Customers If Quotes & Sayings
Enjoy reading and share 100 famous quotes about Customers If with everyone.
Top Customers If Quotes

On my own, the ordinariness of the moment is almost too much to stand. I glance around the restaurant, taking in the faces of the waiters, the customers. Two dozen noisy conversations mixing into a kind of meaningless roar. I think, What if you people knew what I knew? - — Blake Crouch

It's the usual utopian vision. This time they were saying it'll reduce waste. If stores know what their customers want, then they don't overproduce, don't overship, don't have to throw stuff away when it's not bought. I mean, like everything else you guys are pushing, it sounds perfect, sounds progressive, but it carries with it more control, more central tracking of everything we do. — Dave Eggers

Groupon's model: Getting the group discount rate first, finding the group second. The daily deal goes out and, if a minimum number of people sign up, they can all share in the group rate. Vendor gets customers, customers get a discount, Groupon gets a cut. — Rachel Sklar

Soul can't exist unless you have active, meaningful dialogue with stakeholders: employees, customers, the community, suppliers, and investors. When you launch a business, your job as the entrepreneur is to say, 'Here's a value proposition that I believe in. Here's where I'm coming from. This is my point of view.' At first, it's a monologue. Gradually it becomes a dialogue and then a real conversation. Like breaking in a baseball glove. You can't will a baseball glove to be broken in; you have to use it. Well, you have to use a new business, too. You have to break it in. If you move on to the next thing too quickly, it will never develop its soul. Look what happens when a new restaurant opens. Everyone rushes in to see it, and it's invariably awkward because it hasn't yet developed soul. That takes time to emerge, and you have to work at it constantly. — Anonymous

Does your manager know that you talk to your customers like this? (Blaine)
If you'd like to talk to my mother, who owns this bar, my overindulgent brother, who manages it, or my father, who delights in kicking everyone's ass around, about your treatment by me, just let me know and I'll be more than happy to go get one of them for you. I know they'd just love to waste their time dealing with you. They're real understanding that way. (Aimee) — Sherrilyn Kenyon

Giving feels good, but it's also good for the bottom line. Charity is a viable growth strategy for a lot of companies. Our customers get excited to be a part of what we're doing. If you ask anyone wearing Toms how they first heard about us, most won't mention an advertisement; they'll say a friend told them our story. — Blake Mycoskie

If you take the approach of "earning" your customers' business every day and treating them well, they're less likely to try someone else. — Marilyn Suttle

Senator, we are groping for understanding, the knowledge you assume I possess doesn't exist' - 'The only effective regulation lies in the propensity of customers to choose alternatives, of investors to move their funds elsewhere and of labour to acquire technical skills' - 'Senator, if I seem clear to you, you must have misunderstood me' - 'Unfortunately, Senator, nobody knows where the next innovative idea is coming from. Political decisions are never random and will always lose out to innovative alternatives — Alan Greenspan

Our mission statement about treating people with respect and dignity is not just words but a creed we live by every day. You can't expect your employees to exceed the expectations of your customers if you don't exceed the employees' expectations of management. — Howard Schultz

Objections #4 and #5 ("I can wait" / "it's too difficult") are best addressed via Education-Based Selling. Often, your prospects haven't fully realized they have a problem, particularly in the case of Absence Blindness (discussed later). If the business doesn't realize it's losing $10 million in the first place, it's difficult to convince them that you can help. The best way to get around this is to focus your early sales efforts on making your customers smarter by teaching them what you know about their business, then helping them Visualize what their involvement would look like if they decide to proceed. — Josh Kaufman

Research on the Internet, research what people say about the vintage stores, look online to see if customer service is good because that's really important. Also to see online what other customers say. — Karen Elson

Your customers are the judge, jury, and executioner of your value proposition. They will be merciless if you don't find fit! — Alexander Osterwalder

The gravel road widened into a large turnaround where three similar looking and designed brothels sat waiting for customers. They were called Sheila's Front Porch, Tawny's High Five Ranch and Miss Delilah's House of Holies.
"Nice," Rachel said as we surveyed the scene. "why are these places always named after women
as if women actually own them?"
"You got me. I guess Mister Dave's House of Holies wouldn't go over so well with the guys."
Rachel smiled.
"You're right. I guess it's a shrewd move. Name a place of female degradation and slavery after a female and it doesn't sound so bad, does it? It's packaging. — Michael Connelly

