Quotes & Sayings About Focus In Business

Profitably selling to the bottom of the pyramid is difficult, but it can be done. It requires companies to focus on business fundamentals and start their ventures with a rigorous understanding of two key challenges in low-income markets: changing consumers' behavior and changing the way products are made and delivered. — Anonymous

When you focus on lack and scarcity and what you don't have, you fuss about it with your family, you discuss it with your friends, you tell your children that you don't have enough - "We don't have enough for that, we can't afford that" - then you'll never be able to afford it, because you begin to attract more of what you don't have. If you want abundance, if you want prosperity, then focus on abundance. Focus on prosperity. (Lisa Nichols)
Many people in Western culture are striving for success. They want the great home, they want their business to work, they want all these outer things. But what we found in our research is that having these outer things does not necessarily guarantee what we really want, which is happiness. So we go for these outer things thinking they're going to bring us happiness , but it's backward. You need to go for the inner joy, the inner peace, the inner vision first, and then all of the outer things appear. (Marci Shimoff)
— Rhonda Byrne

Reduce risk, lower your required capital, and focus on what you're really good at - and hire others for what you are not.) This is something you should think about in any business: don't try to do everything. You aren't the best at everything. Find out where you have an advantage and stick to that. — Marc Ecko

We have been spending beyond our means, we are going to focus on the projects that we committed to in the election but importantly if there is additional projects or new things that come up they have to have a business case, they have to work and they can't impose financial stress on families and private individuals and businesses. — Campbell Newman

Some guys lose their focus. They get caught up in the business deals or the endorsements, and they lose their focus. For me, it's always about football. I've never lost sight of what's making all these other things happen. — Peyton Manning

The best way to avoid being confused about Bruce Jenner is get your head out of his bedroom and closet, and then think about all of the things you've been hiding and been miserable about. So what he made his announcement via media. Books, music, movies, business launches are announced in the same manner. Just focus on the feeling of finally disclosing something that enables you to be free and to live as authentically as possible. And then imagine what it's like to own your truth, tell it your way, thus taking away anyone else's ability to spin it their way or use it against you. If you can do any of the above, you will no longer be confused. — Robin Caldwell

Democrats think the country works better with a strong middle class, real opportunities for poor people to work their way into it and a relentless focus on the future, with business and government working together to promote growth and broadly shared prosperity. We think 'we're all in this together' is a better philosophy than 'you're on your own.' — William J. Clinton

On January 27, 2001, the focus of my career and the process of changing the desires of my heart all began. It was no longer about me but rather how I could impact others for the Kingdom. I officially was in the people business. That philosophy, combined with a warrior mentality, I believe, has endeared me to being labeled a positive clubhouse influence. — Tony Clark

For your business to stand out and succeed, you have to put a primary focus on the social media space, go in big (halfway will not do), and do it better than most, right from the start. — Brian E. Boyd Sr.

You cannot pursue all your goals simultaneously or satisfy all your desires at once. And it's an emotional drain to think you can. Instead, you must focus on long-term fulfillment rather than short-term success and, at various points in your life, think carefully about your priorities. — Eric C. Sinoway

Objections #4 and #5 ("I can wait" / "it's too difficult") are best addressed via Education-Based Selling. Often, your prospects haven't fully realized they have a problem, particularly in the case of Absence Blindness (discussed later). If the business doesn't realize it's losing $10 million in the first place, it's difficult to convince them that you can help. The best way to get around this is to focus your early sales efforts on making your customers smarter by teaching them what you know about their business, then helping them Visualize what their involvement would look like if they decide to proceed. — Josh Kaufman

At BanyanBrain you can get services related to iPhone app development and game development in India. Our focus is to make perfect and very innovative apps and games because we believe in quality and we will help to grow your business. — Ashutosh

In business, there's a constant focus on developing strategies, reviewing executive performance against those strategies each year, engaging with opposing or different points of view, and having intellectual dialogue. — Jeff Raikes

