Great Customer Quotes & Sayings
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Top Great Customer Quotes

Fact is, the work place to a great extent is "where we live." We need star accountants. Boffo saleswomen. Over-the-top creatives in marketing and new product development. And so on. But, since we're effectively talking about "where we live," good sense and good business and "good" engagement throughout the "supply chain," from vendor's vendor to customer's customer, we would benefit mightily-including on the P & L-if we insisted (!) on: "Pleasant." "Caring." "Engaged." — Tom Peters

Your solution for a customer has to be either amazingly valuable to someone who will pay an enormous amount of money for it or has to be valuable to an enormous number of people who pay a small amount. And also the person you're talking to-especially if you want to raise capital or raise support-has to personally say, "I want that. I like that. That sounds really great. I want that for myself." — Brian Tracy

Emilio appeared with wine before Cal could say anything, and Min beamed at him, grateful for the rescue. "Emilio, my darling. I forgot to mention cake boxes. Two hundred cake boxes."
"Already on it," Emilio said. "Nonna said you'd need them. She said to get four-inch-square boxes for three-inch-square cakes."
"I'm getting the boxes," Min said, nodding. "Sure. Great. Fine. Your grandmother is an angel and you are my hero. And of course, a genius with food."
"And you are my favorite customer." Emilio kissed her cheek and disappeared back into the kitchen.
"I love him," she told Cal.
"I noticed," Cal said. "Been seeing him behind my back, have you?"
"Yes," Min said. "We've been having conversations about cake."
"Whoa," Cal said. "For you, that's talking dirty. — Jennifer Crusie

CUSTOMER: I'd like to buy this audiobook.
BOOKSELLER: Great.
CUSTOMER: Only, I don't really like this narrator.
BOOKSELLER: Oh.
CUSTOMER: Do you have a selection of narrators to choose from? Ideally, I'd like Benedict Cumberbatch — Jen Campbell

If it's not your style to stretch and go the extra mile to make sure our customer experience is great, you're going to have an allergic reaction to this company. You probably won't stay. If you do try and stay, but can't adapt to the culture then it will reject you like a virus from a healthy immune system. — Jeff Bezos

Publishing a book is great. Dropping a lame pitch on a potential customer and STILL racking up a book sale? Priceless. Or 8 bucks--whichever works best. — Tevin Hansen

a great publicity is a high way to remote customers and a universal key to the gate of ignorance — Ernest Agyemang Yeboah

My father was and is a great father. My father always wanted to do stand-up. He wanted to be an actor. But instead he did two jobs. He did customer service at a hospital and he worked as a waiter at night. He pretty much sacrificed everything for his daughters. — Sherri Shepherd

The only way to build a good company is one satisfied customer at a time. However, to build a great company, we must add one raving fan at a time. The difference is this ... a satisfied customer will come back, but a raving fan not only comes back, but becomes part of your sales team. There's a big difference! — Mac Anderson

The goal of a startup is to figure out the right thing to build-the thing customers want and will pay for-as quickly as possible. In other words, the Lean Startup is a new way of looking at the development of innovative new products that emphasizes fast iteration and customer insight, a huge vision, and great ambition, all at the same time. — Eric Ries

I have come to realise that customers love companies that make them feel good about themselves - companies that reflect what they, the customers, believe about themselves. Customers fall in love with the company that says to them, "You are unique. You are great. We are the only ones who can make you feel that way. Fall in love with us and we will continue to make you feel great. — J. N. HALM

And they were relieved they found me alive, well and none the worse for wear. They cared and they didn't mind who knew it, not the hotel staff and customer onlookers, the police or the paramedics. Tough guys or not, I was one of them. I wasn't Ms. Townsend anymore. I was Sadie, Rock Chick. How great was that? — Kristen Ashley

Great entrepreneurs are often great listeners and they can spot patterns and pick up on small details in customer stories. — Alexander Osterwalder

A great brand is a promise, a compact with a customer about quality, reliability, innovation, and even community. And while the concept of brand is intangible, brand equity is far from it. — Stephen B. Shepard

