Dan Heath Quotes & Sayings

You wan't to invent new ideas, not new rules. — Dan Heath

Data are just summaries of thousands of stories - tell a few of those stories to help make the data meaningful. — Dan Heath

Take a company like GM. For years, people were warning its execs that the company was too dependent on big SUVs and trucks, that it was falling behind other companies in innovation. A lack of knowledge wasn't the problem. And mothers and fathers everywhere try to warn their kids that maybe a giant tattoo isn't such a good idea. Good luck in that fight, Knowledge. — Dan Heath

You want to invent new ideas, not rules — Dan Heath

You want to invite new ideas, not new rules. — Dan Heath

Don't think outside the box. Go box shopping. Keep trying on one after another until you find the one that catalyzes your thinking. A good box is like a lane marker on the highway. It's a constraint that liberates. — Dan Heath