Effective Marketing Quotes & Sayings

Marketing by interrupting people isn't cost-effective anymore. You can't afford to seek out people and send them unwanted marketing messages, in large groups, and hope that some will send you money. Instead, the future belongs to marketers who establish a foundation and process where interested people can market to each other. Ignite consumer networks and then get out of the way and let them talk. — Seth

You can't, in sound morals, condemn a man for taking care of his own integrity. It is his clear duty. — Joseph Conrad

Effective content marketing is about mastering the art of storytelling. Facts tell, but stories sell. — Bryan Eisenberg

A large social-media presence is important because it's one of the last ways to conduct cost-effective marketing. Everything else involves buying eyeballs and ears. Social media enables a small business to earn eyeballs and ears. — Guy Kawasaki

The key to effective content marketing is to deeply understand and address your target audience's interests and concerns by publishing content in a variety of forms, in the channels where your audience spends time. — Jason Miller

The problem with K-12 education is socialism and the solution is capitalism. — Peter Brimelow

I've been out here pondering the meaning of life." "That bad, huh?" "Not so bad. They're good kids. Just drifting out into their own orbits already. It's natural, it's right. Though I guess I have this image ... I don't know ... " "Of some perfect, endless family life?" she said. "All happiness and McDonald's commercials?" "No McDonald's, but, yeah, I guess so. Something that doesn't just dissolve in a burst of cell phones and grumpiness, then whoosh away into biannual visits." "You're — Roland Merullo

I didn't have anyone, but every time I walked through those doors I felt like each of those authors was my family and the characters they created were all my friends. I counted on them. They were all I ever had. All I still have. Now that the store may go out of business I feel like I'm losing my family and friends. I love all my books. Being a book lover saved my life. — J.L. Mac

I've learned from numerous sources that e-mail marketing is still far more effective in driving book sales than social media. That's why we all get those e-mail blasts from Amazon every morning. — Teresa Medeiros

We're only as sick as our secrets. — Stephen King

I would like my books to stand as a tool to unbind children from expectations of poetry because it should free the child to self-expression and exploration. — Masiela Lusha

Content marketing needs to be at the heart of your SEO efforts. It has always been that way, but is even more so now because Google is so much more effective at understanding the context of content and how it is shared, etc. — Chris Bennett

You talked to us about what kind of fifth-graders we wanted to be this year. How it was all in our choices, every minute of our days. How even grownups like you had to think about it sometimes, to be the person they wanted to be. — W.H. Beck

Effective engagement is inspired by the empathy that develops simply by being human. — Brian Solis

To be truly effective at content marketing, we need to excel at promotion. — Kieran Flanagan

Plain and simple, marketing is about nothing more than getting your product or service in front of likely buyers in a positively memorable way. Although there have been thousands of books written about marketing, that really is all that it's about. When starting a business or growing your existing business, you must come to grips with the fact that marketing is SUPER IMPORTANT. In fact without effective marketing and a steady stream of customers, nothing else about your business really matters. The fancy LLC you just setup doesn't matter. The super-detailed "Operating Agreement" doesn't matter. The S-Corp you formed doesn't matter and the new office space you just built out doesn't matter either. Poor marketing makes people poor. Great marketing makes people rich. — Clay Clark

To be inefficient and effective is better than being efficient and ineffective. — Richie Norton

The company's most effective marketing tactic (besides making a great product) would never have been conceived or attempted by a pure marketing team. Instead, the engineers coded a set of tools that made it possible for every member to seamlessly cross-post his or her Airbnb listing on craigslist (because craigslist does not technically "allow" this, it was a fairly ingenious work-around). As a result, Airbnb - a tiny site - suddenly had free distribution on one of the most popular websites in the world. — Ryan Holiday

Firms need to ensure that their ability to provide effective customer service keeps pace with their growth. If you're marketing your firm to new customers, you better be able to provide them service when they do business with you. — Arthur Levitt

Marketing is selling an ad to a firm. So, in some sense, a lot of marketing is about convincing a CEO, 'This is a good ad campaign.' So, there is a little bit of slippage there. That's just a caveat. That's different from actually having an effective ad campaign. — Sendhil Mullainathan

Marketing automation is the technology that propels your business into a new era of relationship based marketing with quantifiable results. When powerful technology meets effective implementation and internal process management, your company will soon find itself on a journey that leads to new heights of business success. — Jon Miller

Your business should serve specific needs for specific demographics of people. That way, your marketing efforts will be more laser-focused and effective. — Kevin J. Donaldson

When everyone thinks something is true, it does not make it anything more than effective marketing. — Clifton Hill

Having the urge to write a novel, especially if you've yet to be published, is like having a medical condition impossible to mention in polite company - it's a relief simply to know there are fellow-sufferers out there. — Robert Harris

I think humanitarians really feel very awkward and embarrassed about marketing, but it really doesn't matter whether a shampoo gets better marketing. It does matter when a famine or a huge crisis is - oh - well, I hate to use the word 'marketed' better but, you know, is publicized in a way that will be more effective. — Nicholas Kristof

Video marketing is the most effective way for you to get someone's attention and engage them for a substantial period of time. Keeping someone engaged is the best and quickest way to gain their trust. Gaining trust is the only way to convert your audience into happy, long-term clients/customers/subscribers. — David Grimes

There's a huge gap in the market for modern online marketing and business education for women that's effective, fun, and gorgeous to engage with. I knew I could fill that gap. — Marie Forleo

Even before the concentration camps, I felt it was my duty to my ancestors to preserve a world which might cease to exist. — Roman Vishniac

For a truly effective social campaign, a brand needs to embrace the first principles of marketing, which involves brand definition and consistent storytelling. — Simon Mainwaring

That said, pointing out inaccurate or unrealistic portrayals of women to younger grade school children-ages five to eight-does seem to be effective, when done judiciously:taking to little girls about body image and dieting, for example, can actually introduce them to disordered behavior rather than inoculating them against it. I may be taking a bit of a leap here, but to me all this indicated that if you are creeped out about the characters fromMonster High, it is fine to keep them out of your house. — Peggy Orenstein