Film Marketing Quotes & Sayings

Hollywood is the perfect conduit for the urgent message about climate change. We raise awareness all the time. We routinely take a film that nobody knows about and get 80 percent of the public to know about it in just 30 days. That's called marketing. We need to harvest Hollywood for climate change awareness. — Marshall Herskovitz

No one ever died from smoking marijuana, but millions of people have died by believing politicians. — Harry Browne

I've never been to Comic-Con, but I'm certainly aware from this side of the Atlantic that it's a very important part of film marketing now, even when the films are not directly linked to a comic. — Alex Garland

Why do you still want to find her? The whispers taunt me. Why? Why?
It's a question they ask over and over again. And my answer is always the same. Because I decide when she can leave. Not her. — Marie Lu

You spend so much to buy these media net stories or full page ads to build perception ... you can rather save this money and put it in the making or marketing of the film. — Kangana Ranaut

Music is where I have the most creative freedom, but I love producing. To me, that's kind of where all the action is. You get a chance to have your hands in every aspect of a film. From picking a director, sometimes picking a writer, to the actors, the wardrobe, set design, editing, music, and marketing. — Ice Cube

Making movies has not only been an incredibly collaborative process but there's three big parts: pre-production, shooting itself and then post-production, which leads into marketing. And if you're passionate about the movie and you believe in it, and it would make sense that you are having done it, then you want to get out and promote it. It makes it a lot easier when the film is good and people are enjoying it. — Dwayne Johnson

On another level this film talks about that. We had tremendous freedom while making this film. We never thought about marketing. It wasn't a film made to sell merchandise or products or to reach millions of people around the world. It was a film made to say what I really felt. — Alex Abreu

Well, that's the great thing about indie film, in general. If it's not subject to the constraints of too much pressure from the studio or marketing, and all of that, you get to actually present fuller characters and you get to have the dark side of the characters. That's usually what gets cut out. — Ty Burrell

Marketing has supplanted story as the primary force behind the worthiness of making a film, and that's a very sad thing. It's film only as a function of consumerism rather than as an important component of our culture, and that's everywhere around the world. — Alexander Payne

There are going to be moments today you don't like me. You'll get over it. — Iyanla Vanzant

I'm thrilled with the work Tim Palen and his marketing team have done on the film. It's appropriately disturbing and thought-provoking how the campaign promotes 'Catching Fire' while simultaneously promoting the Capitol's punitive forms of entertainment. — Suzanne Collins

Adolescence is a marketing tool. — Cameron Crowe

When every minute of your day is planned & you are packed for days,
you shall soon realize that the pain of past fades, vision of life gets
clearer and all that seemed to poison your life Ceases to exist. — Sujit Lalwani

When I'm marketing a film, whether its mine or someone else's, I work with a great deal of strategy and elbow grease until the job is done. — Ava DuVernay

When anyone hurts us, my wife and I sit in our Japanese sand garden and drink iced tea. There are five stone in the garden - for sky, wind, fire, water, and earth. We sit and think of five of the nicest things we can about the person who hurt us. If he hurts us a second time, we do the same thing. The third time, we light a candle, and he is, for us, dead. — Red Skelton

The fact is that Hollywood, from as early as the sixties to the present time, has ghettoized cinema into the big industry, a marketing industry. In doing this, the audiences have lost touch with the aspects of film which were to be informative and educational and even spiritual. — Brian Cox

Marketing for a film is tricky because you release stuff without context. — Colin Trevorrow

Gay is a subculture, a slur, a set of gestures, a slang, a look, a posture, a parade, a rainbow flag, a film genre, a taste in music, a hairstyle, a marketing demographic, a bumper sticker, a political agenda and philosophical viewpoint. Gay is a pre-packaged, superficial persona-a lifestyle. It's a sexual identity that has almost nothing to do with sexuality. — Jack Donovan

The good thing about the studio is that, when the movie comes out, they will put their marketing and their money behind it, which isn't necessarily true with indie movies, just by the nature of it being an independent film. — Jamie Linden

The marketing department is really an important part of getting an animated film to work. If the people running it are used to selling live action films and the hard rock music and the sex and all those things ... Anything outside that, they just don't know what to do with it. — Don Bluth

You know that certain things that you use in the film are going to be shown to audiences five hundred times before they ever sit down to watch the movie. So you have to kind of modulate what can I do to give marketing enough material but that I can still withhold certain things so that it's fresh and surprising for the audience coming to see the movie. — Christopher McQuarrie

It's certainly difficult to balance marketing a film and putting it out there to everybody with wanting to keep it fresh for the audience. — Christopher Nolan

I didn't have anything to do with selecting IFC. I don't have anything to do with distribution, or business, or marketing, but think it's a good choice by Graham, and perfect for London Boulevard. It gets the picture straight into a dialog with the public, and it doesn't set the sights too high. They're very hip at IFC, and they get the film. The cineplex hasn't done film any favors as an art form. — William Monahan

I tell you it's no joke to paint a portrait. I wonder that I am not more timid when I begin. I feel almost certain that I can do it. It seems very simple. I don't think of the time that is sure to come when I almost despair, when the whole thing seems hopeless. — William Morris Hunt

When you go into a movie and you're surprised by it - these days with brand recognition being such an important thing and essentially trailers, the way trailers have evolved encouraging people not to see the film unless they've already seen the film which is kind of the paradox of marketing these days anytime that you enjoy genuine sense of wonder and surprise in the movies it's priceless. — Simon Pegg

At the end of the process we called a market research company to find out whom the film was for or what was the target audience. We didn't have a lot of money to release the film, so in order for it to play in cinemas, which are dominated by films with much larger marketing budgets, we had to discover whom the film was for. — Alex Abreu