It's between $1 million and $10 million that the team needs to focus on cash. Growth sucks cash, and since this is the first time the company will make a tenfold jump in size, the demands for cash will soar. In addition, at this stage of organizational development, the company is still trying to figure out its unique position in the marketplace, and these experiments (or mistakes) can be costly. This is when the cash model of the business needs to be worked out (e.g., "How is the business model going to generate sufficient cash for the company to keep growing?"). — Verne Harnish

Life is not enjoyed by being busy over everything in general, but being passionate about one thing in particular. Always focus on that one thing; dream it and live it! — Israelmore Ayivor

In sports and in business, the greatest leaders are those who make the best decisions in the most crucial of situations. They are the ones who focus their energy on turning tough decisions into winning decisions. — Don Yaeger

Businesses are, in reality, quasi-religious sects. When you go to work in one you embrace a new faith. And if they are really big businesses, you progress from faith to a kind of mystique. Belief in the product, preaching the product, in the end the product becomes the focus of a transcendental experience. Through "the product" one communes with the vast forces of life, nature, and history that are expressed in business. Why not face it? Advertising treats all products with the reverence and the seriousness due to sacraments. — Thomas Merton

Our focus is our customers' success. At the end of the day, if your customers are successful, they will also be satisfied. But satisfaction is not success. In today's business environment, and certainly in tomorrow's, mistaking one for the other can be fatal. — Rob Bernshteyn

The probability of finding a particular book increases in relation to the clarity of the store's focus, the diligence and shrewdness of the bookseller, and the size of the business. — Gabriel Zaid

I strongly believe in the fact
that there's still plenty of money and plenty of private equity capital
available around the globe. What are in short supply are great entrepreneurs
and great teams. A trading opportunity or a company's biggest
challenge is and has always been the team behind it. There's enormous
change under way in every facet of the world. Some is technology
driven, some is market driven. All that change creates unprecedented
opportunity, but to take full advantage of such opportunities I mostly
focus on the team. The right teams and right people behind those
opportunities always win. There is no secret sauce. Trading and investing
has, in my experience, boiled down to building relationships and
exchanging value. It consists of striking the right balance between
backing and interacting with the right teams with the right business
model at the right time and with the right amount of money. — Ziad K. Abdelnour

It also reflects a tendency in our society to focus on negatives. Doctors, for instance, study illness, not health. Business leaders analyse failure, not success. Economists study cost, not value. Philosophers mostly debate original sin, not original blessing. — Robert Holden

A history of the working class in the United States should, first of all, give a sense of what is meant by "the working class in the United States." It means most of us who live in the United States of America-which, unfortunately, has not been the focus of a majority of history books that claim to tell the story of this country. This doesn't make sense because without the working class there would be no United States. (From a certain point of view, this history book deficiency does make sense, given the biases built into our business-dominated culture.) — Paul Le Blanc

The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe. When we are selective about doing business only with those who believe in our WHY, trust emerges. — Simon Sinek

The real question is: how will YOU checkmate the market and win in your business? Focus on the endgame and work backwards from there. — Danny Flood

My goal in the beginning was to buy my mother a house. Now I realize, okay, if I really focus and become a key player in business, then I can build an empire. — Nicki Minaj

When you run a business, your business is totally different from others. This means your lifestyle, your routine and what you make out of your business is totally different. You lead a different life compared to those in your neighborhood and the people you knew around your business circle. — Dee Dee Artner

Think of how many fast food chains exist in the United States alone. Each one of those restaurants needs a large supply of beef, chicken, pork, corn, potatoes, lettuce, tomatoes, cheese, milk, and other food products. To keep up with the demand, they need large corporations to supply them with enough food. When producers focus on benefiting business and industry, they lose their focus on benefiting our health. — Joseph P. Kauffman

Focus is not a 'business only' thing. Each person has only twenty-four hours per day, and how we spend those hours shows what's important in our lives. The question we must ask ourselves is ... Are we focusing on what really matters? — Mac Anderson

Chess is a game that benefits people of all ages, especially kids, in any area of life, business, problem solving, and social skills. Chess has the unique ability to combine focus, concentration, imagination, coordination, teamwork, and leadership all at the same time. — Dustin Diamond