Rogers had been open about a year, and everything was just piled up on tables, with no rhyme or reason whatsoever. Sam asked me to kind of group the stuff by category or department, and that's when we began our department system. The thing I remember most, though, was the way we priced goods. Merchandise would come in and we would just lay it down on the floor and get out the invoice. Sam wouldn't let us hedge on a price at all. Say the list price was $1.98, but we had only paid 50 cents. Initially, I would say, 'Well, it's originally $1.98, so why don't we sell it for $1.25?' And he'd say, 'No. We paid 50 cents for it. Mark it up 30 percent, and that's it. No matter what you pay for it, if we get a great deal, pass it on to the customer.' And of course that's what we did." It — Sam Walton

Customer service is the new marketing. — Derek Sivers

I have a three-legged milk stool in my office perched on top of a cabinet. It is a great symbol for how to succeed in business. There are three legs: Take care of the customer, have a little fun, make a little money. If you don't do that, it doesn't work, but if you do, it comes together easily. — Larry H. Miller

It had been in 1985, through the headsets of a helicopter being flown by a veteran Night Stalker named Steel. Being called a customer put me off. It felt too much like business, too transactional - not how warriors should think of their comrades. I soon came to see that the Night Stalkers' constant use of the term was a skillful way of reminding themselves that they existed to support and enable the forces - the customers - whom they flew. The culture that formed around this word was one of the Night Stalkers' great strengths. — Stanley McChrystal

CUSTOMER:Will you be open so I can buy the new Harry Potter book?
BOOKSELLER: Yep, we're having a midnight opening.
CUSTOMER: Great! What time? — Jen Campbell

I feel I'm able to serve my customer by knowing what she or he wants. One of the ways I'm able to do this is through my website, and email: people give me great ideas, tell me what they want, what they don't want. It's really instrumental, and helps me stay in touch with people. — Kathy Ireland

I thought a company that provides mutual-fund information could be a great business, because you could construct an effective moat by building large financial databases and customer lists and a strong brand name. — Joe Mansueto

In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts. — Jeff Bezos

Everything starts with the customer. — Lou Gerstner

Since my childhood I've loved reading, and every cent that came my way I used to purchase books." Franklin's love of books and readings was evident to his father, who set him to work as a printer, apprenticing to his older brother, James, when he was just twelve years old. One wealthy customer, who also noted young Franklin's passion, invited him to read any of the books in his extensive library. These volumes exposed Ben's young mind to a variety of writing styles and thoughts, all of which eventually wove themselves into the person this great statesman later became. Through books, Franklin honed his writing skills, continually challenging himself to become better at what he was already good at. — Pat Williams

The business models in enterprise have changed pretty dramatically. A huge problem with enterprise software traditionally has been usually you sell to the customer and then they adopt the technology. The great thing about 'freemium' and the new way enterprise software is being sold is you get to try it first and then buy it. — Aaron Levie

Most managers make the innocent mistake of starting at the opposite end. They try to address individual performance and cultural issues through group announcements: generic statements about the need to own your work, care more about the customer, be a better communicator, etc. Managers hope that these messages will reach their intended audience, that they will move people to take action and change unproductive behaviors. But they mostly don't. It's not because people don't care or don't want to grow. It's because that's not how growth happens, especially the personal kind. Those group announcements, at best, point to something that needs to change. But they do nothing to show people how to make the changes themselves. Great — Jonathan Raymond

The third gentleman now stepped forth. A mighty man at cutting and drying, he was; a government officer; in his way (and in most other people's too), a professed pugilist; always in training, always with a system to force down the general throat like a bolus, always to be heard of at the bar of his little Public-office, ready to fight all England. To continue in fistic phraseology, he had a genius for coming up to the scratch, wherever and whatever it was, and proving himself an ugly customer. He would go in and damage any subject whatever with his right, follow up with his left, stop, exchange, counter, bore his opponent (he always fought All England) to the ropes, and fall upon him neatly. He was certain to knock the wind out of common sense, and render that unlucky adversary deaf to the call of time. And he had it in charge from high authority to bring about the great public-office Millennium, when Commissioners should reign upon earth. 'Very — Charles Dickens

