Quotes & Sayings About Reading From Famous Authors

The Nook is an under-appreciated genius of a lovemark. The team at Barnes & Noble got a lot right with the Nook, and from a lovemark perspective, I think they created a more intimate product than any other dedicated e-reader. The rubber back behind the Nook is soft and pliable - not hard metal like the later Kindles - making it sensual and intimate. Barnes & Noble also recreated the engraved faces of famous authors from their stores and used them as Nook screensavers. It's brilliant, not just because it makes reading more intimate, but also because it solidifies the Barnes & Noble brand itself. — Jason Merkoski