All of your precious resources - time, energy, talent, passion, and money - should only go to the areas of your life or your business that are best, are fixable, and are indespensable. Otherwise, average sets in and [your life] does not become what it was designed to be. — Henry Cloud

Our government is pleased to welcome MANA to Ontario, and were thrilled to announce renewed steel production and workers back on the job in Hamilton. Global leaders such as MANA choose to invest in Ontario because of our competitive business environment, skilled workforce and focus on innovation. — Sandra Pupatello

The real magic in National Geographic isn't how much money they have left at the end of the year. It's the fact that through their overall focus they are reaching hundreds of millions of people and educating people about the world. It just happens to be done in a business-oriented kind of way that is more sustainable. — Steve Case

Why indeed are the policies of the virtual world so very different from business as usual in the real world? Even as we accept the answer - because virtual-world designers focus on human happiness while real-world policy designers focus on other things - that answer boggles the mind. Why in heaven's name has public policy ever focused on anything other than happiness? When did we decide that human well-being was not the most important thing? — Edward Castronova

I don't know much about the music business, but for just general advice for someone trying to create things, as simple as this sounds, I think the best thing you can do is constantly try to improve upon your work. Always focus on that first and foremost, and leave everything else (marketing, image) completely secondary. Obviously, easier said than done when you're trying to make a living, but if you can move along those lines and earnestly try to make things that you really enjoy it can only benefit you in the long run. — Joe Rogan

The potential of controlling and living a successful life according to your terms depends on how you think. Your perception is your world. You can create the life you want and in fact, you can even shape the way you want it. — Dee Dee Artner

Because the bulk of a platform's value is created by its community of users, the platform business must shift its focus from internal activities to external activities. In the process the firm inverts-it turns inside out, with functions from marketing to information technology to operations to strategy all increasingly centering on people, resources, and functions that exist outside the business, complementing or replacing those that exists inside a traditional business. — Geoffrey G. Parker

To thrive, all businesses must focus on the art of self-disruption. Rather than wait for the competition to steal your business, every founder and employee needs to be willing to cannibalize their existing revenue streams in order to create new ones. All disruption starts with introspection. — Jay Samit

If you focus on what you want and you persevere, chances are you succeed. You know, that's what I found. It might not be in acting - it might be in business, financing, it might be in the arts, it might be in anything. But it's all about focusing and being inspired. — Cory Monteith

As the celebrated investor Warren Buffett once said, "Price is what you pay. Value is what you get." We would add one more line: "If you do your homework." In business deals, most buyers and sellers have a singular focus on price - and price is hard to avoid. Negotiations ideally produce numbers that both sides can be happy with. But getting to the right price in any deal involves understanding what business assets are truly worth and then structuring a deal around financing and tax realities, which can be quite surprising to those who fail to plan. — Lisa Holton

Keep your head down, avoid all the distractions of being a writer today-all the shifts in the business, all the drama, all the debating about where publishing is going-and write the best story that you can. It sounds a bit glib, but I think this is advice a lot of people are having trouble following right now. It is so hard to focus. But that is the single key to success. — Jeff Abbott

If Nintendo had been an American company playing by the rules such companies follow, it would have given up long before there was any indication of success - that is, after Arakawa's original market surveys, when the AVS failed, or when there was resistance at the first trade shows. Many American companies are so wedded to market research that the devastating results of focus groups have signaled death knells. Had Nintendo been American, the company would probably have retreated when retailers in New York declined to place orders, or when it took more than a year for big sales numbers to appear. But commitment to an idea and pure tenacity are inherent in Japanese business philosophy - and certainly to Japanese business successes. — David Sheff

Lions don't have to roar. There is power in silence, confidence, and persistence. Those who work don't talk, and those who talk don't work. Handle your business. Measure your efforts by results. Focus your time, energy, and activity on mastering and executing a plan. — Les Brown

Environmentally, business in America in 1970 was very similar to business in China today. Even if a CEO wanted to be a responsible corporate citizen, he (and they were all "he's" then) simply couldn't invest a billion dollars in pollution controls to produce a product that was indistinguishable from those of his competitors. His products would be priced out of the market. Passing laws that created a clean, level playing field for whole industries had to be a core focus of the 1970s. — Denis Hayes