It takes great salesmanship to convince a customer to buy something from you that isn't built or isn't finished. — Fred Wilson

Big box just wasn't our strength. We are a men's and boy's specialty store focused on providing high quality clothing with custom tailoring. Our customer is king. When we had seven stores, communication between the stores and with our customers became more disconnected. We started to lose that great family 'camaraderie' that is essentially the key to our success. — Paul Simon

Poke the box How do computer programmers learn their art? Is there a step-by-step process that guarantees you'll get good? All great programmers learn the same way. They poke the box. They code something and see what the computer does. They change it and see what the computer does. They repeat the process again and again until they figure out how the box works. The box might be a computer or it might be a market or it might be a customer or it might be your boss. It's a puzzle, one that can be solved in only one way - by poking. — Seth Godin

The objective.. is to achieve a comfort level between the cook/artist/performer and the customer/viewer/diner. And if we can achieve that, and the customers are happy and the cooks are happy, then we have a great experience. — Mario Batali

If you're not trying to do something better, then you're not focused on the customer and you'll miss the possibility of making your business great. — Jonathan Ive

It's much harder to provide a great customer service than I would have ever realised. It's much more art than science in some of these other areas and not just about the facts but about how you are conveying them. — David Yu

Great customer service is not just one part of your business, it should be in every part of your business! — Tom Kenemore

The jogger sighed. He pulled out his phone and my eyes got big, because it glowed with a bluish light. When he extended the antenna, two creatures began writhing around it-green snakes, no bigger than earthworms.
The jogger didn't seem to notice. He checked his LCD display and cursed. "I've got to take this. Just a sec ... " Then into the phone: "Hello?" He listened. The mini-snakes writhed up and down the antenna right next to his ear.
Yeah," the jogger said. "Listen-I know, but ... I don't care if he is chained to a rock with vultures pecking at his liver, if he doesn't have a tracking number, we can't locate his package ... A gift to humankind, great ... You know how many of those we deliver-Oh, never mind. Listen, just refer him to Eris in customer service. I gotta go. — Rick Riordan

Getting service right is more than just a nice to do; it's a must do. American consumers are willing to spend more with companies that provide outstanding service - ultimately, great service can drive sales and customer loyalty. — Jim Bush

Our belief is that if you get the culture right, most of the other stuff, like great customer service, or building a great long-term brand or empowering passionate employees and customers, will happen on its own. — Tony Hsieh

Customers are a great way to finance a business for many reasons. First, customer financing is typically non dilutive. They want something from you other than equity in your business. Customers also help you fit your product to the market. And customers will help debug and improve the quality of the product. — Fred Wilson

It was easy for me in my bathrobe to provide really great customer service. As an introvert, it's really much easier to do than when standing in a retail store. — Sophia Amoruso

Eighty percent of all cultures are the same, it is the 20% that make a culture unique and slam dunks the brand promise to the customer. — Curt Coffman

Big Government is erecting a panopticon state - one that sees everything, and regulates everything. It's great "customer service," except that you can never get out of the store. — Mark Steyn

I think like a Silicon Valley entrepreneur. Failure is a great teacher. At the same time, you must remember, success will never last ... Whether it's tech or fashion, it must be for the customer. — Tadashi Yanai

Every contact we have with a customer influences whether or not they'll come back. We have to be great every time or we'll lose them. — Kevin Stirtz

CRM Keeping track of conversations, agreements, deals and tasks can be done in a Customer Relationship Manager such as HighriseHQ. The free plan of this app, again by 37 signals, allows you to track up to 250 clients and build a file on your interactions with them over time. This is a great tool to use when calling a range of prospects and keen to record the interested parties. Alternatives are Salesforce, FatFreeCRM, Microsoft Dynamics, Zoho CRM and many more. Even an Excel spreadsheet can get you started, but a nice interface and interconnectivity between deals, projects and contacts is extremely useful. — Luke Spear