Selling is not complicated. If salespeople consistently practice the fundamentals - getting up early, contacting prospective clients, sharing their belief in their products and services, following up with customers - they'll be successful. — John G. Miller

Our focus is our customers' success. At the end of the day, if your customers are successful, they will also be satisfied. But satisfaction is not success. In today's business environment, and certainly in tomorrow's, mistaking one for the other can be fatal. — Rob Bernshteyn

Our take was that if we are going to support our customers, we have to help them with video distribution, whether that is iPad, TV, small screen or large screen. — Hans Vestberg

Smartphone makers sought deeper ties with retail buyers by adding ring tones, games, Web browsers, and other applications to their phones. Carriers, however, wanted this business to themselves. If they couldn't sell applications within their "walled gardens," carriers worried they would be reduced to mere utilities or "dumb pipes" carrying data and voice traffic. Nokia learned the hard way just how ferociously carriers could defend their turf. In the late 1990s the Finnish phone maker launched Club Nokia, a Web-based portal that allowed customers to buy and download — Jacquie McNish

We've gone from a world in which Starbucks set a cutting-edge standard for mass-market design to a world in which Starbucks establishes the bare minimum. If your establishment can't come up with an original look, customers expect at least some sleek wood fixtures, nicely upholstered chairs, and faux-Murano glass pendant lights. — Virginia Postrel

If you wait for customers to tell you that you need to do something, you're too late. Good business leaders should be half a step ahead of what customers want, i.e. they don't actually quite know they want it. That's what innovation's about. With Plan A, we didn't wait for the consumers to tell us. — Stuart Rose

If you ask the CEO of some major corporation what he does, he will say, in all honesty, that he is slaving 20 hours a day to provide his customers with the best goods or services he can and creating the best possible working conditions for his employees. — Noam Chomsky

If you're a company, my advice is to remember that you can't have it both ways. You can't treat your customers like family one moment and then treat them impersonally - or, even worse, as a nuisance or a competitor - a moment later when this becomes more convenient or profitable. — Dan Ariely

For example, suppose you are seeking a job as a retail manager. You might bring added value by being fluent in English, Spanish, and French. Being trilingual may not be part of the job description but can be a valuable asset when working with diverse employees and customers who speak Spanish and French. This Value-Added message may tip the scale in your favor. Possibly you are seeking a job as a fifth grade teacher. If you are an expert in computers and computer programming, these skills may not be part of the job description but might be perceived as having high value to an academic institution. If you are an expert electrician, but you are also highly skilled in sales, this added value of contributing to new business development efforts might be the differentiator, the added skill that will help you land a job quickly in tough markets. — Jay A. Block

To the optimist, the glass is half full. To the pessimist, the glass is half empty. To the engineer, the glass is twice as big as it needs to be. Design is how you treat your customers. If you treat them well from an environmental, emotional, and aesthetic standpoint, you're probably doing good design. — Yves Behar

If we don't understand our tools, then there is a danger we will become the tool of our tools. We think of ourselves as Google's customers, but really we're its products. — Rebecca Goldstein

Despite the hour, customers already flooded the market, men, women, and children of every color and race looking for the magic cure to their problems. They were what allowed the poachers to exist. They'd stop poaching if people stopped buying. — Ilona Andrews

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful. — Jeff Bezos

If you can create something useful, its reachable audience (e.g., employers or customers) is essentially limitless - which greatly magnifies your reward. On the other hand, if what you're producing is mediocre, then you're in trouble, as it's too easy for your audience to find a better alternative online. Whether you're a computer programmer, writer, marketer, consultant, or entrepreneur, your situation has become similar to Jung trying to outwit Freud, or Jason Benn trying to hold his own in a hot start-up: To succeed you have to produce the absolute best stuff you're capable of producing - a task that requires depth. — Cal Newport

Good design allows things to operate more efficiently, smoothly, and comfortably for the user. That's the real source of advantage. Businesses have started to understand this, so good design will become the price of entry ... Customers appreciate good design. While they can't necessarily point out what specifically makes it good, they know it feels better. There's a visceral connection. They are willing to pay for it, if you give them a great experience. — James P Hackett

