Brands And People Quotes & Sayings

We live in a time where brands are people and people are brands. — Brian Solis

Andreasen wanted to know why these people had deviated from their usual patterns. What he discovered has become a pillar of modern marketing theory: People's buying habits are more likely to change when they go through a major life event. When someone gets married, for example, they're more likely to start buying a new type of coffee. When they move into a new house, they're more apt to purchase a different kind of cereal. When they get divorced, there's a higher chance they'll start buying different brands of beer.7.7 Consumers going through major life events often don't notice, or care, that their shopping patterns have shifted. However, retailers notice, and they care quite a bit. — Charles Duhigg

When I became a mother of two, I decided to work with brands that remind me of family because they're my No. 1 priority. Now I'm partnering with Puffs to encourage people to get out and not hibernate inside. People should enjoy the holiday season, and if you do have a runny nose or the sniffles, Puffs is there to take care of your symptoms. — Vanessa Lachey

Building a more compassionate society is going to be a bilateral exercise between individuals and the brands that represent their aspirations, their values and their truths. People make brands. If people are compassionate, brands will be compassionate in return. — Monica Lewinsky

Prabhakar was waiting for me at the bus station, smiling happily through the rain. He led me through the people gathered at the bus station, past shops selling cheap household items and eating places where pakoras were being fried in bubbling oil. The brands and consumerism of urban India had disappeared, and although I felt an acute sense of displacement, I was oddly comforted by the rough utilitarianism of the place, which reminded me of the India I had grown up in.

There were no cafes where I could hide my loneliness behind a cup of coffee and an open laptop, no shopping aisles where I could wander, picking out items that momentarily created an image of a better life. There was no escape here except through human relationships, and for that I was utterly dependent on Prabhakar speeding through the rain on his motorcycle. — Siddhartha Deb

Perhaps we should worry less about judging people for being Mormon or Baptist or Muslim or gay or straight or black or white or Latino or by their religious or political brands and worry more about electing thoughtful, serious and ethical politicians on both sides of the political isle who are willing to work together for progress. — Charity Sunshine Tillemann-Dick

There's a word people in business use a lot: disruptive. The market can never be stable, the best it can be is falling apart in useful ways. Like the universe in general, really. To disrupt the market in your favour is now seen as being the ultimate achievement. Create a climate of absolute uncertainty, continual fear about enormous change, and you'll see people's . . . well, I was about to say 'true selves,' but they don't really have true selves, they're continually falling apart too . . . you'll see people concentrate on looking after themselves and their own, grabbing for familiar symbols. The right . . . brands, shall we say, can prosper hugely then, in the ultimate disruption. — Paul Cornell

Best Buy is just too Western! They do not stock enough Chinese brands, and Chinese people do not want to buy foreign brands. — Zhang Jindong

People keep saying someone should fix the system, the
system is corrupt. What they don't get is; they are the system. It's just like how people hate
McDonald's and Coca Cola. People say they are evil corporations, terrorists and ruining the
health of the future but then, how are these brands live and running all over the world,
making billions of dollars of profit every day? People still buy it, that's how. The majority of
the world is people who know something is bad for them but keep consuming it. If it's so
bad for you, why buy it? If the system is so bad, why do they vote for it? It's the people who
need to change not the leaders. — Thisuri Wanniarachchi

I realized how far-reaching the effect of hip hop was when I walked by a jewelry store named Bling in a small, rural town in France. Hip hop has made a huge impact on urban culture. Yet many brands still don't speak to young people in a tone and manner that's representative of them. — Steve Stoute

There's an adage that is an apt description of the new dynamic at work between brands and consumers connected through social media: People support what they help to build. But now that many brands are launching community-driven cause marketing campaigns, the challenge becomes what to do next? — Simon Mainwaring

Nothing has been as instructive in exploring the notion of authenticity as relearning the work of the great philosophers Aristotle and Plato. We are struck by their applicability to our work as we help companies and people develop their brands. Why do these early philosophers have so much to say that is helpful to modern marketers? We believe it is because they were focused on the fundamental issues of authenticity that we all face: Who are we? Why are we? How should we behave? Asking these questions encourages us to deepen our self-awareness. In particular, this issue of "who are we?" is critical. Knowing who we are is the key to elevating our capacities and performance. — Tom Hayes