Well, getting all the education and the practical experience. And then having the patience to do it day in and day out. Day in and day out. It's not easy, let me tell you that. It's like the restaurateur serving great food every meal. It's not easy. But that's how you make a great restaurant. That's how you make a great car dealership. Service every day. You can't miss the ball. You've gotta hit the ball out of the park every day. With service. And the same with technology. In our lifetime, we've seen many companies go in the tank because they weren't able to innovate. Or actually, they didn't figure out a product or service that really served the customer well. They lost their customers. Never lose a customer. Figure that one out. — Anthony Robbins

Providing great customer service is the most natural activity in the world. It's fun to help others because it feels good. — Kevin Stirtz

You can get an awful lot of effects into the customer's mind for a great deal less time and money in radio than you can in television. — Harry Shearer

I worked at Sears in the Woodfield Mall as a gift wrapper. I'm actually a great gift wrapper, and the customers were so nice to me. I was only 16, and eventually Sears put me in customer service because I was so friendly. — Sherri Shepherd

What you can do is ask: 'What is the value to the customer? What are they willing to pay for?' Then, deliver great products and services. — Greg Brenneman

We were the first multibrand platform for the customization of designer clothing. And it's great to be a first mover if you manage to pull it off. You can have a great competitive advantage. But if you're quite early, you're learning a lot: both learning as a company, and the customer is still learning. — Aslaug Magnusdottir

The other thing that I love too is the enthusiasm of the QVC customer. She loves fashion, she loves looking great, and she loves discovering something new. — Brad Goreski

Most customer service people are great. It's that one customer service person from hell that drives me crazy! — Jon Jones

If it is your assignment to write copy for a product or service that you really don't have a feel for, then you have a great deal of studying to do to make sure you understand who your customer is and what motivates him or her. — Joseph Sugarman

Great companies know that customer relationships in these times call for more than just having a great product (or service) backed by a great sales team. Customers have to be wooed until they fall so deeply in love with your offering that they will ward off advances from potential suitors. No matter how well you perform as a business, there are little things that can cause the relationship with your customers to suffer. The companies, products and/or services that we love are those that "touch" us in the right places at the right times. After all, that is what "romancing" the customer is all about - feeing your way to the customer's heart. — J. N. HALM

Great CEOs build exceptional strategies for gathering the required information continuously. They embed their quest for intelligence into all of their daily actions from staff meetings to customer meetings to one-on-ones. Winning strategies are built on comprehensive knowledge gathered in every interaction the CEO has with an employee, a customer, a partner, or an investor. — Ben Horowitz

Companies are bought for their revenue, customer base, technology, or people. A few great companies offer all of these, but any valuable business offers one. — Margaret Heffernan

The salesman thanks the customer for patronizing his shop and asks him to come again. But the socialists say: Be grateful to Hitler, render thanks to Stalin; be nice and submissive, then the great man will be kind to you later too. — Ludwig Von Mises

Business is war and your past clients and customer's great online reviews are your elite soldiers in battle. — Tom Kenemore

A great idea that excites your organization but not your customer creates no value. A great idea that you cannot implement is a theoretical dream. And a great idea that you implement, but which the competition implements better, is at best a disadvantaged effort and at worst a waste of both time and resources. — Ron Adner

There are many advantages to a customer-centric approach, but here's the big one: customers are always beautifully, wonderfully dissatisfied, even when they report being happy and business is great. Even when they don't yet know it, customers want something better, and your desire to delight customers will drive you to invent on their behalf.
Jeff Bezos
From 7 insightful quotes to shareholders via letter. 2017 — Malini Chaudhri

In the marketplace, small businesses are the face and voice of humanity, which provides them with a great advantage in the Age of the Customer. — Jim Blasingame

We give great value for our franchisees: They can build a store for well under $200,000. And we have extremely simple operating systems. The preparation is mostly done in front of the customer. That simplicity is really what attracts our Subway franchise. You see it, and you can do it. — Fred DeLuca