Know The Customer Quotes & Sayings
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Top Know The Customer Quotes

You look at the world situation, look at London, Paris, Italy, it is all basically the same as the U.S. Then you look at other places such as India, Bali, with warmer climates, you know the Southern climates, they are very different. I think there is a time and place for everything and in Australia, for example, it is completely the opposite. I don't think we can be designing for that customer per se. — Donna Karan

If you don't show as much interest in the buyer and his concerns as you do in selling, he'll know that you are only in it for the commission. Be more interested in the customer than you are in yourself, your sales process, your product, or your commission and you will make more sales. — Anonymous

It's not about you. It's about your customer. It's about your client. Use your strengths, yes, but remember, you're here to serve- not to self-actualize.
Of course you matter. But the most important successful people improve their own lives by improving others' lives. They help their customer solve its problem, They give their client something it doesn't know it was missing. That's where they focus their energy, talent, and brainpower.
The most valuable people in any job bring out the best in others. They make their boss look good. They help their teammates succeed. — Daniel H. Pink

People say the customer is always right, but you know what - they're not. Sometimes they are wrong and they need to be told so. — Michael O'Leary

Dropbox needed to test its leap-of-faith question: if we can provide a superior customer experience, will people give our product a try? They believed - rightly, as it turned out - that file synchronization was a problem that most people didn't know they had. Once you experience the solution, you can't imagine how you ever lived without it. — Eric Ries

If a customer asks you to build a system that handles netsplits while staying consistent and available, you know that you need to either calmly explain the CAP theorem or run away (possibly by jumping through a window, for a maximal effect). — Fred Hebert

Bill arrives with a grin about something. Sure, he's got some jets for my machine and knows right were they are. I'll have to wait a second though. He's got to close a deal out in back on some Harley parts. I go with him out in a shed in back and see he is selling a whole Harley machine in used parts, except for the frame, which the customer already has. He is selling them all for $125. Not a bad price at all.
Coming back I comment, "He'll know something about motorcycles before he gets those together."
Bill laughs. "And that's the best way to learn, too. — Robert M. Pirsig

When we have a corporation, we must know what the customer wants, what the customers needs. Also, the politician must know what the people want, what the people need. — Joko Widodo

Oh no!' replies Monsieur Tuvache indignantly. 'We're not murderers, you know. You have to understand that's prohibited. We supply what is needed but people do the deed themselves. It's their affair. We are just here to offer a service by selling quality products,' continues the shopkeeper, leading the customer towards the checkout. — Jean Teule

You know, if you make a customer unhappy they won't tell five friends, they'll tell 5,000 friends. So we are at a point now where we have all of the things we need to build an important and lasting company, and if we don't, it will be shame on us. — Jeff Bezos

Be very clear about your own offerings so you know exactly what kind of client or customer you want to work with (and the ones you don't.) — Lisa A. Mininni

What we know about the destination resort business is clearly established. But it's all about one thing, and one thing only. All of the razzmatazz and jazz we hear about facilities and everything else doesn't amount to a hill of beans. It's customer experience that determines the longevity and endurance of these enterprises. — Steve Wynn

Immerse yourself in the customer's world and get to know their struggles and triumphs inside out. — Dane Brookes

If you get a pant that fits the woman, as all women know, you get a loyal customer for life. — Mickey Drexler

Their attitude is, 'okay, I am the customer. You are supposed to entertain me.' It's kind of a passive attitude they're taking, and to me it's kind of a pathetic thing. They do not know how interesting it is if you move one step further and try to challenge yourself [with more advanced games]. — Shigeru Miyamoto

The first step in exceeding your customer's expectations is to know those expectations. — Roy H. Williams

When the occasional customer tells us his or her dream of running a bookstore someday, we recognize our own naivete in that enthusiasm. They may have some inkling about long hours and low pay, but rarely do they know about the fires, the guerrilla bargainers, the bereavements, or the prisons. Neither did we - then. But we sure do now. In all honesty, the scariest, hardest, saddest, and most important stories found in a bookshop aren't in the books, they're in the customers. — Wendy Welch

