Donald A. Norman Quotes
If You Think Of The Product As A Service, Then The Separate Parts Make No Sense - The Point Of A Product Is To Offer Great Experiences To Its Owner, Which Means That It Offers A Service. And That Experience, That Service, Comprises The Totality Of Its Parts: The Whole Is Indeed Made Up Of All Of The Parts. The Real Value Of A Product Consists Of Far More Than The Product's Components.
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