Try to focus on customers flow and business potential the business you are investing in might or might not have, because that is basically the only way you will be certain that you have made a smart decision. — Mike Jellick

It's hard to describe the feeling that comes with starting your own business. It really is so much work in the beginning that you lose yourself in it. You lose your sense of time, and you can't believe how quickly the days go by because there's no time to focus on much of anything else. But then you open the doors, and it's like you've given birth to this new thing that didn't exist before. Then when it starts to flourish, well, that's just icing on the cake. To get to see it live and breathe and to know that this thing you created out of thin air can put a smile on other people's faces is such a blessing. — Joanna Gaines

One of the greatest skills - and gifts - is to focus on a person. Make them feel as though they're the only person in the world. — Rhonda Rhyne

Maybe the trick was not to panic. In life, as in the bewildering business of writing stories and flinging them out into the world, you had to focus on the page in front of you. — Scott Westerfeld

Customer service shouldn't just be A department, it should be the entire company. — Tony Hsieh

Focus on a few key objectives ... I only have three things to do. I have to choose the right people, allocate the right number of dollars, and transmit ideas from one division to another with the speed of light. So I'm really in the business of being the gatekeeper and the transmitter of ideas. — Jack Welch

Once a year Jobs took his most valuable employees on a retreat, which he called " The Top 100." They were picked based on a simple guideline: the people you would bring if you could take only a hundred people with you on a lifeboat to your next company. At the end of each retreat, Jobs would stand in front of the whiteboard( he loved whiteboards because they gave him complete control of a situation and they engendered focus) and ask, " What are ten things we should be doing next?" People would fight to their suggestions on the list. Jobs would write them down, and then cross off the ones he decreed dumb. After much jockeying, the group would come up with a list of ten.Then Jobs would slash the bottom seven and announce, " We can only do three. — Walter Isaacson

I think where Playground is heading is deeper into that marriage between stage, film and television, with the increasing number of people in the film business working in television, obviously something that we were very influential in starting and doing at HBO. And I think that that's the focus of where I see the company moving forward, continuing to explore that intersection of all that talent. — Colin Callender

The fact of the matter is: when you're doing a project, you try to make it better every moment. And a lot of people get frustrated. But I surrounded myself with a good team of people and I'm really proud of the work we've all done. All I can say is - I've learned this in my business - don't let the process frustrate you; focus on the end. Because the end is pretty wonderful. Just fight it out. — Jon Taffer

It is our job as always to focus on what we can control in the business. — Mickey Drexler

The reason why bookstores are going out of business in the States is that people just can't focus on longer narratives now - even narrative film is in crisis in many ways, unless it's an adventure film. — Barbara Kruger

I work a lot of hours, and in this business you really try to keep as busy as you possibly can. Sometimes when you really focus on kids in your free time you lose the husband and wife relationship to some degree. It's been a real focus for us to make sure we stay focused on us two. — Cameron Mathison

Many [business] people focus on what is static, black and white. Yet great algorithms can be rewritten. A business process can be defined better. A business model can be copied. But the speed of execution is dynamic within you and can never be copied. When you have an idea, figure out the pieces you need quickly, go to market, believe in it, and continue to iterate. — Gurbaksh Chahal

In 2001, my co-workers at PayPal and I would often get lunch on Castro Street in Mountain View. We had our pick of restaurants, starting with obvious categories like Indian, sushi, and burgers. There were more options once we settled on a type: North Indian or South Indian, cheaper or fancier, and so on. In contrast to the competitive local restaurant market, PayPal was at that time the only email-based payments company in the world. We employed fewer people than the restaurants on Castro Street did, but our business was much more valuable than all of those restaurants combined. Starting a new South Indian restaurant is a really hard way to make money. If you lose sight of competitive reality and focus on trivial differentiating factors - maybe you think your naan is superior because of your great-grandmother's recipe - your business is unlikely to survive. — Peter Thiel