It's like the commercial, "Once you pop you can't stop." Once you pop a pill, you can't stop. They have you hooked and they know it. Like a drug dealer, they are so happy they have won another loyal customer. Not loyal because you want to be, but loyal because your body is now completely dependent on them and their legal prescription "drugs." — Lisa Bedrick

[...]You can take the pink hair dye out of the girl, but you never lose those roots."
I took another sip of the martini. "You don't know me."
At the end of the bar, the other customer lifted his face to Peter Jennings and smiled.
"Maybe," Seven said, "but neither do you. — Jodi Picoult

I've been a customer of the top venture capital firms, so I know exactly what they do and don't do. — Marc Andreessen

I think Amazon is the preeminent pioneer in building a new way of doing commerce: personalized, database-driven commerce, where the big value is not in the purchase fulfillment, but in knowing as much about a customer base of ten or twenty million people as a corner store used to know about a customer base of a few hundred. In today's mass-merchandising world, that's largely gone; Amazon is trying to use computer technology to re-establish it. — Andy Grove

Everything you need to know about a customer has been written by them or about them. And it lives on the Internet. All you have to do is uncover it. And use it. — Jeffrey Gitomer

Secondly, bank representatives were observed to exaggerate and misrepresent Know Your Customer (KYC) documentation requirements. We find that 83% of banks required the investigator to bring his PAN Card as primary ID proof, despite the fact that only formal sector employees tend to possess such documentation and that a PAN card is only one of the six acceptable ID proof under KYC norms at the time of the survey. Furthermore, our investigators were required to submit a letter of introduction from a current account-holder in 11 out of the 42 banks (26%), despite presenting complete identity and address proof. — Anonymous

You know what - gyms make the largest chunk of their profit from clients who pay their monthly dues on auto-pay but never bother to show up and use the gym. The DVD-rental companies make a good chunk of their profits from late fees; the credit-card companies make a fortune on sundry fines and penalties; the airlines' margins are highest on ticket changes and cancellations ... So, the key to running a successful business in America is to sign up a customer and pray he'll somehow screw up ... — Ali Sheikh

I need to find Meg." I wiped my mouth with a shaky hand. "What would the myrmekes do with her?"
"I don't know!"
"Tell me or I will not complete your customer service survey. — Rick Riordan

You know the old adage that the customer's always right? Well, I kind of think that the opposite is true. The customer is rarely right. — Charlie Trotter

CUSTOMER: These books are really stupid, aren't they?
BOOKSELLER: Which ones?
CUSTOMER: You know, the ones where animals like cats and mice are best friends.
BOOKSELLER: I suppose they're not very realistic, but then that's fiction.
CUSTOMER: They're more than unrealistic; they're really stupid.
BOOKSELLER: Well, writers use that kind of thing to teach kids about accepting people different to themselves, you know?
CUSTOMER: Yeah, well, books shouldn't pretend that different people get on like that and that everything is 'la de da' and wonderful, should they? Kids should learn that life's a bitch, and the sooner the better. — Jen Campbell

I didn't know at the time, but what I was doing here included two keys to running a successful business: knowing your customer and knowing how to get free marketing. — Sophia Amoruso

There are a lot of nice details that are exclusive to C. Wonder, which are the status C. Wonder gold buttons and the tassels. We want the customer and the loyal client to just really know that when they come to C. Wonder they're getting something that's super wearable but is also really luxurious. — Brad Goreski

Remember that, in the end, the customer doesn't know, or care, if you are small or large as an organization - she or he only focuses on the garment hanging on the rail in the store. — Giorgio Armani

The customer was middle-aged, handsomely dressed, and drunk. He wanted to talk and he couldn't have stopped even if he hadn't really wanted to talk. He was polite and friendly and when I heard him he didn't seem to slur his words much, but you knew that he got up on the bottle and only let go of it when he fell asleep at night. He would be like that for the rest of his life and that was what his life was. You would never know how he got that way because even if he told you it would not be the truth. At the very best a distorted memory of the truth as he knew it. There is a sad man like that in every quiet bar in the world. I — Raymond Chandler

