Marketer Quotes & Sayings

Knowing how to distinguish between an ideal keyword and the reality of queries will help you to refine your strategy and success as an online marketer. — Neil Patel

Normal is fading away. Governments and industries and schools like normal, because it's easier, it scales and it's profitable. But people don't like it - we want to be who we are, not who some marketer tells us to be. — Seth Godin

Anytime you open a business, you have to be effective in promoting whether it's a franchise or not. You'll need to learn to be a Web marketer extraordinaire. There's plenty of material out there. — Dave Ramsey

Everything you heard about me is true ... I am not a free marketer ... I believe in the heavy hand of government. — Bill De Blasio

The modern marketer is: an experimenter, a lover of data, a content creator, a justifier of ROI. — Kimberley Walsh

The writer is editor, marketer, blogger, reader, thinker, designer, publisher, public speaker, budget-maker, contract reader, trouble-shooter, coffee-hound, liver-pickler, shame-farmer, god, devil, gibbering protozoa. — Chuck Wendig

If you are trying to decide among a few people to fill a position hire the best writer. it doesn't matter if the person is marketer, salesperson, designer, programmer, or whatever, their writing skills will pay off. That's because being a good writer is about more than writing clear writing. Clear writing is a sign of clear thinking. great writers know how to communicate. they make things easy to understand. they can put themselves in someone else's shoes. they know what to omit. And those are qualities you want in any candidate. Writing is making a comeback all over our society ... Writing is today's currency for good ideas. — Jason Fried

In this case, it's half strategy, half engineering. The combination is going to be different in every situation, but the point is that it's always outside-the-box, even outside-the-budget. Today, as a marketer, our task isn't necessarily to "build a brand" or even to maintain a preexisting one. We're better off building an army of immensely loyal and passionate users. Which is easier to track, define, and grow? Which of these is real, and which is simply an idea? And when you get that right - a brand will come naturally. — Ryan Holiday

Think like a publisher, not a marketer. — David Meerman Scott

People from all walks of life and all over the world look at me and know my humble beginnings and know that everything I've done has been through hard work. People respect me as a marketer and brand builder. — Sean Combs

You have to understand as a marketer that consumers are functioning in the age of efficiency. — Mitch Joel

Your first mistake might be assuming that people are rational.
Your second mistake could be assuming that people are eager for change.
And the marketer's third mistake is assuming that once someone knows things the way you know them, they will choose what you chose. — Seth Godin

I'm the master marketer. — Shaquille O'Neal

Because frequency is free in an online permission program, and much more effective offline, the marketer has the luxury of riding the impact curve up without a matching cost curve. — Seth Godin

The entrepreneur must be the best salesperson and marketer in his business. — Robert Kiyosaki

Let's be honest, a traditional marketer would not even be close to imagining the integration above - there's too many technical details needed for it to happen. As a result, it could only have come out of the mind of an engineer tasked with the problem of acquiring more users from Craigslist.13 — Ryan Holiday

It's not easy being number two. As a marketer, you have limited choices - you can pretend you're not defined by the market leader, or, you can embrace your position and go directly after your nemesis. — John Battelle

Writing for publication is an art, a craft, and a business, so you need to develop skill sets in multiple areas. You need to learn how to be a marketer just as much as you need to get past your influences and develop your unique prose voice. And you can't do it alone. You need a strong emotional support system to help cope with the frustrations and setbacks. — Brian Hodge

Publishers are born connectors; they bring like-minded people together. They are also conversationalists of the first order. They foster the interaction between the three key parties in commercial media: the audience, the author/creator and the marketer. — John Battelle

People who are afraid to fail, who are afraid to fall from high to low...will always live in the lows. — Internet Marketer, Brian GV

Create your own future; you are your own artisan. Promote your own brand; you are your own marketer! You've got the hands to do that. Just believe it is possible! — Israelmore Ayivor

Marketing experts see today as two separate ages. One requires the age-old principles of patience and commitment for the eventual profit. The other requires a can't-refuse offer, a large and responsive mailing list, and online dexterity for the quick profit. The guerrilla marketer of today operates comfortably in both ages. — Jay Conrad Levinson

Holy Avon, Batman, I thought as worry relaxed into annoyance-tinged humor, I've been attacked by a multilevel marketer. — Patricia Briggs

New technologies make it possible for even the mass marketer to assume the role of a small proprietor, doing business again wit individuals, one at a time. — Don Peppers

In order to be a great marketer, you have to be focused and intense and look at scarcity, urgency, activity and passion in the marketplace. — Dave Ramsey

Cheap is the last refuge of a product developer or marketer who is out of great ideas. — Seth Godin

When we recognize the fraud for what it is, we feel incredibly stupid. Something more than our bank accounts is damaged - our egos are damaged. As a result, it's almost impossible for the marketer to regain our trust. — Seth Godin

Regardless of age, regardless of position, regardless of the business we happen to be in, all of us need to understand the importance of branding. We are CEOs of our own companies: Me, Inc. To be in business today, our most important job is to be head marketer for the brand called You. — Tom Peters

Retailers must do a little bit of everything today. They need to wear many different hats - a business strategist, a store designer, a marketer, a merchandiser, a buyer, a financial wiz, a personnel officer, a coach, a trainer, and anything else that comes about when you run your own — James Dion

Big Data will spell the death of customer segmentation and force the marketer to understand each customer as an individual within eighteen months, or risk being left in the dust. — Ginni Rometty

When the product is right, you don't have to be a great marketer. — Harold Coffin

I don't even consider myself an environmentalist anymore. I'm a free-marketer. I go out into the marketplace and I catch the polluters who are cheating the free market ... — Robert F. Kennedy Jr.