If you run a business, 80% of your business probably comes from 20% of your customers. If you are a creative person, 80% of your awards/recognition/income will come from 20% of your output. — David Hieatt

If you love your company and love what you do, you will serve your customers better-period! — Tom Peters

Service standards keep rising. As competitors render better and better service, customers become more demanding. Their expectations grow. When every company's service is shoddy, doing a few things well can earn you a reputation as the customer's savior. But when a competitor emerges from the pack as a service leader, you have to do a lot of things right. Suddenly achieving service leadership costs more and takes longer. It may even be impossible if the competition has too much of a head start. The longer you wait, the harder it is to produce outstanding service. — Bill Davidow

Well, developers do want to touch a lot of customers. We have to make our platform very popular in order for them to do that. If we make their jobs easier, then they'll be more likely to stay on the Windows platform. — Jim Allchin

If I had asked my customers what they wanted, they would have said a faster horse." Instead, creators ought to build a car and see if customers will drive it. — Adam Grant

A couple of customers interrupted [...] who wanted to know if we had some YA book about ants and aliens I'd never heard of. — Shaun David Hutchinson

If you create Youtility, your customers will keep you close. — Jay Baer

Our belief is that if you get the culture right, most of the other stuff, like great customer service, or building a great long-term brand or empowering passionate employees and customers, will happen on its own. — Tony Hsieh

When I worked in a second-hand bookshop - so easily pictured, if you don't work in one, as a kind of paradise where charming old gentlemen browse eternally among calf-bound folios - the thing that chiefly struck me was the rarity of really bookish people. Our shop had an exceptionally interesting stock, yet I doubt whether ten per cent of our customers knew a good book from a bad one. First edition snobs were much commoner than lovers of literature, but oriental students haggling over cheap textbooks were commoner still, and vague-minded women looking for birthday presents for their nephews were commonest of all. — George Orwell

When she did walk, to the bathroom between the chairs and the customers leaning back in them, oblivious to her manoeuvres, the sight felt strangely moving and profound, like a baby, or a veteran getting out of a wheelchair, or a deer in snow. That is perhaps overdoing it. Maybe I didn't quite know that at the time, but it was striking. If you have not seen a deer in snow, I mean: moving with precision, but as if she might leap away in a completely different direction at any moment. — Olivia Sudjic

And so if your competitors aren't growing, if there isn't a competitive reason to grow, and you want focus and discipline to add customers to existing stores, you adjust your strategy. — Jim Cantalupo

If you sell diamonds, you cannot expect to have many customers. But a diamond is a diamond even if there are no customers. — A.C. Bhaktivedanta Swami Prabhupada

The Mesh is reshaping how we go to market, who we partner with and how we invite participation and engage new customers ... If you embrace the Mesh youll discover how your business can inspire customers in a world where access trumps ownership. — Lisa Gansky

Sales is a business of relationships, and you must cultivate customers with tenderness and love, like cabbages in winter, even if the customer is an egomaniacal asshole you want to hit with a shovel. — Max Barry

If you don't keep giving customers reasons to buy from you, they won't — Sergio Zyman

Customers don't care how much time something takes to build. They care only if it serves their needs. — Eric Ries

[On entering the restaurant business:] Food has the dubious advantage of being legitimate, and one's customers somehow manage to live longer without sex than food, if you call that living. — Sally Stanford

Customers, like spouses, can be at your beck and call if you give them what they need, when they need it and how they need it. Massage their ego and you have them by the heart. — J. N. HALM

After the fire, when I'd tried to express my gratitude for their kindness to our customers, they'd been awkward, uncomfortable. My father had had to explain to me that giving thanks is not a common practice in India.
'Then how do you know if people appreciated what you did?' I'd asked.
'Do you really need to know?' my father had asked back. — Chitra Banerjee Divakaruni

To make a quick buck, but over time, if you're not creating value for others, customers, society, isn't going to let you be around. — Charles Koch

Large organizations don't worship shareholders or customers, they worship the past. If it were otherwise, it wouldn't take a crisis to set a company on a new path. — Gary Hamel

With support jobs moving to China and India, it's not surprising that English-speaking countries' top frustration revolves around the difficulty of understanding customer service representatives. However, even if the level of customer service is exceptional, the extent to which poorly-understood accents trump quality of service speaks to English-speaking customers' growing intolerance of non-native speech, more so than in other countries. — Bob Hayes