The aim of marketing is to know and understand the customer so well the
product or service fits him and sells itself. — Peter F. Drucker

Hailey winked, then came over to Callie. "Sit down and tell me what you need."
"A man?" she blurted, then shut her eyes. Damn. Totally not what she meant to say.
Hailey threw her head back and laughed. "It's about time you said that, although I don't know if you need a man so much as to get laid."
The other customer at the counter sputtered his coffee and Callie laughed, turning to him. "She meant that I don't need a man in my life, just an orgasm. I'm not a lesbian. Well, I made out with a couple girls when I was, like, nineteen, but that was just experimenting. It's good to make sure you're sure about what you want, you know?"
The man blushed hard, put money on the counter, and scurried away. — Carrie Ann Ryan

Having your own store is one of the most immediate ways to connect with the customer, to really get to know her and develop a more intimate relationship. — Reed Krakoff

CUSTOMER: I read a book in the sixties. I don't remember the author, or the title. But it was green, and it made me laugh. Do you know which one I mean? — Jen Campbell

At the end of the day, I want to create collections that, although I am inspired by very creative women, I want my customer to walk away with a silhouette that she doesn't even know what collection it comes from. That it just lasts in her wardrobe and makes her feel strong and confident and hopefully happy. — Rachel Roy

Know thyself. Know the customer. Innovate. — Beth Comstock

There are many advantages to a customer-centric approach, but here's the big one: customers are always beautifully, wonderfully dissatisfied, even when they report being happy and business is great. Even when they don't yet know it, customers want something better, and your desire to delight customers will drive you to invent on their behalf.
Jeff Bezos
From 7 insightful quotes to shareholders via letter. 2017 — Malini Chaudhri

My friends and the people I know understand that I'm going to ask them what they're doing, how they're dating, who they're dating, where they're going and what they're doing. I'm constantly asking those questions and making sure I'm in touch with the customer. — Sam Yagan

They believed that the customer's exact wishes mattered only as far as they were necessary to capture the initial order. Beyond that, they figured, what an importer didn't know couldn't hurt it. — Paul Midler

Thank you," Simon said. "It's a joke, Isabelle. He's the Count. He likes counting. You know. 'What did the Count eat today, children? One chocolate chip cookie, two chocolate chip cookies, three chocolate chip cookies . . .'"
There was a rush of cold air as the door of the restaurant opened, letting in another customer. Isabelle shivered and reached for her black silk scarf. "It's not realistic."
"What would you prefer? 'What did the Count eat today, children? One helpless villager, two helpless villagers, three helpless villagers . . . — Cassandra Clare

CUSTOMER: I don't know why she wants it, but my wife asked for a copy of The Dinosaur Cookbook.
BOOKSELLER: The Dinah Shore Cookbook? — Jen Campbell

No one knows the cost of a defective product - don't tell me you do. You know the cost of replacing it, but not the cost of a dissatisfied customer. — W. Edwards Deming

Lure him out. Send in a 'customer' with a message from me needing to meet him. I'm not the kind of person he can ignore-well, that he used to not-never mind. Once he's out, we can get him to a place we choose."
I nodded. "I can do that."
"No," said Dimitri. "You can't."
"Why not?" I asked, wondering if he thought it was too dangerous for me.
"Because they'll know you're a dhampir the instant they see you. They'll probably smell it first. No Strigoi would have a dhampir working for him-only humans."
There was an uncomfortable silence in the car.
"No!" said Sydney. "I am not doing that! — Richelle Mead

I'm a Verizon customer. I don't mind Verizon turning over records to the government if the government is going to make sure that they try to match up a known terrorist phone with somebody in the United States. I don't think you're talking to the terrorists. I know you're not. I know I'm not. So we don't have anything to worry about. — Lindsey Graham

You have to realize that the customer really is king. People who go into more established businesses probably have to be careful not to be casual about that. When you have a brand-new business, and nobody knows who you are, you know you have to work really hard for your customers. — Fred DeLuca