Brands were a by-product of having great products and communicating them well to people. Power stations that generate a lot of electricity probably have a lot of steam coming out of the chimneys. That doesn't mean to say that the engineers stand around working out how to make more steam. — Hans Snook

If companies are able to have multiple revenue streams and have their hands in multiple pools of money, then why shouldn't the people who actually work for those brands be able to do the exact same thing? — Roland Martin

China is a country, still, of great contrast. While hundreds of millions of people are part of the middle class and yearn for things made in America - American brands, movies, music - there are other hundreds of millions of people throughout China who are living on the equivalent of one U.S. dollar a day. — Gary Locke

We always talk about how you have to build a brand from the inside out, not the outside in. Brands are not wrappers. Brands are based on the values of the founders, and then they spread to the people who work for the company, and then that psychological contract is spread to the customer. — Dan Levitan

The prophet knew that religion could distort what the Lord demanded of man, that priests themselves had committed perjury by bearing false witness, condoning violence, tolerating hatred, calling for ceremonies instead of bursting forth with wrath and indignation at cruelty, deceit, idolatry, and violence.

To the people, religion was Temple, priesthood, incense: "This is the Temple of the Lord, the Temple of the Lord, the Temple of the Lord" (Jer. 7:4). Such piety Jeremiah brands as fraud and illusion. "Behold you trust in deceptive words to no avail," he calls (Jer. 7 : 8 ). Worship preceded o r followed by evil acts becomes a n absurdity. The holy place is doomed when people indulge in unholy deeds. — Abraham Joshua Heschel

To build and sustain brands people love and trust, one must focus-not only on today but also on tomorrow. It's not easy ... but balancing the short and long term is key to delivering sustainable, profitable growth-growth that is good for our shareholders but also good for our consumers, our employees, our business partners, the communities where we live and work, and the planet we inhabit — Irene Rosenfeld

People be saying, 'Watch - when she gets some money, she's going to get a Gucci purse.' But I don't think that's my style. I like finding random stuff and random brands. Maybe one day when I'm sophisticated and older I might settle down and invest in a nice leather handbag. — Kreayshawn

The biggest thing I'm seeing - and I have to be careful what I say here - is that people are tired of the old guard and the familiar brands. They're looking for more individuality and creativity, and that's coming out of this whole new wave of younger brands: Thom Browne, Michael Bastian, Robert Geller, myself. — Simon Spurr

Franklin's inquisitive mind craved stimulation, consistently gravitating toward whatever community of intellects asked the most intriguing questions; his expansive temperament sought souls that resonated with his own generosity and sense of virtue. In five years in England he had found more of both than in a lifetime in America. "Of all the enviable things England has," he told Polly Stevenson, "I envy most its people. Why should that petty island, which compared to America is but like a stepping stone in a brook, scarce enough of it above water to keep one's shoes dry; why, I say, should that little island enjoy in almost every neighbourhood more sensible, virtuous and elegant minds than we can collect in ranging 100 leagues of our vast forests?" He left such people reluctantly and, he trusted, temporarily. — H.W. Brands

On the other hand, those who don't want to spend a small fortune while shopping can choose Hackischer Markt, more popular among students and young people. Here, shoppers can find everything from affordable brands to a flea market and many delicious and cheap restaurants. — Marc Cook

An exceptional brand culture has the effect of a charm, it entices and binds people. — Bernard Kelvin Clive

Coca-Cola is little more than sugar, some flavoring, and lots of (carbonated) water. It is largely indistinguishable from innumerable other brands of cola, yet people around the world seem to think that Coca-Cola is something and they are eager to ask for it by name and even to pay a premium for it. — George Ritzer

From American Idol to The Matrix participatory media - where old and new media converge by involving fans - is influencing our culture by creating new forms of interactive storytelling. Yet by enabling people to participate in such various media they can converge as a crowd to alter the story to create new modes of engagement, some not necessarily endorsed by the creator - or the brands that back them. — Henry Jenkins