Montana's ranchers raise the best cattle in the world. If Taco Bell needs to beef up, they can give their customers the highest quality meat around by using Montana beef, and in the process, supporting agriculture jobs in Montana. — Jon Tester

You can't really innovate for the past (your offering won't be innovative and will be beaten easily by competitors). If you innovate for the future, then adoption will be slow until customers become ready. The trick is to task your insights team to provide guidance for the future present. — Braden Kelley

I don't think that you can invent on behalf of customers unless you're willing to think long-term, because a lot of invention doesn't work. If you're going to invent, it means you're going to experiment, and if you're going to experiment, you're going to fail, and if you're going to fail, you have to think long term. — Jeff Bezos

Girls barely budding open their legs to make a living, alongside the toothless and rancid of breath; hair thick with lice, they all find customers if the price is right, against the wall or on sheets well-soiled. Their holes cost but a shilling. Skins grow thick and claws sharp. — Emmanuelle De Maupassant

I don't think we yet know - because it's probably not big enough - what exactly Amazon does to our cities, but whatever it is, I don't anticipate retail wastelands. If anything, it's maybe a wake-up call to retailers that they just have to offer something meaningful to customers. — Brad Stone

I'm making a case against how money managers are handling customers' money. The objective of the customer is not being met if the fund managers are diversifying their assets into hundreds of businesses. If they do this, they are typically performing close to the indexes. But that's not the way wealth is created. — Michael Lee-Chin

If you want to stay in business, satisfy customers. If you want to excel in business, delight customers. — Ron Kaufman

And if I had a bookshop of my own? Well, it wouldn't make any money. So I am no help to anyone. But I would set it somewhere with a garden, where light poured in through the windows. Sit in the sun, I'd tell my customers. Open this book. Try it. It won't do any harm, after all, to sit a while and read. — Jen Campbell

Customers won't care about any particular technology unless it solves a particular problem in a superior way. And if you can't monopolize a unique solution for a small market, you'll be stuck with vicious competition. — Peter Thiel

What if one of your customers hears us talking about covers and such things?"
"We're in the perfect place to talk of them. They'll assume you're Wiccan. And if you're going to go way back in history and anyone is rude enough to interrupt and ask you about it, like that guy who just left, we'll say we're part of the SCA."
Her brows crinkled in confusion. "The Society for Cruelty to Animals?"
"No, I think you mean the SPCA, where the P stands for Prevention."
"Ah. Of course."
I shot a quick thought to Oberon. 'See? Witches.'
— Kevin Hearne

If you turn your back on a customer, you turn your back on success. — Ron Kaufman

Wise men have regarded the earth as a tragedy, a farce, even an illusionist's trick; but all, if they are truly wise, and not merely intellectual rapists, recognize that it is certainly some kind of stage in which we all play roles, most of us being very poorly coached and totally unrehearsed before the curtain rises. Is it too much if I ask, tentatively, that we agree to look upon it as a circus, a touring carnival wandering about the sun for a record season of four billion years and producing new monsters and miracles, hoaxes and bloody mishaps, wonders and blunders, but never quite entertaining the customers well enough to prevent them from leaving, one by one, and returning to their homes for a long and bored winter's sleep under the dust? — Robert Anton Wilson

80 percent of products, or customers or employees, are only contributing 20 percent of profits; that there is great waste; that the most powerful resources of the company are being held back by a majority of much less effective resources; that profits could be multiplied if more of the best sort of products could be sold, employees hired, or customers attracted (or convinced to buy more from the firm). — Richard Koch

We reviewed the ways we had to bring customers: Method A, flying aerobatics at the edge of town. Method B, the parachute jump. Then we began experimenting with Method C. There is a principle that says if you lay out a lonely solitaire game in the center of the wilderness, someone will soon come along to look over your shoulder and tell you how to play your cards. This was the principle of Method C. We unrolled our sleeping bags and stretched out under the wing, completely uncaring. — Richard Bach

Doug Rauch, former President of Trader Joe's, views employees and customers as two wings of a bird: you need both of them to fly. They go together - if you take care of your employees, they'll take care of your customers. When your customers are happier and they enjoy shopping, it also makes your employees' lives happier, so it's a virtuous cycle. — Nickles McHugh McHugh