From what I know of you already, you have quite a reputation for providing customer satisfaction."
Julie's cheeks burned. For Kate's benefit she said, "I try."
"Oh, I'm certain you do more than try. You go all out." He paused for several beats. Then, "I've driven past the gallery thousands of times and always admired the works displayed in the windows. But I haven't had a reason to stop."
"And now you did?"
"Now I did."
She drew herself up. "Well, I'm sure Katherine will find the perfect piece for you. She's very knowledgeable."
"He came to see you."
"That's right, Ms. Rutledge. Not that Ms. Fields isn't perfectly charming and, I'm sure, knowledgeable." He shot Kate a smile over his shoulder, which she returned before he came back around to Julie. "But I'm placing myself in your very capable hands. — Sandra Brown

My advice to anyone who wants to join in on farming is diversify. Nature is diversified, and I know you'll always have a core thing that you'll really like, but hang stuff around the edges of it. It will make your place more interesting for people to come to, and it's a lot easier to sell something else to an existing customer. — Joel Salatin

Bookseller: Can I help at all?
customer: Yes, where's your fiction section?
bookseller: It starts over on the far wall. Are you looking for anything in particular?
customer: Yes, any books by Stefan Browning.
bookseller: I'm not familiar with him, what kind of books has he written?
customer: I don't know if he's written any. You see, my name's Stefan Browning, and I always like to go into
bookshops to see if anyone with my name has written a book.
bookseller: ... right.
customer: Because then I can buy it, you see, and carry it around with me and tell everyone that I've had a novel published.Then everyone will think I'm really cool, don't you think? — Jen Campbell

You tell me why the government needs this information on every Verizon customer but they don't need to know who's coming across our border? They don't need to know where the 15,000 foreign nationals are that skipped out on their visa, just didn't show up to school but they're here in the United States. You tell me why they need my grandmother's phone records but they don't need to know where the Saudi nationals are. Why they don't need - why they need to know who's calling who inside the United States of America. They need to know who's calling who, how long the phone conversations were lasting, the GPS locators for all of the cellphones, when those phones, when that phone call was made. Why do they need all of that for domestic terror but they can't seem to get it right with the Boston bombers? They don't know where that guy was. You tell me why they need all of this information. Why do you need to go for the AP? You don't need to go for the AP and target the reporters. — Glenn Beck

What people in business think they know about the customer and market is likely to be more wrong than right ... the customer rarely buys what the business thinks it sells him. — Peter Drucker

I thought to myself, How sad to have to earn your living like that, by pretending to like everyone until you forget what it really feels like genuinely to enjoy someone's company as a friend, not just as a potential customer. Contrived emotion (What am I supposed to feel now?) replaces genuine emotion (How do I really feel about this person?) until the ability to know what you are really feeling disappears. — Harold S. Kushner

Know your product. Know your customer. And never, ever, underestimate the power of greed. — George Anastasia

He paused. Perhaps he had a son. He intoned their names, and then he said, "I sentence you to death. The sentence shall be carried out by firing squad, at the customary time, in the execution yard of this prison, one week from today." Then Fabio asked, "Why a week?" as coolly and with as much detachment as a customer in a bank wanting to know why his funds had not cleared. The court president did not object to this unceremonious interruption, for the sentence was severe enough to cover any and all offenses, past, present, future, and imagined. His tone was friendly and somehow reassuring. "We need a little extra time for your friend Grigi." At this, the soldiers of the 19th River Guard, now condemned, began to laugh, and the gavel struck. — Mark Helprin

Despite the "R" in CRM and the $11 billion spent on CRM software annually, many companies don't understand customer relationships at all. They lack relational intelligence - that is, they aren't aware of the variety of relationships customers can have with a firm and don't know how to reinforce or change those connections. They may be very good at capturing simple demographic data - gender, age, income, and education - and matching them with purchasing information to segment customers into profitability tiers. But this is an industrial view of customer relationships, a sign that many firms still think of customers as resources to be harvested for the next up-sell or cross-sell opportunity rather than as individuals looking for certain kinds of interactions. — Anonymous