I do a lot of collaborations and productions, whether it's Switch or Steve Aoki or No ID or Will Smith or No Doubt - I always like to collaborate and be a quality control person for the people 'cause I have my own taste in music and bring that to other peoples' brands and help them learn a little bit. — Diplo

I like a lot of independent brands - Melbourne's Kloke, Handsom and Neuw Denim, and Bassike in Sydney. It's easier to be proud of what you're wearing if you've met the people behind the brand and there's more of a personal story. — Chet Faker

Comedy is hard. In many ways, it's like singing: If you have perfect pitch, it's much easier. But you can still go a long way toward mastering the rudiments if you must trust your voice. Most of the mistakes I've seen people make in trying to write funny is that they don't trust their own senses of humor. They don't think they're funny, and they set out to write funny the way they've read other people being funny with a grim determination that pretty much precludes any chance that anybody is going to have fun. Relax, listen to your characters, exploit their fears and flaws, and mine their situations for places in which they can use their own brands of humor. — Jennifer Crusie

Cross platform, we have opportunity across all our businesses to not only take the most well-known and high-profile brands and bring them to life with the guidance of people who know them well, but to incubate new ones. — Diane Nelson

As my own boss, I have the opportunity to get to work with great brands like Old Navy, and I get to style some looks together that people can actually buy and afford. — Brad Goreski

TV is the only medium that I've ever been successful with in delivering really emotional messaging and I think as people are trying to work their way through what this changing environment is going to mean, playing to the emotional side as well as the pragmatic and the rational side is going to be something that a number of brands will want to fully explore. — Jill McDonald

The Lego children and fans are highly engaged people, so they expect a high degree of interaction with us. If you go to YouTube ... we were told by Google last year that we are the second most-watched brand of all brands. — Jorgen Vig Knudstorp

People of civilized countenance made much of exposing the soft underbellies of their psyche - effete and sensitive were the brands of finer breeding. It was easy for them, safe, and that was the whole point, after all: a statement of coddled opulence that burned the throats of the poor more than any ostentatious show of wealth. — Steven Erikson

Familiarity with the brand requires some experience of it (via advertising, word of mouth, internet publicity), Confidence comes with the perception of competence in the brand itself (which is why new brands really need to work hard for people to experience them first) and Trustworthiness refers to the sense of whether the brand is going to live up to its promise of reliability for the price paid. — David Amerland

People like to be able to identify a brand, and I don't really have one. — Chris Weitz

A lot of Americans desperately want to believe that China is full of poor people who can't innovate, and the only goods they make are cheap, toxic rip-offs our Western brands. They want to believe the only reason the Chinese economy is surging is because the West wants cheap goods and China knows how to make them that way. — Sarah Lacy

You have to be hopeful that people will be more educated in how they buy things, and hopefully more luxury brands will start to think that way on a longer-term basis. — Stella McCartney

It's more about subtracting every single buck from the tourists that still flock there. Gentrification and the need for developers to maximize their profits from every square inch of the place means that there just aren't any scruffy little basement clubs left. Those scruffy little basement clubs were the areas lifeblood. Now, it's all penthouse flats and global brands. They destroyed the very thing that drew people there in the first place - it's superficial sleaziness. — Derek Ridgers

So why was Kim Kardashian famous? Because she was very good at marketing herself, that was all - and today, that was enough. Corporations are now people and people are now products, known as "brands". At a time when the 1 percent was getting richer, the 99 percent was suddenly trying to Keep up with the Kardashians. — Nancy Jo Sales

For its health, cricket needs to look outward to the sharpest minds, to people who sustain and nurture brands and often take hard but necessary decisions. Cricket cannot be bound by cricketing minds alone. — Harsha Bhogle

There is a thought among some brands of theology that souls are waiting up in heaven to be born. Now how in the world anybody comes up with that is beyond me, and how you can be so sure of that is also beyond me. I always like to go back to Snoopy's theological writings, which he called, "Has It Ever Occurred to You That You Might Be Wrong." And that's the way I feel. These things fascinate me, and I like to talk about them with other people, and hear what they think. But I'm always a little bit leery of people who are sure that they're right about things that nobody's ever been able to prove, and never will be able to prove. — Charles M. Schulz

