Theodore Levitt Marketing Quotes & Sayings

I always tell my students to complicate your characters: never make it easy for the reader. Nobody is ever one thing. That's what makes characters compelling. — Marlon James

The successful person and the unsuccessful person are looking at the same world; the difference between them is what they see. — Steve Maraboli

Selling concerns itself with the tricks and techniques of getting people to exchange their cash for your product. It is not concerned with the values that the exchange is all about. And it does not, as marketing invariable does, view the entire business process as consisting of a tightly integrated effort to discover, create, arouse and satisfy customer needs. — Theodore Levitt

Every major industry was once a growth industry. But some that are now riding a wave of growth enthusiasm are very much in the shadow of decline. Others that are thought of as seasoned growth industries have actually stopped growing. In every case, the reason growth is threatened, slowed, or stopped is not because the market is saturated. It is because there has been a failure of management. — Theodore Levitt

In no way can what the pupil learns, whether from books or industrial training, or from contact with forces and representatives of civilization, be more firmly fixed than by religious training. — Thomas Lawrence Riggs

The surest way for a poor nation to stay poor is to harass, hobble, and straitjacket private enterprise or to discourage or destroy it by subsidized government competition, oppressive taxation, or outright expropriation. — Henry Hazlitt

People are raised to believe that happiness is the land to which they are destined to travel. But that belief, which one so easily accepts as true, might just as well be a mirage. — Pramoedya Ananta Toer

Thanks to the FedDev Ontario funding we were able to get a number of key initiatives underway to mitigate the potential negative economic impact of the Heinz closure. With this additional funding we will continue to be in high gear within the food processing sector to continue with business retention, expansion and attraction activities in the Windsor-Essex region. — Sandra Pupatello

He robbed him of a great deal of his natural force, and so do all those who try to turn books written in verse into another language, for, with all the pains they take and all the cleverness they show, they never can reach the level of the originals as they were first produced. — Miguel De Cervantes Saavedra

It will give them the opportunity to show themselves worthy of the respect and friendship of peace-loving nations, and in time, to take an honorable place among members of the United Nations. — James F. Byrnes