Proprium Capital Partners Quotes & Sayings

In his 1903 book 'Psychology of Advertising', [Walter Dill Scott] argued that 'the effect of modern advertising is not so much to convince as to suggest.' So-called reason-why advertising was a blunt instrument compared with 'atmosphere advertising', which would associate a product with the viewer's subconscious desired: to be well liked, to be healthy, to possess, to succeed. — Michael Blanding

It is so appropriate to color hope yellow, like the sun we seldom saw. And as I begin to copy from the old memorandum journals that I kept for so long, a title comes as if inspired. 'Open the Window and Stand in the Sunshine.' Yet, I hesitate to name our story that. For I think of us more as flowers in the attic. — V.C. Andrews

He hands her his pack, which he's emptied. "You mean me?" Justineau demands. "You think I'm not pulling my weight?" It would feel good to have a stand-up argument with Parks right then, but he doesn't seem keen to play. "No, I didn't mean you. I meant in general." "People in general? You were being philosophical?" "I was being a grumpy bastard. It's what I wear to the office most days. I guess you probably noticed that." She hesitates, wrong-footed. She didn't think Parks was capable of self-deprecation. But then she didn't think he was capable of changing his mind. "Any more rules of engagement?" she asks him, still hurting in some obscure way, still not mollified. "How to survive when shopping? Top tips for modern urban living?" Parks gives the question more consideration than she was expecting. "Use up the last of that e-blocker," he suggests. "And don't die. — M.R. Carey

I write because I want more than one life; I insist on a wider selection. It's greed, plain and simple. When my characters join the circus, I'm joining the circus. Although I'm happily married, I spent a great deal of time mentally living with incompatible husbands. — Anne Tyler

If a chieftain or a man leave his house, garden, and field and hires it out, and some one else takes possession of his house, garden, and field and uses it for three years; if the first owner return and claims his house, garden, and field, it shall not be given to him, but he who has taken possession of it and used it shall continue to use it. — Hammurabi

Where truth goes, I will go, and where truth is I will be, and nothing but death shall divide me and the truth. — Thomas Brooks

In the early stages of development, growth is constrained by number of potential new ideas, but later on it is constrained only by the ability to process them.19 — Anonymous