Preparing for a Business-Related Social Function

1. Activate your PMA.
2. Take a few minutes alone before the event - in the car, outside the room.
3. Utilize relaxation techniques.
4. Think about your goals for the event.
5. Visualize your success.
6. Think of a series of self-praise phrases that will give you energy and self-confidence. For example: "I am feeling confident and competent, and I will express this to all of those I meet."
7. Boost your personal energy level up.
8. Walk with confidence into the event.
9. Focus on something other than yourself. Find out about other people and look into their concerns and interests. If you find your attention becoming too self-absorbed, see what you can notice about the appearance of others at the event.
10. Continue to initiate and follow up on conversations throughout . . . — Jonathan Berent

My success, part of it certainly, is that I have focused in on a few things. — Bill Gates

Entrepreneurship is seen as if you're in Silicon Valley or New York City and starting an app business or a social-media business, which is cool. But what we really have to focus on is people who make things, and how can we fund them, and how can we encourage people to stay in their community and make a difference in their community. — Hamdi Ulukaya

Here is the prime condition of success: Concentrate your energy, thought and capital exclusively upon the business in which you are engaged. Having begun on one line, resolve to fight it out on that line, to lead in it, adopt every improvement, have the best machinery, and know the most about it. — Andrew Carnegie

Miss McClure ... " he had been talking while her mind drifted off.
She brought her gaze back to his face, trying to focus on the flinty stare and thin line of his lips. "Sorry, I was distracted. And can't you call me Bryn?"
"I'll try, but generally I prefer a more formal approach in business dealings. It keeps the relationship clear."
"Like, you in charge, the other person in submission?" The words popped out before she edited herself. Her eyes grew large as she watched his face go through a change of expression. A slight smile hovered at the corner of his mouth.
"Yes, something like that. Might I get a refill?" He held up his empty glass. — Lizzie Ashworth

The best way for business to move out of the Hall of Shame is to demonstrate a commitment to social causes. This also makes business sense. A focus on solving social problems has motivational benefits in lean economic times. — Rosabeth Moss Kanter

One of the things I have learned over 26 years in the business is that the most productive place to focus new business efforts on is current clients. Think about it you have the relationship, you have inside knowledge of the company, the people and often, the brand, so it's a much less diverting exercise. Simply put, the odds of getting a higher share with current clients is much better than getting in the front door with new ones. — Rochelle B Lazarus

When we started NFL Films, there were no focus groups, there were no demographic studies, there were no surveys. Every decision that we made, we made with our hearts, not with our heads. And, in the very beginning, we really didn't even have a business plan. — Steve Sabol

The key to competing and surviving against Wal-Mart is to focus your business into a niche or pocket where you can leverage your strengths in the local marketplace. — Michael Bergdahl

A successful economic development strategy must focus on improving the skills of the area's workforce, reducing the cost of doing business and making available the resources business needs to compete and thrive in today's global economy. — Rod Blagojevich

A business leader has to keep their organization focused on the mission. That sounds easy, but it can be tremendously challenging in today's competitive and ever-changing business environment. A leader also has to motivate potential partners to join. — Meg Whitman

had occurred to very few in the hopeful-starlet community that regular features and low body weight might not after all be counted on to buy you a thing that mattered. The shock of the Cielo Drive murders was bad enough out in civilian life, but the impact on Shasta and her friends was paralyzing. You could be the sweetest girl in the business, smart with your money, careful about dope, aware of how far to trust people in this town, which was not at all, you could be nice to everybody - focus pullers, grips, — Thomas Pynchon

What causes recessions? Many economists talk about the need for a consumer economy, but we can't have a consumer economy if people can't afford to consume, and the only way they can afford to consume over the long run is if they create new wealth to either consume at that time or to defer as investments for later consumption. Simply put, the best way to have a functioning economy is to focus on having a wealth-producing economy. But when wealth can't be created in spite of the need for such, the production of wealth has been artificially limited, and this artificial limitation is the root cause of business recessions. — Martin Adams

Even if the chef has a good business head, his focus should be behind kitchen doors. A business partner should take care of everything in front of the kitchen doors. — Bobby Flay