The most successful marketer becomes part of the lives of their followers. — Marsha Collier

The biggest moment of flexibility in our shopping habits is when we have a child, because all of your old routines go out the window, and suddenly a marketer can come in and sell you new things. — Charles Duhigg

In creating an ideavirus, the advertiser creates an environment in which the idea can replicate and spread. It's the virus that does the work, not the marketer. — Seth Godin

Before a marketer can build trust, it must breed familiarity. But there's no familiarity without awareness. And awareness - the science of letting people know you exist and getting them to understand your message - can't happen effectively in today's environment without advertising. — Seth Godin

What's the DNA of a marketer? We call it the 4-I's: instigator, implementer, innovator, and integrator. — Beth Comstock

I never claimed to be a computer engineer, but I did train as an industrial designer, and I am a consumer marketer, and I am very comfortable dealing with complex businesses and complexity in general and simplifying it - basically a systems designer. — John Sculley

The skill sets it takes to be a successful entrepreneur, a successful marketer, or a relevant celebrity is a different skill set than you needed ten years ago, even though that was the skill set that mattered for decades. — Gary Vaynerchuk

We are saddened to hear of the untimely death of Christian Audigier. It is a sad end to a brilliant marketer; his incredible energy and vision brought my artwork to global attention. — Don Ed Hardy

The architect of popular culture is none other than Satan. He is the chief designer and chief marketer, and he has been branding worldliness since the beginning of time. His methods are shifty and constantly in motion, changing fads and trends to keep the world running in circles, trying to keep up with the latest and greatest. — Billy Graham

I didn't have a perfect model, but I wanted to try to blend my own personal reflections and experiences with this broader canvas to see how a lot of the narratives we have about economy and foreign policy got stuck. Because we have these categories of liberal, conservative, free marketer, open government - all these stereotypes about our politics and the categories we try to put things in are inadequate to this sort of complex, ambiguous, sometimes contradictory experience we have as ordinary people and that I have as an elected official. — Barack Obama

As a speaker, business leader or marketer of any type, the onus is now on each of us to become equally capable of communicating very personally with a seemingly endless number of people connected by social technologies. — Simon Mainwaring

When you take the individual out of the equation, then you're making programming based on some marketer's idea of what will sell, and not based on the idea of what an individual would like. — John Seabrook

I live life and try and smile as much as possible. Family and friends are everything." - "That was my first real lesson. At the end of the day, you could be a hell of a marketer, but you're only as good as what you're marketing. — Scooter Braun

As so often with the ideologically committed free marketer, there is no sense that he's actually thinking about what he's saying; he's merely adumbrating arguments towards a conclusion he reached in advance. — John Lanchester

If you can create something useful, its reachable audience (e.g., employers or customers) is essentially limitless - which greatly magnifies your reward. On the other hand, if what you're producing is mediocre, then you're in trouble, as it's too easy for your audience to find a better alternative online. Whether you're a computer programmer, writer, marketer, consultant, or entrepreneur, your situation has become similar to Jung trying to outwit Freud, or Jason Benn trying to hold his own in a hot start-up: To succeed you have to produce the absolute best stuff you're capable of producing - a task that requires depth. — Cal Newport

No marketer is ever going to push something with the stink of reasonableness, complexity, or mixed emotions. — Ryan Holiday

This is a great time for the 'guerilla marketer.' The days when you used to have to buy expensive TV time and a yellow page ad to get started are gone. — Dave Ramsey

If you live in a world where the population is separating itself from science and entering an age of superstition, as a marketer, selling to people who will believe anything, it is a golden age. — Daniel Henninger

Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of "How do I get customers for my product?" and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. . . . — Ryan Holiday

A successful entrepreneur is one who recognizes her blind spots. You may be the world's best engineer, but you probably have never run a 10-person sales force. You may be a brilliant marketer, but how do you structure a cap table? — Jay Samit

As a brand marketer, I'm a big believer in 'branding the customer experience,' not just selling the service. — John Sculley

Interruption Marketing was easy. Build a few ads, run them everywhere. Interruption Marketing was scalable. If you need more sales, buy more ads. Interruption Marketing was predictable. With experience, a mass marketer could tell how many dollars in revenue one more dollar in ad spending would generate. Interruption Marketing fit the command and control bias of big companies. It was totally controlled by the advertiser, with no weird side effects. — Seth Godin

To be a marketer, think like a marketer. — Abdulazeez Henry Musa

Coding and technical chops are now an essential part of being a great marketer. Growth hackers are a hybrid of marketer and coder ... — Ryan Holiday

Hire great writers If you are trying to decide among a few people to fill a position, hire the best writer. It doesn't matter if that person is a marketer, salesperson, designer, programmer, or whatever; their writing skills will pay off. That's because being a good writer is about more than writing. Clear writing is a sign of clear thinking. Great writers know how to communicate. They make things easy to understand. They can put themselves in someone else's shoes. They know what to omit. And those are qualities you want in any candidate. — Jason Fried

If you're a marketer who doesn't know how to invent, design, influence, adapt, and ultimately discard products, then you're no longer a marketer. You're deadwood. — Seth Godin

Rather than simply interrupting a television show with a commercial or barging into the consumer's life with an unannounced phone call or letter, tomorrow's marketer will first try to gain the consumer's consent to participate in the selling process. — Seth

Marketing without sales is dead. — Richie Norton

If you want to become a great marketer, the place to start is actually selling. one on one, face to face. — Eben Pagan

Perhaps one of the more creative promotions of all time was
in 1969, when a marketer with the Procter & Gamble Company
came up with the idea of giving away goldfish with each purchase
of a king-size box of Spic and Span. — Mary Potter Kenyon