Quotes & Sayings About Target Markets

Too often, investors are the target of fraudulent schemes disguised as investment opportunities. As you know, if the balance is tipped to the point where investors are not confident that there are appropriate protections, investors will lose confidence in our markets, and capital formation will ultimately be made more difficult and expensive. — Mary Schapiro

Markets really matter. Because the bigger the market, the more targets there are for the missile to hit. — Josh Kopelman

As companies compete to embrace customer preferences through finer segmentation, they often risk creating too-small target markets. — W.Chan Kim

I don't feel that this concept of disruptive technology is the solution for everybody. But I think it's very important for innovators to understand what we've learned about established companies' motivation to target obvious profitable markets - and about their inability to find emerging ones. The evidence is just overwhelming. — Clayton Christensen

A good novel doesn't just transcend the boundaries of its target market - it knows nothing about target markets. — Julianna Baggott