most. Communicate often with useful information to increase your value, and focus on pitching your product in a genuine way. Make sure you have a professional web presence, and with any luck, you should start noticing your efforts pay off. — David Rusenko

This merger is a logical next step that creates substantial value for customers and stockholders of both AT&T and BellSouth. It will benefit customers through new services and expanded service capabilities. — Edward Whitacre Jr.

Christians agree that when we sell and market, we need to show potential customers that a product "adds value" to their lives. That doesn't mean it can give them a life. But because Christians have a deeper understanding of human well-being, we will often find ourselves swimming against the very strong currents of the corporate idols of our culture. — Timothy Keller

RelayRides and WhipCar, AirBnB, Roomorama and One Fine Stay are all stellar examples of how new, access-based offers entice and provoke insurance companies and banks to re-think risk, value, customers and deal terms. — Lisa Gansky

Another thing he told his customers was that one of the great accounting unknowns of the modern age was how to value knowledge. It was an exciting field. — Jane Smiley

The entrepreneur who is reckoning in terms of a currency with a stable value is unable to compete with the entrepreneur who is prepared to make a quasi-gift of part of his capital to his customers. In 1920 and 1921, Dutch traders who had sold commodities to Austria could buy them back again after a while much cheaper than they had originally sold them, because the Austrian traders completely failed to see that they were selling them for less than they had cost. — Ludwig Von Mises

Successful companies create value by providing products or services their customers value more highly than available alternatives. They do this while consuming fewer resources, leaving more resources available to satisfy other needs in society. Value creation involves making people's lives better. It is contributing to prosperity in society. — Charles Koch

People, materials, facilities, money, and time are the resources available to us for conducting our business. By applying our skills, we turn these resources into useful products and services. If we do a good job, customers pay us more for our products than the sum of our costs in producing and distributing them. This difference, our profit, represents the value we add to the resources we utilize. — David Packard

Quality in a product or service is not what the supplier puts in. It is what the customer gets out and is willing to pay for. A product is not quality because it is hard to make and costs a lot of money, as manufacturers typically believe. This is incompetence. Customers pay only for what is of use to them and gives them value. Nothing else constitutes quality. — Peter Drucker

DevOps shows how we optimize the IT value stream, converting business needs into capabilities and services that provide value for our customers. — Gene Kim

Customers want good value, but they care more than ever how food and clothing products are made. — Stuart Rose

So to the best we can, what we do is focus on creating value for others, and how do we do that? We do it by trying to produce products and services that our customers will value more than their alternatives, and not just their alternatives today, but what the alternatives will be in the future. We try to more efficiently use resources than our competitors, and constantly improve in that, and we try to do the best job we can in creating a safe environment, and environmental excellence, and constantly improve at that. — Charles Koch

Customer-centricity should be about delivering value for customers that will eventually create value for the company. — Robert G. Thompson

First, you must have entrepreneurs who fully grasp their customers. They understand their product so well because they themselves are customers. The second thing is having an awesome value proposition. — Craig Sherman

You can be so bad at so many things ... and as long as you stay focused on how you're providing value to your users and customers, and you have something that is unique and valuable ... you get through all that stuff. — Mark Zuckerberg

To make a quick buck, but over time, if you're not creating value for others, customers, society, isn't going to let you be around. — Charles Koch

We see a lot of feature-driven product design in which the cost of features is not properly accounted. Features can have a negative value to customers because they make the products more difficult to understand and use. We are finding that people like products that just work. It turns out that designs that just work are much harder to produce that designs that assemble long lists of features. — Douglas Crockford

Paying people a fair wage is a sign of respect and acknowledgement of the value of people's contributions to the business. When people are treated fairly and with respect, they will provide unparalleled levels of support and commitment inside the business, and to clients and customers. Everyone is more successful when people are paid a living wage. — Amy B. Lyman

You can bring tremendous value to your business, your customers, and yourself by becoming proficient at bringing in new business. — Mike Weinberg