Technically my boss, Laynie's most notable trait was her ability to focus intently on a project until it was completed. In other words, she was a little obsessive. It was actually a great characteristic when it came to work. She always thought of everything, never missing a detail. Her brain worked on overdrive, and while she liked to talk incessantly about business, her passion and creative ideas made sure the subject never grew old. — Laurelin Paige

The biggest lesson I learned in the bar business is to focus on revenues. Dollars, not dimes. — Jon Taffer

Those who do not study their businesses do not stay in business. — Orrin Woodward

Don't get caught up in how many hours you work. Judge success based on having goals and measuring your results. Hard work, and lots of it, is certainly needed, but focus on what you get done. — Mark Cuban

You see, programmers tend to be arrogant, self-absorbed introverts. We didn't get into this business because we like people. Most of us got into programming because we prefer to deeply focus on sterile minutia, juggle lots of concepts simultaneously, and in general prove to ourselves that we have brains the size of a planet, all while not having to interact with the messy complexities of other people. — Robert C. Martin

It is a tricky business to know when you should set goals and objectives in order to achieve a focus, and when you would be better off dealing with the acceptance and management of your current reality so you can later step into new directions and responsibilities with greater stability and clarity. Only you will know the answer to that, and only in the moment. — David Allen

You've got to block out all distractions when you train. Your focus has to be 100% into the rep. You've got to get into a zone. You know you're in the zone when guys in the gym look you in the eye and then quickly turn away 'cause they see the fire. You've got to be all business. — Mike Matarazzo

I've always been business-minded. I worked in corporate America before becoming an actress and knew that acting wasn't the end but a means to an end. It gave me the platform and the exposure I needed to do my philanthropic work. It also gave me the financial security to focus on my other businesses, start new businesses, and even help other people start businesses. — Eva Longoria

I'm someone who loves to enjoy life and tries to focus on real things and real friendships. That's why I live very simply. I'm a jeans and T-shirt kind of girl. I don't spend much time fixing myself up or trying to look cool. I live like a normal person and even though I'm in a very high-profile business, I really don't let it affect the way I live. — Cameron Diaz

Business is all about focus. But with focus comes myopia and to conquer that, I come in to shake things up. To be invited as a keynote speaker is to have a license to interfere and interrupt. — Magnus

In order to sustain the integrity of the organization, a business must dedicate time and resources to education, leadership development, and personnel development. Don't focus on the product. Focus on the team. — Robert Kiyosaki

As you advance in life, different passions can take the front seat, so for me, business is where my primary focus is right now. — Marie Forleo

I've never been in a business where safety performance was excellent and the business performance was not, so they go hand in hand, and for me, safety performance is an indication of discipline, of focus and of how joined up an organisation is. — Cynthia Carroll

Occasionally I'll be a producer for hire on a larger budget movie, but with Blumhouse Pictures, we mainly focus on micro-budget, under-$5-million-dollar movies. That's what we're in business to do, and that's what we're in business to make. — Jason Blum

I think it's important to make sure you learn and understand the business that you are in, but it's also important to not let that get in the way of your main focus. — Tristan Prettyman

In business, I believe that if you focus only on the journey, you'll miss the whole point of the enterprise. There has to be a goal, an end game of some kind; otherwise, you're just spinning your wheels. Yes, the journey is important, but the destination is important, too. — Ivanka Trump

Remember to delight yourself first, then others can be truly delighted.
This was my mantra when I published my first book in 1990, and still holds true. When we focus on the song of our soul and heart, then others will be touched similarly. Sometimes people wonder or worry whether people will like or approve of their creative expression. It's none of your business. It's your business to stay present and focused for the work of your deepest dreams. It might look crooked or strange, or be very odd-but if it delights you, then it is yours, and will find it's way into other hearts. — SARK

I'm aware of my audience in a way, and I do try to engage with them while I'm trying to go about my business of thinking. I believe they help me by providing a focus. — David Antin

It always amuses me how much time people have to sit there and focus their energy on slagging you off. If they spent a fraction of that time on passion on working on their own business... they might actually get somewhere in life! — Lisa Newton

Because I didn't have much money, I bought a small shop that fit my budget. The previous six owners had closed their business in three years. The store had no people traffic and, because of that, I was able to focus on figuring out how to provide a better service to each and every one of the customers that did come through. — Do Won Chang

