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Walt Disney Leadership Quotes & Sayings

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Walt Disney Leadership Quotes By Jim Korkis

Walt Disney was a visionary leader. He had no leadership books or training courses to give him guidance. He operated, as many great leaders do, on instinct and observation. — Jim Korkis

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A watch manufacturer in New York tried out two series of watch advertisements; one argued the superior construction, workmanship, durability, and guarantee offered with the watch; the other was headed, "A Watch to be Proud of," and dwelt upon the pleasure and pride of ownership. The latter series sold twice as many as the former. A salesman for a locomotive works informed the writer that in selling railroad engines emotional appeal was stronger than an argument based on mechanical excellence."
Author: J. Berg Esenwein

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