Serving others also requires a talent for observation," Hawke murmurs in my ear. "She'll approach the table to her right next, ask the woman in the red shirt if she'd like her bill." My mom does exactly that, her lips moving as she gathers the dirty dishes. The customer nods and pulls her wallet out of her no-name vinyl purse. "How did you know she'd do that?" I ask. "I look for threats. You look for fashions." He splays his fingers over me, his grip thrillingly secure. "Your mom looks for needs her customers might have." "Everyone sees what they want to see," I conclude. "The average person sees very little." Hawke pushes me toward the counter. "Very few of us pay attention. — Cynthia Sax

The jogger sighed. He pulled out his phone and my eyes got big, because it glowed with a bluish light. When he extended the antenna, two creatures began writhing around it-green snakes, no bigger than earthworms.
The jogger didn't seem to notice. He checked his LCD display and cursed. "I've got to take this. Just a sec ... " Then into the phone: "Hello?" He listened. The mini-snakes writhed up and down the antenna right next to his ear.
Yeah," the jogger said. "Listen-I know, but ... I don't care if he is chained to a rock with vultures pecking at his liver, if he doesn't have a tracking number, we can't locate his package ... A gift to humankind, great ... You know how many of those we deliver-Oh, never mind. Listen, just refer him to Eris in customer service. I gotta go. — Rick Riordan

Miss Wyndham, I know you're not pleased with the shocking things you've discovered lately, and I know you'll think even worse of me when I tell you of the things I did before we met. But everything I - "
"Sir, you are a liar and a cheat!" a customer bellowed at the shiner behind us.
Mr. Kent glanced over his shoulder and attempted to ignore the yells. "Everything I do is to - "
"These shoes are still soiled! The mud is right there! Return my money, sir!" the customer yelled again. Mr. Kent bristled and spun around to the shoe shiner.
"Sir, are you wrong in this matter?"
"N-no," the shoe shiner stammered.
"I'm trying to be fair." Mr. Kent turned to the customer. "Are you wrong?"
"Yes, of course I am," he said, his face flushing.
"Then avoid stepping in the mud, shut up, and be on your way! I am trying to convince a girl to love me! — Tarun Shanker

The code-of-ethics playlist:
o Treat your colleagues, family, and friends with respect, dignity, fairness, and courtesy.
o Pride yourself in the diversity of your experience and know that you have a lot to offer.
o Commit to creating and supporting a world that is free of discrimination, harassment, and retaliation.
o Have balance in your life and help others to do the same.
o Invest in yourself, achieve ongoing enhancement of your skills, and continually upgrade your abilities.
o Be approachable, listen carefully, and look people directly in the eyes when speaking.
o Be involved, know what is expected from you, and let others know what is expected from them.
o Recognize and acknowledge achievement.
o Celebrate, relive, and communicate your successes on an ongoing basis. — Lorii Myers

Great companies know that customer relationships in these times call for more than just having a great product (or service) backed by a great sales team. Customers have to be wooed until they fall so deeply in love with your offering that they will ward off advances from potential suitors. No matter how well you perform as a business, there are little things that can cause the relationship with your customers to suffer. The companies, products and/or services that we love are those that "touch" us in the right places at the right times. After all, that is what "romancing" the customer is all about - feeing your way to the customer's heart. — J. N. HALM

This place is like some cosmic dream crusher. All you can get out of a place like this is a creepy little tingle that lets you know your kid is never going to be anything more than a customer-that the whole world is being turned into casino. — Douglas Coupland

My favorite word is clarity ... clarity ... clarity. And the critical clarity is what is the transformation that is going to take place in the customer's life or work when they buy and use your product? And how profound is that? How important is that? You know the old saying, "If you could come up with a cure for cancer you'd be a billionaire by the end of the week" because of that profound result. — Brian Tracy

Market research can't tell you about solving problems that customers can't conceive are solvable. Giving the customer what he wants is less important than giving him what he doesn't yet know he wants. — Eric Schmidt

People are choosing to spend their money with companies that take the time to get to know them and whose actions resonate with their values - companies that thrive by doing the right thing and by making things customers love, instead of by trying to get customers to love their things. Their advantage isn't necessarily being faster or cheaper, bigger or better; it is that they take time to understand their customer before making what she wants. — Bernadette Jiwa