My aunt made me an offer I had to refuse," said Jared. He looked forbidding.
Kami knew that expression, and remembered the feeling that used to go with it: he was unhappy. "So you ran away from home," she said. "To become a tavern wench."
"I'm not a tavern wench," said Jared. "That's not a job." His voice was slightly less stern than before, as if he was taken aback.
"It sounds like you're a tavern wench," Kami told him. "Fleeing persecution, you have to take up a menial occupation to keep your body and soul together. But at least its honest work, though as you labor, many predatory customers make advances and offer indignities."
"One can only hope," Jared responded. — Sarah Rees Brennan

Because it is a monopoly, government brings inefficiency and stagnation to most things it runs; government agencies pursue the inflation of their budgets rather than the service of their customers; pressure groups form an unholy alliance with agencies to extract more money from taxpayers for their members. Yet despite all this, most clever people still call for government to run more things and assume that if it did so, it would somehow be more perfect, more selfless, next time. — Matt Ridley

If you want to measure social media ROI, stop wasting your time doing software demos and attending webinars. Just figure out what you want to track, where you can track it, think about both current customers and new customers, and go do it. — Jay Baer

Our first priority should be the people who work for the companies, then the customers, then the shareholders. Because if the staff are motivated then the customers will be happy, and the shareholders will then benefit through the company's success. — Richard Branson

If you know what your customers want, the other aspect to know is what are your competitors doing? — Shawn Casemore

We have a mantra: don't be evil, which is to do the best things we know how for our users, for our customers, for everyone. So I think if we were known for that, it would be a wonderful thing. — Larry Page

Good service leads to multiple sales. If you take good care of your customers, they will open doors you could never open by yourself. — Jim Rohn

Your customers don't care about you. They don't care about your product or service. They care about themselves, their dreams, their goals. Now, they will care much more if you help them reach their goals, and to do that, you must understand their goals, as well as their needs and deepest desires. — Steve Jobs

Big Pharma needs sick people to prosper. Patients, not healthy people, are their customers. If everybody was cured of a particular illness or disease, pharmaceutical companies would lose 100% of their profits on the products they sell for that ailment. What all this means is because modern medicine is so heavily intertwined with the financial profits culture, it's a sickness industry more than it is a health industry. — James Morcan

I helped with customers who raced through the front door in a mad search for the perfect gift. One that looked as if they'd put hours of thought into their choice. And yes, you're right. They were mostly men.
Abby Shaw, Sucker Punched — Sammi Carter

Those activities which are not concerned with numbers, but which are concerned with humans(Customers and Employees) is known as business. Numbers will ultimately increase if humans are happy who are involved in. — Rakesh Wadhwani

If you are seizing on a new business opportunity, deliberately move your customers' expectations up a few notches and consistently over-deliver on your promises - you will leave your competitors struggling to catch up. — Richard Branson

It doesn't matter if you have the greatest product in the world if no one will buy it. Have an idea of where your customers will come from and how to get to them. Partner with blogs and magazines that target that audience. If you partner with them, hopefully you won't have to spend money on advertising. — Cameron Johnson

Our system freed the individual genius of man. Released him to fly as high & as far as his own talent & energy would take him. We allocate resources not by government. decision but by the millions of decisions customers make when they go into the market. place to buy. If something seems too high-priced we buy something else. Thus resources are steered toward those things the people want most at the price they are willing to pay. It may not be a perfect system but it's better than any other that's ever been tried. — Ronald Reagan

The waiters carried themselves with a quiet joy, as if their entire mission in life was to make their customers feel comfortable and well tended. — Julia Child

If you have a business model that relies on customers being misinformed, you better start working on changing your business model. — Jeff Bezos

While profit remains the final goal, entrepreneurs spend the better part of each day figuring out how better to serve the needs of their actual and potential customers. They are operationally, if not intentionally, altruistic. — Dinesh D'Souza

I think it's wonderful and important for there to be so much choice for customers. Wouldn't it be such a bore if we all created, liked and wore the same thing? — Anya Hindmarch

People go on about places like Starbucks being unpersonal and all that, but what if that's what you want? I'd be lost if people like that got their way and there was nothing unpersonal in the world. I like to know that there are big places without windows where no one gives a shit. You need confidence to go into small places with regular customers ... I'm happiest in the Virgin Megastore and Borders and Starbucks and Pizza Express, where no one gives a shit and no one knows who you are. My mum & dad are always going on about how soulless those places are, and I'm like Der. That's the point. — Nick Hornby

