Digital Agency Quotes & Sayings

My job as artistic director at the Brighton digital agency Lighthouse is all about trying to show that digital culture is about more than just tools and gadgets - it's about perceiving the societal transformations being brought about by technology. — Honor Harger

Two mutually exclusive readings of IoT impose themselves: IoT as the domain of radical emancipation, a unique chance to combine freedom and collaboration in which, to paraphrase Juliet's definition of love from Shakespeare's Romeo and Juliet, 'The more I give to thee, the more I have, for both are infinite,' versus IoT as a complete submersion into the divine digital Other, where I am deprived of my freedom of agency. — Slavoj Zizek

As digital communications have multiplied, and NSA capabilities with them, the agency has shifted resources from surveillance of individual targets to the acquisition of communications on a planetary scale. — Barton Gellman

Old Spice, the seventy-five-year-old brand of men's grooming products, had begun to lose market share in the body wash category as the market became more and more crowded. Under the direction of the digital agency Wieden+Kennedy, the brand's manufacturer, Procter & Gamble, aimed to change how women (who were buying more than half of the body wash products) felt about their men wearing "lady-scented body wash." The video campaign called "The Man Your Man Could Smell Like," starring Isaiah Mustafa, was launched online in July 2010 during Super Bowl weekend. On the first day, the campaign received almost 6 million views. After the first week, Old Spice had 40 million views. Traffic to their website was up 300% and Facebook fan interaction was up 800%. Within six months, the campaign generated 1.4 billion impressions. — Bernadette Jiwa

The fundamental problem is that every technology embeds the ideologies of its creators! Who made the Internet? The military! The Internet is the product of the Defense Advanced Research Projects Agency! We call it DARPA for short! Who worked for DARPA? DARPA was a bunch of men! Not a single woman worked on the underlying technologies that fuel our digital universe! Men are the shit of the world and all of our political systems and philosophies were created and devised without the input of women! Half of the world's population lives beneath systems of government and technological innovation into which their gender had zero input! Democracy is a bullshit ideology that a bunch of slaveholding Greek men constructed between rounds of beating their wives! All the presumed ideologies of men were taken for inescapable actualities and designed into the Internet! Packet switching is an incredible evil! — Jarett Kobek

Red Interactive, the digital advertising agency, is a real, systemic kind of business, as opposed to a one-off thing. We can help advertisers frustrated by old media find clients they can work with. — Patrick Whitesell

Our enthusiasm for digital technology about which we have little understanding and over which we have little control leads us not toward greater agency, but toward less ... We have surrendered the unfolding of a new technological age to a small elite who have seized the capability on offer. But while Renaissance kings maintained their monopoly over the printing press by force, today's elite is depending on little more than our own disinterest. — Douglas Rushkoff