What wasn't made clear, and what Bill didn't even come close to revealing, was how his deep understanding of the computing needs of businesses would transform the computer business itself over the next several years, further sidelining anyone who, like Steve, chose to focus on the aesthetics and thrills of personal computers. Even though nobody recognized it at the time, Bill was about to take the personal right out of personal computing. Ironically, in so doing, he would leave an opening for Steve to fill - eventually. — Brent Schlender

I think a much better use of time and resources is to really focus on your existing users or customers and figure out what changes can you make in the Web site, the service, the product, whatever, to get them to come back more often to generate that repeat business and once you kind of figure out that formula, then when you get new customers the whole thing just kind of grows exponentially. — Tony Hsieh

It is important to focus on present work. It is more important to align your present work with future outlook and desires. — Abhishek Ratna

Decision-making compresses trial-and-error learning experiences into an instantaneous mental evaluation about what the consequence of a particular action will be for a given situation. It requires the on-line integration of information from diverse sources: perceptual information about the stimulus and situation, relevant facts and experiences stored in memory, feedback from emotional systems and the physiological consequences of emotional arousal, expectations about the consequences of different courses of action, and the like. This sort of integrative processing, as we've seen is the business of working memory circuits in the prefrontal cortex. In chapters 7 and 8 , we discussed the role of the prefrontal cortex in working memory and considered the contribution of the lateral and medial prefrontal cortex. Here, we will focus on two of the subareas of the medial prefrontal cortex in light of their relation to the motive circuits outlined above. — Joseph E. Ledoux

Jobs's intensity was also evident in his ability to focus. He would set priorities, aim his laser attention on them, and filter out distractions. If something engaged him- the user interface for the original Macintosh, the design of the iPod and iPhone, getting music companies into the iTunes Store-he was relentless. But if he did not want to deal with something - a legal annoyance, a business issue, his cancer diagnosis, a family tug- he would resolutely ignore it. That focus allowed him to say no. He got Apple back on track by cutting all except a few core products. He made devices simpler by eliminating buttons, software simpler by eliminating features, and interfaces simpler by eliminating options.
He attributed his ability to focus and his love of simplicity to his Zen training. It honed his appreciation for intuition, showed him how to filter out anything that was distracting or unnecessary, and nurtured in him an aesthetic based on minimalism. — Walter Isaacson

Do you want a successful career or a close relationship with your family? Both! Do you want a focus on business or have fun and play? Both! Do you want money or meaning in your life? Both! Do you want to earn a fortune or do the work you love? Both! Poor people always choose one, rich people choose both. — T. Harv Eker

The chronological sorting of memories is an interesting business. Prior to this first weekend in the country, my recollections of that fall are distant and blurry: from here on out, they come into a sharp, delightful focus. It is here that the stilted mannequins of my initial acquaintance begin to yawn and stretch and come to life. It was months before the gloss and mystery of newness, which kept me from seeing them with much objectivity, would wear entirely off - though their reality was far more interesting than any idealized version could possibly be - but it is here, in my memory, that they cease being totally foreign and being to appear, for the first time, in shapes very like their bright old selves.
I too appear as something of a stranger in these early memories. — Donna Tartt

Before you sweat the logistics of focus: first, care. Care intensely ... Obsessing over the slipperiness of focus, bemoaning the volume of those devil "distractions," and constantly reassessing which shiny new "system" might make your life suddenly seem more sensible - these are all terrifically useful warning flares that you may be suffering from a deeper, more fundamental problem ... Know in your heart that what you're making or doing matters ... First, care. Then, as you'll happily and unavoidably discover, all that "focus" business has a peculiar way of taking care of itself. — Merlin Mann

RULE #1
Market your business to the customer YOU WANT.
Most beauty businesses try to be everything to everyone. It's exhausting and expensive promoting yourself to everyone. Most people simply give up.
Focus on the customers you really want. What is your passion, what do you excel in? Who is your ideal customer? What would you ideally like to do every day in your business?
Focus on what you want to do and the clients you want, and market directly to them and only them. — Jana Elston