Well over half of the time you spend working on a project (on the order of 70 percent) is spent thinking, and no tool, no matter how advanced, can think for you. Consequently, even if a tool did everything except the thinking for you - if it wrote 100 percent of the code, wrote 100 percent of the documentation, did 100 percent of the testing, burned the CD-ROMs, put them in boxes, and mailed them to your customers - the best you could hope for would be a 30 percent improvement in productivity. In order to do better than that, you have to change the way you think. — Fred Brooks

I've learned several lessons over the years. First, never take yourself too seriously, or work is boring. Next, people make the difference. You can have great technology, but if it's not complemented by great people, it won't go anywhere. Finally, customers buy from people they like. — John W. Thompson

If you go to Norway, Finland, Russia or Australia, you'll see Xerox or Fuji-Xerox people, not just the name on the door. We have human beings who live and work and serve customers everywhere around the globe. — Ursula Burns

If you want to make a substantial reduction in your carbon footprint, doing it on your own is virtually impossible, especially if you're driving a car. Here are tools available in the marketplace, enabling our customers to have this conversation. — Tom Arnold

As a software engineer, how do you feel if your code was running in the production environment being used by millions of customers 30 minutes after you commit it to source control? — Paul Swartout

People, materials, facilities, money, and time are the resources available to us for conducting our business. By applying our skills, we turn these resources into useful products and services. If we do a good job, customers pay us more for our products than the sum of our costs in producing and distributing them. This difference, our profit, represents the value we add to the resources we utilize. — David Packard

Targeted marketing delivers a lower customer acquisition cost and gets you to profitable growth faster. The goal is to quickly identify the costs associated with acquiring your most profitable segment of customers and the incremental value - if any - of going beyond your core. — Jay Samit

If you ask who are the customers of education, the customers of education are the society at large, the employers who hire people, things like that. But ultimately I think the customers are the parents. Not even the students but the parents. The problem that we have in this country is that the customers went away. The customers stopped paying attention to their schools, for the most part. — Steve Jobs

Prostitutes go to jail. Their customers go home and read the New York Times. In this country you're allowed to buy anything. If you need a shirt, you have a right to buy it. If you need sex, you don't. What's more important, sex or a shirt? — Jackie Mason

Companies can add value and simultaneously promote themselves if their product or service truly improves the lives of their customers. I mean really improve lives, not wishful thinking, rationalization. That's the acid test. — Guy Kawasaki

If I'd listened to customers, I'd have given them a faster horse. — Henry Ford

Hugging himself, Oscar leaned against the pantry wall. For two days all he had wanted was for Caleb to come back, and now he was back and Oscar had made a mess of things: he had angered half the customers and confused the other half, and the coin boxes did not look as they should, and [rich, noble] people were complaining about him, and he couldn't look at anybody, and [redacted] was dead, and Oscar was odd.
'What if he doesn't keep me? — Anne Ursu

Profits are related to customer retention. Customer retention is related to employee retention. Employee retention may or may not be related to benefits, but benefits could be part of the package that causes people to stay and
by the way
engage in discretionary effort.. If you go into any organization that's customer-facing, you can tell in five minutes when the employees are feeling abused. They retaliate on the customers. — Jeffrey Pfeffer

What do you think he looks like - when he's a werewolf? I gotta tell you, that Winkler dude scared the heck out of me." Winkler had become a huge, solid black wolf with gleaming golden eyes.
"He wouldn't have growled if Philip hadn't tried to touch him," Bryce pointed out.
"Philip's an ass."
"A general consensus," Bryce sighed. "I don't know that there's any hope for him. Can you see him working at Easy-Stop someday?"
It started as a snicker, but soon Keith was lying on his side and laughing uncontrollably. He could easily see Philip snapping rudely at the customers of a self-serve gas station and convenience store. — Connie Suttle

You think you can start tomorrow? I need a break."
"Only if you can free me from this beast of a chair," I said, wiggling as I tried to get some leverage. "What do you feed this thing? Customers?"
"Relax." Lily let her hair fall around her shoulders and grinned at me. "I kind of like having a captive audience. — Myra McEntire