Brands are in your face 24/7; I'm sure you've consumed a couple brands today. So it's fun working with them. People recognize brands, and people are starting to recognize my brand. — Theophilus London

Ordinary people can spread good and bad information about brands faster than marketers. — Ray Johnson

Back then, when the culture was still building, people were loyal to stores, brands, and the cause. The style was retro-nineties, loud colors, vector or photographic driven, skinny jeans, selvage denim, lots of Japanese brands, and hip-hop/street culture content. There was also a political aspect to streetwear. Speaking for myself, I was sick of rocking logos for people. What people started printing their own shirts on AAA or American Apparel blanks, we got to rep the culture through the clothing. In the post-9/11 era, a lot of the more powerful messages about individuality, free speech, and what it was to be American manifested themselves in streetwear. (215) — Eddie Huang

We have to treat smoking as a major public health issue. We have to reduce the extent to which young people start smoking, and one of the issues is the extent to which display of cigarettes and brands does draw young people into smoking in the first place. — Andrew Lansley

There is a branding influence on my work. But there's nothing really new about people as brands. The only difference is the scale and exposure. — Noma Bar

I'm really a big believer in working with people. It's challenging for me to come into already integrated brands and find a way where I can put my own flair on it. — Erin Wasson

The kind of roles which you get, people identify with your roles, and it then leads to the kind of brands you get. — Kangana Ranaut

Goodness is also about interacting with people, brands, companies and organizations who are invested in sustainable and ethical practices. What's the point of using products that are ruining our Earth? It doesn't make sense. — Sophie Heyman Uliano

People change, and so do their aspirations, and so should brands. — Laura Busche

In this age people have become more loyal and attached to personal brands,individuals than companies, brands. [You get the emotional highs and lows, but real issues overlooked]. In a social media driven world, every piece of content we put out there can make or mar us — Bernard Kelvin Clive

For me, working in the fashion industry is about getting to meet the minds behind the brands. Sure, there are nice dinners, events and shows - even the occasional freebie - but the best part is getting to sit down with and talk to people that have done great things. You quickly realize that no matter who you're talking to, how famous, brilliant or wealthy they are, they are just "people." — Ben Clymer

I am all for the inclusion of foreign cultures, not their omission in our media. Foreign names, brands, and inventions must be allowed to show and to compete in US publications. Today, most foreign words are still banned. And almost 7 billion people whose first language is not English are silenced. — Thorsten J. Pattberg

I think reality TV for dancers has changed for the better. There are more opportunities and the platforms that we are being given are better. We have more job security and TV is allowing different levels of dance to come through to the forefront. People can now take their abilities and turn them into brands and make these top dollars. — Laurieann Gibson

When the trust is high, you get the trust dividend. Investors invest in brands people trust. Consumers buy more from companies they trust, they spend more with companies they trust, they recommend companies they trust, and they give companies they trust the benefit of the doubt when things go wrong. — Stephen Covey

Jobs and Clow agreed that Apple was one of the great brands of the world, probably in the top five based on emotional appeal, but they needed to remind folks what was distinctive about it. So they wanted a brand image campaign, not a set of advertisements featuring products. It was designed to celebrate not what the computers could do, but what creative people could do with the computers. " This wasn't about processor speed or memory," Jobs recalled. " It was about creativity." It was directed not only at potential customers, but also at Apple's own employees: " We at Apple had forgotten who we were. One way to remember who you are is to remember who your heroes are. That was the genesis of that campaign. — Walter Isaacson

Ultimately, brands are built by people who passionately believe in their brands. Indeed, many of the world's best brands can be linked to a single person: Howard Schultz created Starbucks, Steve Jobs built Apple, Pleasant Roland formed American Girl, Richard Branson developed Virgin, and Phil Knight was the driving force behind Nike. Brand builders understand and believe in the power of brands. Tim — Alice M. Tybout

People do not just buy products. They buy better versions of themselves. And the packages in which they want the products to be delivered must come from humble and approachable brands. People have no patience for fluff. — Cendrine Marrouat

Good brands reflect the histories of the time and the group of people that made them. They can not be copied. They can not be recycled. — Richard Branson