Martin Lindstrom Brand Quotes & Sayings

When we brand things, our brains perceive them as more special and valuable than they actually are. — Martin Lindstrom

A global brand building strategy is, in reality, a local plan for every market. — Martin Lindstrom

Brand handling synergy means developing and communicating your company's values and identity consistently. — Martin Lindstrom

If marketers could uncover what is going on in our brains that makes us choose one brand over another-what information passes through our brain's filter and what information doesn't-well, that would be key to truly building brands of the future. — Martin Lindstrom

Sex doesn't sell anything other than itself — Martin Lindstrom